Eastbay: Difference between revisions
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'''Eastbay''' is an American supplier of [[athletic footwear]], apparel and sports equipment, which sells by [[direct mail]]. Since 1997, it has been the direct-to-mail division of [[Foot Locker|Foot Locker, Inc.]] |
'''Eastbay''' is an American supplier of [[athletic footwear]], apparel and sports equipment, which sells by [[direct mail]]. Since 1997, it has been the direct-to-mail division of [[Foot Locker|Foot Locker, Inc.]] |
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== History == |
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The company began in 1980 when Richard Gering and Art Juedes set up a shoe sales company. With about $7000 worth of running shoes, they set up shoe clinics near their hometown of [[Wausau, Wisconsin|Wausau, WI]]. At each stop they sold their shoes and provided price lists. |
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In 1983, they developed a catalog for [[track and field]] shoes and [[baseball]] shoes. In 1988, phone operators were hired to take orders. In 1989, the company began a team sales division and in 1990 created and produced its first in-house team sales catalog. By 1990, Eastbay's call center, shipping and creative departments occupied just under one [[city block]]. |
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Eastbay established its own clothing brand in 1990, offering jackets, pants, shorts and tops in various sports teams' colors and styles, with the Eastbay logo. |
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On Friday, Sept. 29, 1995 Eastbay made an [[initial public offering]] on the [[NASDAQ]] [[stock exchange]]. Two years later, shareholders sold the company to Woolworth Corporation. |
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In July 1997, Eastbay moved its downtown corporate operation and retail store to a larger space in Wausau's near west side. Three months later it combined the shipping department and various warehouses into a new {{convert|500000|sqft|m2|adj=on}} Distribution Center located in the outskirts of Wausau. In March 1998, Eastbay converted its marketing website into an e-commerce site. Two additional [[call center]]s were subsequently opened in [[Oshkosh, Wisconsin|Oshkosh, WI]] and [[Green Bay, Wisconsin|Green Bay, WI]] . The Green Bay call center is now closed. |
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Juedes and Gering retired on June 30, 1999. |
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Eastbay's parent company, Woolworth Corporation, also underwent a major revision, being reorganized as Venator Group in 1997 and changed its name in 2001 to Foot Locker, Inc. |
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==External links== |
==External links== |
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Revision as of 17:07, 29 September 2015
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| Company type | Subsidiary of Foot Locker |
|---|---|
| Industry | Direct mail catalog and internet supplier of athletic footwear & apparel. |
| Founded | 1980 |
| Headquarters | Wausau, Wisconsin, USA |
Number of employees | ~3,000 |
| Website | www.eastbay.com |
Eastbay is an American supplier of athletic footwear, apparel and sports equipment, which sells by direct mail. Since 1997, it has been the direct-to-mail division of Foot Locker, Inc.
