Jump to content

Urban Science: Difference between revisions

From Wikipedia, the free encyclopedia
Content deleted Content added
No edit summary
No edit summary
Line 17: Line 17:
}}
}}


'''Urban Science''' is a worldwide company headquartered in the [[Renaissance Center]], [[Detroit, Michigan]]. Urban Science serves nearly every automotive [[OEM]] in over 70 countries, throughout their 15 global offices. Jim Anderson founded Urban Science in 1977, and still leads the company today as President/CEO.
'''Urban Science''' is a worldwide company headquartered in the [[Renaissance Center]], [[Detroit, Michigan]]. Urban Science serves nearly every automotive [[OEM]] in over 70 countries, throughout their 19 global offices. Jim Anderson founded Urban Science in 1977, and still leads the company today as President/CEO.


==History==
==History==
In 1977, [[Cadillac]] wanted to identify 37,000 car buyers in [[Chicago]] on a map and the only way it could be done was manually with push pins. James A. Anderson responded to the request by pioneering an automated mapping process, using computer generated dot mapping and founded Urban Science to deliver the solution. From that he grew a network planning process; turning the focus on how to optimize the correct number and location of retail outlets.
In 1977, [[Cadillac]] wanted to identify 37,000 car buyers in [[Chicago]] on a map and the only way it could be done was manually with push pins. James A. Anderson responded to the request by pioneering an automated mapping process, using computer generated dot mapping and founded Urban Science to deliver the solution. From that he grew a network planning process; turning the focus on how to optimize the correct number and location of retail outlets.

Today, Urban Science is a business-solutions company focused on supporting the needs of the sales and marketing function of the automotive industry. Urban Science leverages a scientific methodology to help client partners sell more vehicles, improve profitability and increase customer loyalty by solving the toughest challenges including planning an optimal dealership network, improving individual dealer performance, and efficiently converting sales leads into sales. Urban Science now has a team of more than 850 employees throughout 19 global offices.





Revision as of 17:22, 4 June 2013

Urban Science
ChannelVantage
Company typePrivate
IndustryAutomotive and Financial Consulting
Founded1977
HeadquartersDetroit, Michigan
Key people
Jim Anderson, President/Founder/CEO
Number of employees
500+
Websiteurbanscience.com / channelvantage.com

Urban Science is a worldwide company headquartered in the Renaissance Center, Detroit, Michigan. Urban Science serves nearly every automotive OEM in over 70 countries, throughout their 19 global offices. Jim Anderson founded Urban Science in 1977, and still leads the company today as President/CEO.

History

In 1977, Cadillac wanted to identify 37,000 car buyers in Chicago on a map and the only way it could be done was manually with push pins. James A. Anderson responded to the request by pioneering an automated mapping process, using computer generated dot mapping and founded Urban Science to deliver the solution. From that he grew a network planning process; turning the focus on how to optimize the correct number and location of retail outlets.

Today, Urban Science is a business-solutions company focused on supporting the needs of the sales and marketing function of the automotive industry. Urban Science leverages a scientific methodology to help client partners sell more vehicles, improve profitability and increase customer loyalty by solving the toughest challenges including planning an optimal dealership network, improving individual dealer performance, and efficiently converting sales leads into sales. Urban Science now has a team of more than 850 employees throughout 19 global offices.


Office locations