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==History==
==History==


The company was established in 1963 by Hans Noll and his wife Elisabeth Wirz,<ref name="Moneyh" /> two years after taking over a watch factory sales management in [[Biel]], [[Switzerland]].<ref name="HANOWA AG HISTORY">{{cite web |url=http://www.hanowa.ch/Main/About.html |title= About Hanowa - Our History |publisher=HANOWA |accessdate=2 February 2014}}</ref> In 1990, a second brand SWISS MILITARY - HANOWA was born.<ref name="HANOWA AG HISTORY" /> While HANOWA is a brand of Biel, SWISS MILITARY - HANOWA is domiciliated in [[Solothurn]].<ref>{{cite news |url=http://www.solothurnerzeitung.ch/solothurn/stadt-solothurn/neu-belebte-tradition-die-solothurner-uhrenmarke-roamer-wird-125-jahre-alt-126430121 |title= Neu belebte Tradition: Die Solothurner Uhrenmarke Roamer wird 125 Jahre alt |newspaper=Solothurner Zeitung|language = German |last1=Toggweiler |first1=Andreas |date= 21 April 2013 |accessdate=4 April 2014}}</ref> Later, the brand SWISS EAGLE came out; in 1961 the company attempted to register SWISS EAGLE in the US as a trademark.<ref>{{cite web |url=http://www.trademarkia.com/swiss-eagle-75159982.html |title= SWISS EAGLE - Reviews & brand information |publisher=Trademarkia.com |accessdate=4 April 2014}}</ref> In 2007, Hanowa AG signed an agreement with the [[India]]n company Network Ltd. based in [[Noida]], [[Uttar Pradesh]] as sole distributor for their watches in the Indian domestic market, for minimally one year.<ref>{{cite news |url=http://www.highbeam.com/doc/1P3-1267284551.html |newspaper = [[Hindustan Times]] |title= Network signs agreement with Hanowa of Switzerland |date=8 May 2007 |accessdate=8 April 2014}}</ref><ref>{{cite web |url=http://economictimes.indiatimes.com/network-ltd/infocompanyhistory/companyid-11151.cms |publisher = ''[[The Economic Times]]'' |title= Company History - Network Ltd. |accessdate=8 April 2014}}</ref><ref>{{cite web |url=http://www.indiamart.com/network-ltd/products.html |publisher = Indiamart |title= Network Limited |accessdate=9 April 2014}}</ref> Hong Kong-based Fortune Concept Ltd. would become the company to distribute the brand SWISS MILITARY - HANOWA in [[Asia]] as a whole.<ref>{{cite news |url=http://www.thestar.com.my/Business/SME/2014/03/26/Two-takes-on-time-Company-releases-models-from-two-different-brands/ |newspaper = [[The Star (Malaysia)|The Star]] |last1=Lim |first1 = Jarod |title= Company releases models from two different brands |date=26 March 2014 |accessdate=9 April 2014}}</ref>
The company was established in 1953 by Hans Noll and his wife Elisabeth Wirz,<ref name="Moneyh" /> two years after taking over a watch factory sales management in [[Biel]], [[Switzerland]].<ref name="HANOWA AG HISTORY">{{cite web |url=http://www.hanowa.ch/Main/About.html |title= About Hanowa - Our History |publisher=HANOWA |accessdate=2 February 2014}}</ref> In 1990, a second brand SWISS MILITARY - HANOWA was born.<ref name="HANOWA AG HISTORY" /> While HANOWA is a brand of Biel, SWISS MILITARY - HANOWA is domiciliated in [[Solothurn]].<ref>{{cite news |url=http://www.solothurnerzeitung.ch/solothurn/stadt-solothurn/neu-belebte-tradition-die-solothurner-uhrenmarke-roamer-wird-125-jahre-alt-126430121 |title= Neu belebte Tradition: Die Solothurner Uhrenmarke Roamer wird 125 Jahre alt |newspaper=Solothurner Zeitung|language = German |last1=Toggweiler |first1=Andreas |date= 21 April 2013 |accessdate=4 April 2014}}</ref> Later, the brand SWISS EAGLE came out; in 1961 the company attempted to register SWISS EAGLE in the US as a trademark.<ref>{{cite web |url=http://www.trademarkia.com/swiss-eagle-75159982.html |title= SWISS EAGLE - Reviews & brand information |publisher=Trademarkia.com |accessdate=4 April 2014}}</ref> In 2007, Hanowa AG signed an agreement with the [[India]]n company Network Ltd. based in [[Noida]], [[Uttar Pradesh]] as sole distributor for their watches in the Indian domestic market, for minimally one year.<ref>{{cite news |url=http://www.highbeam.com/doc/1P3-1267284551.html |newspaper = [[Hindustan Times]] |title= Network signs agreement with Hanowa of Switzerland |date=8 May 2007 |accessdate=8 April 2014}}</ref><ref>{{cite web |url=http://economictimes.indiatimes.com/network-ltd/infocompanyhistory/companyid-11151.cms |publisher = ''[[The Economic Times]]'' |title= Company History - Network Ltd. |accessdate=8 April 2014}}</ref><ref>{{cite web |url=http://www.indiamart.com/network-ltd/products.html |publisher = Indiamart |title= Network Limited |accessdate=9 April 2014}}</ref> Hong Kong-based Fortune Concept Ltd. would become the company to distribute the brand SWISS MILITARY - HANOWA in [[Asia]] as a whole.<ref>{{cite news |url=http://www.thestar.com.my/Business/SME/2014/03/26/Two-takes-on-time-Company-releases-models-from-two-different-brands/ |newspaper = [[The Star (Malaysia)|The Star]] |last1=Lim |first1 = Jarod |title= Company releases models from two different brands |date=26 March 2014 |accessdate=9 April 2014}}</ref>


