Larry Ellison

Larry Ellison
File:Larry ellison portrait.jpg
Born	August 17, 1944 Manhattan, New York
Occupation	Chief executive officer
Website	oracle.com../ellison

Lawrence Joseph Ellison (born August 17, 1944) is the co-founder and CEO of Oracle Corporation, a major database software company.

Early life

Ellison was born in New York City to Florence Spellman, a 19-year-old unwed mother who gave him up for adoption to her distant relatives when he was only nine months old. Lillian and Louis Ellison took him into their home, a two-bedroom apartment located in a modest lower middle class Jewish neighborhood in South Chicago. Ellison recalled to an interviewer that he had a warm and loving mother opposite to an austere, unsupportive, and oftentimes uninterested father. At South Shore High School, he was a bright but inattentive student. At 15, he began a long-term relationship that lasted for five years and ended sorely—depending on who is asked, he unsuccessfully proposed marriage either once or twice. He lasted until the end of his sophomore year at University of Illinois at Urbana-Champaign but dropped out following Lillian's death. After a summer in Northern California, he returned home to study at the University of Chicago but left after one quarter. Ending his attempts to finish college, he set out for California.

Career

During the 1970s, Ellison worked for the Ampex Corporation. One of his projects was a database for the CIA, which he named "Oracle".

Ellison was inspired by the paper written by Edgar F. Codd on relational database systems named A Relational Model of Data for Large Shared Data Banks. He founded Oracle in 1977, putting up $2000 of his own money, under the name Software Development Laboratories (or SDL). In 1979, the company was renamed Relational Software Inc., later to be renamed Oracle after the flagship product Oracle database. He had heard about the IBM System R database, also based on Codd's theories, and wanted Oracle to be compatible with it, but IBM stopped this by keeping the error codes for their DBMS secret. The initial release of Oracle was Oracle 2 – there was no Oracle 1. The release number was intended to imply that all of the bugs had been worked out of an earlier version.

In 1990, Oracle laid off 50 percent of the work force because of the mismatch between cash and revenues. This crisis that almost caused Oracle's bankruptcy came about because of the tactics used by Oracle’s sales force. The salespeople subscribed to an “up-front” sales strategy, in which they tried to incent customers to buy the biggest amounts of software all at once. However, the customers were delivered software that didn't work and promised "vapor ware" that didn't exist. Oracle had to restate earnings twice due to these tactics and the company would later settle class-action lawsuits that had been filed because of its flawed financial statements. Larry Ellison would later say his company made "an incredible business mistake."

Although IBM dominated the mainframe relational database market with their DB2 and SQL/DS database products, they were late to enter the market for a competitive relational database on UNIX and Windows operating systems. This left the door open for Sybase, Oracle, and Informix (and eventually Microsoft) to battle for market share on mid-range and microcomputers.

It was at this time that Oracle fell behind technically to Sybase. From 1990-1993, Sybase was the fastest growing database company and the database industry's darling vendor. However, Sybase soon fell victim to its merger-mania. Sybase's 1993 merger with PowerSoft unfocused it on its core database technology. In addition, Sybase made a strategic error in 1993 by selling the rights to their database running under the Windows operating system to Microsoft Corporation (which they now develop and market under the Microsoft SQL Server name).

In 1994, Informix Software overtook Sybase and became the number one challenger to Oracle. The intense war between Informix CEO Phil White and Larry Ellison was front page Silicon Valley news for three years. Ultimately, Oracle would defeat Informix in 1997. In the same year, he was appointed to the board of directors in Apple Computer after Steve Jobs came back to the company. He resigned in 2002, saying that he does not have the time to attend necessary formal board meetings. In November of 2005, a book detailing the war between Oracle and Informix was published. The Real Story of Informix Software and Phil White [1] provides a detailed chronology of the battle of Informix against Oracle and how Informix CEO Phil White ended up in jail because of his obsession to overthrow Ellison.

Once Informix and Sybase were defeated, Oracle enjoyed years of industry dominance until the rise of Microsoft's SQL Server in the late 90s and IBM's acquisition of Informix Software in 2000 to complement their DB2 database. Today Oracle's main competition for new database licenses on UNIX, Linux, and Windows operating systems is with IBM's DB2 and with Microsoft SQL Server (which only runs on Windows). IBM’s DB2 still dominates the mainframe database market.

Ellison is reported to be one of the richest people in America by Forbes. In 2005, Forbes reported that Ellison has a net worth of around $18.4 billion, making him the ninth richest man in the world. For a short period in 2000, Ellison was the richest man in the world.[2] (In interviews, Ellison notes that his actual wealth -- money that he could actually spend -- is more like two billion dollars, and that if he tried to sell all his Oracle stock to realize his "net worth" the price of Oracle stock would fall to zero.) The book titled The Difference Between God and Larry Ellison: Inside Oracle Corporation [3] has been published on him.

