Telecom Plus: Difference between revisions
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==Marketing== |
==Marketing== |
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Trading as the Utility Warehouse, Telecom Plus has no shops and does not advertise on television or in the national press. The company has focused on [[word-of-mouth]] as a primary means of promotion, and offers bonuses to distributors who recruit new customers and distributors. Distributors gain a commission from both their own customers, and their distributor's customers, making Telecom Plus a [[multi-level marketing]] company. As of 2009, there was a £199.75 joining cost to become a distributor. |
Trading as the Utility Warehouse, Telecom Plus has no shops and does not advertise on television or in the national press. The company has focused on [[word-of-mouth]] as a primary means of promotion, and offers bonuses to distributors who recruit new customers and distributors. Distributors gain a commission from both their own customers, and their distributor's customers, making Telecom Plus a [[multi-level marketing]] company. As of 2009, there was a £199.75 joining cost to become a distributor. |
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In 2009, consumer group [[Which?]] ranked Telecom Plus as having the highest customer satisfaction for home telephone service.<ref name=jones/> |
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==See also== |
==See also== |
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Revision as of 11:41, 30 April 2014
| File:Telecompluslogo.PNG | |
| Company type | Public |
|---|---|
| LSE: TEP | |
| ISIN | GB0008794710  |
| Industry | Public utility |
| Founded | 1996 |
| Headquarters | London, England, UK |
Key people | Charles Wigoder (Executive Chairman) Andrew Lindsay (CEO) |
| Products | Landline telephony, mobile telephony, broadband, gas, electricity. |
| Revenue | £601.5 million (2013)[1] |
| £31.3 million (2013)[1] | |
| £27.1 million (2013)[1] | |
Number of employees | 700 (2013) |
| Website | Utility Warehouse |
Telecom Plus PLC is a multi-utility supplier based in the United Kingdom. It is listed on the London Stock Exchange. Trading as the Utility Warehouse, it supplies over 500,000 customers in the United Kingdom, working with 40,000 independent distributors, who operate on a multi-level marketing model.
The company supplies gas, electricity, landline, broadband and mobile services to residences and businesses.
History
The Company was founded in 1996 as a telecommunications business. Its first product, launched in 1997, was a least cost call routing 'Smart Box', a gadget that plugs into a phone socket and then routes the calls to alternative networks at a cheaper rate than British Telecom.[2]
Operations
Telecom Plus's entire operation (including call centres) is based in North London, with around 700 staff. The company operates a full landline telephony service, mobile telephony (using the hardware of the T-Mobile & Orange UK networks), broadband, gas and electricity (the company is licensed by OFGEM), and a pre-paid Mastercard (a CashBack card). Telecom Plus Plc currently has a 20% share in UK business power supplier Opus Energy.[3]
A 2009 article by The Guardian reported that Telecom Plus's rates were generally average, and as much as 20% higher than the best deals.[4]
Marketing
Trading as the Utility Warehouse, Telecom Plus has no shops and does not advertise on television or in the national press. The company has focused on word-of-mouth as a primary means of promotion, and offers bonuses to distributors who recruit new customers and distributors. Distributors gain a commission from both their own customers, and their distributor's customers, making Telecom Plus a multi-level marketing company. As of 2009, there was a £199.75 joining cost to become a distributor.
See also
References
- ^ a b c Preliminary Results 2013
- ^ Sunday Times Rich List
- ^ "2011 Top Track 250". Retrieved 5 March 2012.
- ^ Cite error: The named reference
joneswas invoked but never defined (see the help page).
External links
- Utility Warehouse website
- Utility Warehouse - Second Place in The Which? Switch energy satisfaction survey
 | This article about a retailer in the United Kingdom is a stub. You can help Wikipedia by expanding it. |
- Companies in the FTSE 250 Index
- Telecommunications companies of the United Kingdom
- Companies based in London
- Companies established in 1996
- Power companies of the United Kingdom
- Utilities of the United Kingdom
- Multi-level marketing companies
- Companies listed on the London Stock Exchange
- United Kingdom retail company stubs