Jack Daniel's: Difference between revisions
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Since Jack Daniel never married and didn't have any children, he took his favorite nephew, Lem Motlow, under his wing. Lem had a head for numbers and was soon doing all the distillery's bookkeeping. In [[1907]], due to failing health, Jack Daniel gave the distillery to his nephew. Jack later died from blood poisoning in [[1911]]. |
Since Jack Daniel never married and didn't have any children, he took his favorite nephew, Lem Motlow, under his wing. Lem had a head for numbers and was soon doing all the distillery's bookkeeping. In [[1907]], due to failing health, Jack Daniel gave the distillery to his nephew. Jack later died from blood poisoning in [[1911]]. |
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The infection allegedly set up originally in a toe, which Daniel injured in kicking his safe in anger when he couldn't get it open |
The infection allegedly set up originally in a toe, which Daniel injured in kicking his safe in anger when he couldn't get it open — he had always had trouble remembering the combination. |
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When the company was later incorporated, it was incorporated as "Jack Daniel Distillery, Lem Motlow, Prop., Inc." This has allowed the company has continued to pretend in marketing that Lem Motlow, who died in [[1947]], is the current proprietor, as mentioning him in the advertising is technically just citing the true full corprate name. Likewise, the advertisements continue to say that Lynchburg has only 361 people, while the current population is actually 5,740. This is allowable because the entire label was [[copyright]]ed in the early [[1960s]] when this figure was the actual population cited by the [[United States Bureau of the Census|Census Bureau]]; the label cannot be changed without applying for a new copyright. |
When the company was later incorporated, it was incorporated as "Jack Daniel Distillery, Lem Motlow, Prop., Inc." This has allowed the company has continued to pretend in marketing that Lem Motlow, who died in [[1947]], is the current proprietor, as mentioning him in the advertising is technically just citing the true full corprate name. Likewise, the advertisements continue to say that Lynchburg has only 361 people, while the current population is actually 5,740. This is allowable because the entire label was [[copyright]]ed in the early [[1960s]] when this figure was the actual population cited by the [[United States Bureau of the Census|Census Bureau]]; the label cannot be changed without applying for a new copyright. |
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Revision as of 21:18, 13 October 2004
Jack Daniel's is a Tennessee whiskey distillery and brand known for its square bottles and black label. The company, based in Lynchburg, Tennessee, has been owned by the Brown-Forman conglomerate since 1956.
It is believed that the founder - Jasper Newton "Jack" Daniel - was born in September 1850, although seemingly no one knows the exact date. If the 1850 date is correct, he became a licensed distiller at the age of 16. (Other records list his birthdate as September 5, 1846.) He was one of thirteen children, from Scotch-Irish descent.
Since Jack Daniel never married and didn't have any children, he took his favorite nephew, Lem Motlow, under his wing. Lem had a head for numbers and was soon doing all the distillery's bookkeeping. In 1907, due to failing health, Jack Daniel gave the distillery to his nephew. Jack later died from blood poisoning in 1911. The infection allegedly set up originally in a toe, which Daniel injured in kicking his safe in anger when he couldn't get it open — he had always had trouble remembering the combination.
When the company was later incorporated, it was incorporated as "Jack Daniel Distillery, Lem Motlow, Prop., Inc." This has allowed the company has continued to pretend in marketing that Lem Motlow, who died in 1947, is the current proprietor, as mentioning him in the advertising is technically just citing the true full corprate name. Likewise, the advertisements continue to say that Lynchburg has only 361 people, while the current population is actually 5,740. This is allowable because the entire label was copyrighted in the early 1960s when this figure was the actual population cited by the Census Bureau; the label cannot be changed without applying for a new copyright.
In October, 2004 it was announced that all generally-available Jack Daniel's products would henceforth be bottled at 80 U.S. proof, which is the highest proof allowed in some jurisidictions; this will simplify the production process. Previously to this, the famous black-label brand (the better-quality, higher-priced product) had generally for several years been 86 proof, where legal, the lower-end green label 80 proof; these marked reductions from the previous practice until recent years of bottling the black-label product at 90 proof and the green-label product at 86. Both are made from the same ingredients; the difference is determined by professional tasters who determine which of the batches will be graded out as worthy of being labelled with the prestigious black label, the rest being sold under the green label.
In recent years, a third product, "Gentleman Jack", was created. It has always been bottled at 80 proof. This superpremium product is produced in the same manner as other Tennessee whiskey except that after aging and prior to bottling it is once again subjected to the "Lincoln County" charcoal-filtering process.