At his Woodside estate, Ellison married Melanie Craft, a romance novelist, on 18 December 2003. At the wedding, his friend, Apple CEO Steve Jobs, was the official photographer. Craft is Ellison's fourth wife. He has a son and a daughter by a previous wife.

Properties

Boats

Ellison is also the leader and principal financier of Oracle BMW Racing, which competed to be challenger for the America's Cup in 2003 on behalf of the Golden Gate Yacht Club of San Francisco. Now named BMW Oracle Racing due to increased financial support from BMW, they are the official Challenger of Record for the 2007 America's Cup in Valencia, Spain.

Ellison won the disastrous 1998 Sydney to Hobart Yacht Race in his boat "Sayonara". The storm that hit the race cost six other sailors their lives. This experience has caused Ellison to swear off ocean racing.

Ellison also has the fourth largest yacht (as of 2004) in the world named "Rising Sun" which reportedly cost over US$200 million to construct. Rising Sun is 452.75ft (138 m) long. (For comparison, the largest yacht is "Dubai" owned by Sheik Mohamed Bin Rashid al Maktoum, the ruler of Dubai. It measures 160m in length.)

Private jet

Ellison has had several run-ins with San Jose Mineta International Airport concerning the noise from his private jet. The city of San Jose has a limitation on late night takeoffs and landings on planes weighing more than 75,000 pounds (34 tonnes), and Ellison has received several citations. In 2001, he was granted a personal waiver from this law.

Home

Ellison styled his $200 million Woodside, California estate after feudal Japanese architecture complete with a man-made lake and the most extensive seismic retrofit available with current technology. In 2004 and 2005, Ellison purchased more than 12 properties in Malibu, CA worth more than $180 million. The $65 million Ellison spent on the five contiguous lots on Malibu's Carbon Beach was the largest single residential acquisition in United States history until Ron Perelman sold his Palm Beach, Florida, compound for $70 million later that same year, according to industry writer Jeffrey Bellamar.

Sports

Ellison has also attempted to purchase a professional sports franchise. He has offered to buy the Golden State Warriors and the San Francisco 49ers, only to be rebuffed both times. He is now pursuing ownership of a potential new future football franchise in Los Angeles, a market that the NFL is looking to expand into.

Charitable Donations

• In order to settle a lawsuit for dumping nearly $1 billion shares of Oracle with insider knowledge, Ellison was allowed to pay $100 million to his own charitable foundation without admitting wrongdoing. Ellison wanted Oracle to pay $24 million in attorney's fees (his lawyer said if Ellison paid the fees, it would be like an admission of guilt), but a California judge refused and ordered Ellison to pay the legal fees also.

• In response to terrorist attacks, CEO Larry Ellison offered to donate free software to the federal government for the development of a central national identification database.

• In 2002 the Ellison Medical Foundation leaders believed Ellison would support increasing its budget to $100 million a year from $35 million annually. (See sfgate.com)

• In 2004, Forbes listed the charitable donations of the wealthiest 400, and it showed Larry Ellison donates about 1% of his personal wealth - $151,092,103.

• However, in June of 2006, Larry received much infamy after failing to deliver on a promised donation of $115 Million dollars to Harvard University. [4]

References

• Leibovich, Mark. (October 30, 2000). "The Outsider, His Business and His Billions". Washington Post, p.A01.
• Year 2005 compensation: salary $975,000, bonus $6,500,000, other compensation $955,100. SEC form 14A.

Quotes

• "It's my job for Oracle--the number two software company in the world--to become the number one software company in the world. My job, is to build better than the competition, sell those products in the marketplace, and eventually supplant Microsoft and move from being number two to number one."
• "I do not give fashionable answers to questions."

External links

• Oracle Official Site
• Academy of Achievement Profile http://www.achievement.org/autodoc/page/ell0pro-1
• Academy of Achievement Biography http://www.achievement.org/autodoc/page/ell0bio-1
• Academy of Achievement Interview http://www.achievement.org/autodoc/page/ell0int-1
• Academy of Achievement Photo Gallery http://www.achievement.org/autodoc/page/ell0gal-1
• Larry Ellison Oracle executive biography
• Forbes - World's Richest People 2005
• Forbes 400 listing
• FAQ about Oracle Corporation. This site contains some interesting factoids about Larry Ellison.
• America's 100 Largest Superyachts Information on the 'Rising Sun'
• Rising Sun shipyard
• The Ellison Medical Foundation.
• Zinko, C., et al. (2004). Larry Ellison's most important merger: Oracle CEO ties knot with novelist at Woodside estate; Steve Jobs takes wedding photos. Retrieved January 16, 2004.
• Rising Sun Photo of Larry Ellison's yacht.