More recently, at the 2012 TFWA World Exhibition in [[Cannes]], Fortune Concept would unveil new SWISS MILITARY - HANOWA collections.<ref>{{cite news |url=http://www.moodiereport.com/document.php?doc_id=32767 |newspaper = The Moodie Report |last1=Pittilla |first1 = Mary Jane |title= Fortune Concept to unveil Aigner and Swiss Military Hanowa watches |date=15 October 2012 |accessdate=9 April 2014}}</ref> In 2014 (and before already in 2011),<ref>{{cite web |url=http://toffsworld.com/fashion/watch-makers/baselworld-new-watches-2011/ |publisher = Toffsworld.com |last1=Toner |first1 = Peter |date= 18 February 2011 |title= BaselWorld New Watches 2011 |accessdate=9 April 2014}}</ref> this brand had a booth at [[BaselWorld]], a yearly worldwide watch and jewelry show in the city of [[Basel]], among many other Swiss watch brands;<ref>{{cite news |url=http://business.highbeam.com/436649/article-1G1-113140038/hanowa-prepares-launch-airport-range |newspaper = Travel Retailer International |title= Hanowa prepares to launch Airport range. |date=1 December 2013 |accessdate=8 April 2014}}</ref><ref>{{cite web |url=http://media.messe.ch/Baselworld/FloorPlans/2014/12.pdf |title= Baselworld Floorplans 1.2 |publisher=Baselworld.com |accessdate=4 April 2014}}</ref> there, the new Airport collection was presented.<ref>{{cite news |url=http://business.highbeam.com/436649/article-1G1-117324481/hanowa-goes-airport |newspaper = Travel Retailer International |title= Hanowa goes to the airport. |date=1 April 2014 |accessdate=8 April 2014}}</ref> As of 2014, Hanowa AG as well as watchmaker [[Roamer (watchmaker)|Roamer]] is led by [[CEO]] Christian Frommherz (who took the command in 2010)<ref>{{cite news |url=http://www.creativanewsletter.com/archives/18085 |newspaper = Creativa Newsletter |language=Spanish |title= Swiss Military Hanowa Celebra su 50º Aniversario |date=29 July 2013 |accessdate=9 April 2014}}</ref><ref>{{cite news |url=http://www.travel-news.com.mx/caprichos/4318-el-modelo-squad-de-los-relojes-swiss-military-hanowa- |newspaper = Travel & News |language=Spanish |title= El modelo Squad de los relojes Swiss Military Hanowa |date=4 November 2013 |accessdate=9 April 2014}}</ref> and the company has service centers in 59 countries worldwide.<ref name="Moneyh" /><ref>{{cite news |url=http://www.weltwoche.ch/weiche/hinweisgesperrt.html?hidID=547012 |newspaper = [[Die Weltwoche]] |language=German |title= Ich war wild und zeitlos |last1=Schmuki |first1=Oliver |date=2 February 2013 |accessdate=4 April 2014}}</ref><ref>{{cite web |url=http://www.hanowa.ch/pages/Quality/servicecenters.html |title= Costumer Service |publisher=HANOWA |accessdate=2 February 2014}}</ref> In the workplace in [[Biel]], between 5 and 11 people would be active.<ref>{{cite web |url=http://globalcatalog.com/hanowagmbhbiel.ch/en/about-us |title= HANOWA GMBH BIEL |publisher=globalcatalog.com |accessdate=7 April 2014}}</ref><ref>{{cite web |url=http://www.hoovers.com/company-information/cs/sales-preparation.Hanowa_AG.c01c4c07c20e15b0.html |title= HANOWA AG |publisher=hoovers.com |accessdate=7 April 2014}}</ref>
