Economics of Strategy: Difference between revisions
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*[http://www.slideshare.net/PMDR/economics-of-strategy-6th-edition Slides for the 6th edition] |
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 Hardcover, 6th edition | |
| Language | English |
|---|---|
| Subject | Business strategy, economic theory |
| Genre | Non-fiction |
| Publisher | John Wiley & Sons |
Publication date | September 4, 2012 (6th edition) |
| Publication place | United States |
| Media type | Print, e-book |
| Pages | 560 pp. |
| ISBN | 978-1118273630 |
Economics of Strategy is a textbook by David Besanko, David Dranove, Scott Schaefer, and Mark Shanley. The book offers a solid economic foundation for strategic analysis.[1] The text was initially published in 1996 by John Wiley & Sons and as of 1025 available in its sixth edition.[2] Economics of Strategy is one of the leading books of its kind and has earned loyalty both as a classroom tool and as a professional reference book.
Overview
This influential business book provides a detailed and comprehensive text offering a link between economic theory and business applications. The book uses economic theory to discuss and to quantify popular concepts of modern business strategy.[3] The text is technical in its approach but accessible due to its numerous real-world examples. The examples are drawn from around the globe and cover various business practices from the eighteenth century to modern days. Part One centers on the boundaries of the firm; Part Two discusses competition; Part Three focuses on positioning and sustaining advantage; and Part Four covers the interface among the theory of the firm, organization design, and business strategy.
Criticism
See also
References
- ^ "Economics of Strategy, 6th Edition". wiley.com. Retrieved 2015-05-07.
- ^ "Economics of Strategy, 6th Edition". scribd.com. Retrieved 2015-05-08.
- ^ "Economics of Strategy". bol.com. Retrieved 2015-05-08.