More recently, at the 2012 TFWA World Exhibition in [[Cannes]], Fortune Concept would unveil new SWISS MILITARY - HANOWA collections.<ref>{{cite news |url=http://www.moodiereport.com/document.php?doc_id=32767 |newspaper = The Moodie Report |last1=Pittilla |first1 = Mary Jane |title= Fortune Concept to unveil Aigner and Swiss Military Hanowa watches |date=15 October 2012 |accessdate=9 April 2014}}</ref> In 2014 (and before already in 2011),<ref>{{cite web |url=http://toffsworld.com/fashion/watch-makers/baselworld-new-watches-2011/ |publisher = Toffsworld.com |last1=Toner |first1 = Peter |date= 18 February 2011 |title= BaselWorld New Watches 2011 |accessdate=9 April 2014}}</ref> this brand had a booth at [[BaselWorld]], a yearly worldwide watch and jewelry show in the city of [[Basel]], among many other Swiss watch brands;<ref>{{cite news |url=http://business.highbeam.com/436649/article-1G1-113140038/hanowa-prepares-launch-airport-range |newspaper = Travel Retailer International |title= Hanowa prepares to launch Airport range. |date=1 December 2013 |accessdate=8 April 2014}}</ref><ref>{{cite web |url=http://media.messe.ch/Baselworld/FloorPlans/2014/12.pdf |title= Baselworld Floorplans 1.2 |publisher=Baselworld.com |accessdate=4 April 2014}}</ref> there, the new Airport collection was presented.<ref>{{cite news |url=http://business.highbeam.com/436649/article-1G1-117324481/hanowa-goes-airport |newspaper = Travel Retailer International |title= Hanowa goes to the airport. |date=1 April 2014 |accessdate=8 April 2014}}</ref> As of 2014, Hanowa AG as well as watchmaker [[Roamer (watchmaker)|Roamer]] is led by [[CEO]] Christian Frommherz (who took the command in 2010)<ref>{{cite news |url=http://www.creativanewsletter.com/archives/18085 |newspaper = Creativa Newsletter |language=Spanish |title= Swiss Military Hanowa Celebra su 50º Aniversario |date=29 July 2013 |accessdate=9 April 2014}}</ref><ref>{{cite news |url=http://www.travel-news.com.mx/caprichos/4318-el-modelo-squad-de-los-relojes-swiss-military-hanowa- |newspaper = Travel & News |language=Spanish |title= El modelo Squad de los relojes Swiss Military Hanowa |date=4 November 2013 |accessdate=9 April 2014}}</ref> and the company has service centers in 59 countries worldwide.<ref name="Moneyh" /><ref>{{cite news |url=http://www.weltwoche.ch/weiche/hinweisgesperrt.html?hidID=547012 |newspaper = [[Die Weltwoche]] |language=German |title= Ich war wild und zeitlos |last1=Schmuki |first1=Oliver |date=2 February 2013 |accessdate=4 April 2014}}</ref><ref>{{cite web |url=http://www.hanowa.ch/pages/Quality/servicecenters.html |title= Costumer Service |publisher=HANOWA |accessdate=2 February 2014}}</ref> In the workplace in [[Biel]], between 5 and 11 people would be active.<ref>{{cite web |url=http://globalcatalog.com/hanowagmbhbiel.ch/en/about-us |title= HANOWA GMBH BIEL |publisher=globalcatalog.com |accessdate=7 April 2014}}</ref><ref>{{cite web |url=http://www.hoovers.com/company-information/cs/sales-preparation.Hanowa_AG.c01c4c07c20e15b0.html |title= HANOWA AG |publisher=hoovers.com |accessdate=7 April 2014}}</ref>

Revision as of 06:29, 19 August 2015

Not to be confused with Swiss Military Watch.
Hanowa AG
Company typePublic[1]
IndustryWatch manufacturing
Founded1953, in Biel/Bienne
FounderHans Noll
Elisabeth Noll-Wirz
Headquarters
Solothurn
,
Switzerland
Area served
Worldwide
Key people
Christian Frommherz
(President and CEO)[2]
ProductsWristwatches
ServicesTiming systems
RevenueUS$15.96 million[3]
Websitewww.hanowa.ch

HANOWA and SWISS MILITARY - HANOWA are brands of Hanowa Aktiengesellschaft (AG)/Ltd. Solothurn/Switzerland which designs and makes timepieces, particularly wristwatches. The company's name is an acronym for HAns NOll WAtches, a clear referral to the founder of the company.[4] The hallmark on the watches is an octagon containing a Swiss flag.[5][6]

History

The company was established in 1953 by Hans Noll and his wife Elisabeth Wirz,[2] two years after taking over a watch factory sales management in Biel, Switzerland.[4] In 1990, a second brand SWISS MILITARY - HANOWA was born.[4] While HANOWA is a brand of Biel, SWISS MILITARY - HANOWA is domiciliated in Solothurn.[7] Later, the brand SWISS EAGLE came out; in 1961 the company attempted to register SWISS EAGLE in the US as a trademark.[8] In 2007, Hanowa AG signed an agreement with the Indian company Network Ltd. based in Noida, Uttar Pradesh as sole distributor for their watches in the Indian domestic market, for minimally one year.[9][10][11] Hong Kong-based Fortune Concept Ltd. would become the company to distribute the brand SWISS MILITARY - HANOWA in Asia as a whole.[12]

More recently, at the 2012 TFWA World Exhibition in Cannes, Fortune Concept would unveil new SWISS MILITARY - HANOWA collections.[13] In 2014 (and before already in 2011),[14] this brand had a booth at BaselWorld, a yearly worldwide watch and jewelry show in the city of Basel, among many other Swiss watch brands;[15][16] there, the new Airport collection was presented.[17] As of 2014, Hanowa AG as well as watchmaker Roamer is led by CEO Christian Frommherz (who took the command in 2010)[18][19] and the company has service centers in 59 countries worldwide.[2][20][21] In the workplace in Biel, between 5 and 11 people would be active.[22][23]

Product lines

Hanowa (Swiss made)

[5]

  • Slim
  • Ceramic
  • Classic
  • Lady

Swiss military - Hanowa

[6]

  • Avio
  • Challenge
  • Classic
  • Navy

References

  1. ^ Hanowa AG, Solothurn - Shabex.ch
  2. ^ a b c "Verwaltungsrat der Hanowa AG". Moneyhouse.ch. Retrieved 5 April 2014.
  3. ^ "HANOWA AG". hoovers.com. Retrieved 7 April 2014.
  4. ^ a b c "About Hanowa - Our History". HANOWA. Retrieved 2 February 2014.
  5. ^ a b Hanowa (Swiss made) lines
  6. ^ a b Swiss military - Hanowa lines
  7. ^ Toggweiler, Andreas (21 April 2013). "Neu belebte Tradition: Die Solothurner Uhrenmarke Roamer wird 125 Jahre alt". Solothurner Zeitung (in German). Retrieved 4 April 2014.
  8. ^ "SWISS EAGLE - Reviews & brand information". Trademarkia.com. Retrieved 4 April 2014.
  9. ^ "Network signs agreement with Hanowa of Switzerland". Hindustan Times. 8 May 2007. Retrieved 8 April 2014.
  10. ^ "Company History - Network Ltd". The Economic Times. Retrieved 8 April 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  11. ^ "Network Limited". Indiamart. Retrieved 9 April 2014.
  12. ^ Lim, Jarod (26 March 2014). "Company releases models from two different brands". The Star. Retrieved 9 April 2014.
  13. ^ Pittilla, Mary Jane (15 October 2012). "Fortune Concept to unveil Aigner and Swiss Military Hanowa watches". The Moodie Report. Retrieved 9 April 2014.
  14. ^ Toner, Peter (18 February 2011). "BaselWorld New Watches 2011". Toffsworld.com. Retrieved 9 April 2014.
  15. ^ "Hanowa prepares to launch Airport range". Travel Retailer International. 1 December 2013. Retrieved 8 April 2014.
  16. ^ "Baselworld Floorplans 1.2" (PDF). Baselworld.com. Retrieved 4 April 2014.
  17. ^ "Hanowa goes to the airport". Travel Retailer International. 1 April 2014. Retrieved 8 April 2014.
  18. ^ "Swiss Military Hanowa Celebra su 50º Aniversario". Creativa Newsletter (in Spanish). 29 July 2013. Retrieved 9 April 2014.
  19. ^ "El modelo Squad de los relojes Swiss Military Hanowa". Travel & News (in Spanish). 4 November 2013. Retrieved 9 April 2014.
  20. ^ Schmuki, Oliver (2 February 2013). "Ich war wild und zeitlos". Die Weltwoche (in German). Retrieved 4 April 2014.
  21. ^ "Costumer Service". HANOWA. Retrieved 2 February 2014.
  22. ^ "HANOWA GMBH BIEL". globalcatalog.com. Retrieved 7 April 2014.
  23. ^ "HANOWA AG". hoovers.com. Retrieved 7 April 2014.
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