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'''Lomography''' is a [[commerce|commercial]] [[trademark]] of Lomographische AG, which their creators associate to a photographic image style and an [[analog camera]] movement and community facilitated by The Lomographic Society International.
'''Lomography''' is a [[commerce|commercial]] [[trademark]] of Lomographische AG, which their creators associate to a photographic image style and an [[analog camera]] movement and community facilitated by The Lomographic Society International.


The Lomographic Society International was founded in 1992 by a group of [[Vienna|Viennese]] students after they discovered the [[LOMO LC-A|LCA]],<ref>{{cite web|url=http://www.lomography.com/about/timeline|title=History · Lomography|work=lomography.com}}</ref> a [[camera]] created by [[LOMO]] PLC of [[Saint Petersburg]], Russia. Lomography started as an art movement through which the students put on exhibitions of photos within Vienna; the art movement then developed into a commercial enterprise. Since 1995, Lomography has been the sole distributor of the LC-A camera outside the former [[Soviet Union]], and has moved into producing their own range of analog cameras, films and accessories.
The Lomographic Society International was founded in 1992 by a group of [[Vienna|Viennese]] students after they discovered the [[LOMO LC-A|LCA]],<ref>{{cite web|url=http://www.lomography.com/about/timeline|title=History · Lomography|publisher = Lomographische AG}}</ref> a [[camera]] created by [[LOMO]] PLC of [[Saint Petersburg]], Russia. Lomography started as an art movement through which the students put on exhibitions of photos within Vienna; the art movement then developed into a commercial enterprise. Since 1995, Lomography has been the sole distributor of the LC-A camera outside the former [[Soviet Union]], and has moved into producing their own range of analog cameras, films and accessories.


==History==
==History==
{{Alternative photography}}
{{Alternative photography}}
Lomography relates to Lomographic photographers who advocate creative and experimental film photography. The name is inspired by the former state-run optics manufacturer [[LOMO]] PLC of [[Saint Petersburg]], Russia that created and produced the 35&nbsp;mm [[LOMO LC-A]] Compact Automat camera, now central to lomography. This camera was loosely based upon the [[Cosina]] CX-1 and introduced in the early 1980s.<ref name=corsina>{{cite web|title=LOMO LC-A's Father: The Cosina CX-2|url=http://www.lomography.com/magazine/reviews/2011/08/02/Cosina-CX-2|publisher=Lomography.com|accessdate=26 May 2012|date=2 August 2011}}</ref>
The lomography name is inspired by the former state-run optics manufacturer [[LOMO]] PLC of [[Saint Petersburg]], Russia that created and produced the 35&nbsp;mm [[LOMO LC-A]] Compact Automat camera, now central to lomography. This camera was loosely based upon the [[Cosina]] CX-1 and introduced in the early 1980s.<ref name=corsina>{{cite web|title=LOMO LC-A's Father: The Cosina CX-2|url=http://www.lomography.com/magazine/reviews/2011/08/02/Cosina-CX-2|publisher = Lomographische AG|accessdate=26 May 2012|date=2 August 2011}}</ref>


Lomography also represents the [[commerce|commercial]] [[trademark]] of Lomographische AG, an Austrian company that produces cameras and accessories. The society is headquartered in [[Vienna, Austria]].
Lomography also represents the [[commerce|commercial]] [[trademark]] of Lomographische AG, an Austrian company that produces cameras and accessories. The society is headquartered in [[Vienna, Austria]].
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In 1991, a group of Viennese students discovered the LOMO LC-A and were inspired by its "unique, colorful, and sometimes blurry" images.<ref name=bloomberg2000>{{cite news|last=Drake|first=James|title=A Camera That Really Opens Your Eyes|url=http://www.businessweek.com/2000/00_24/c3685295.htm|accessdate=26 May 2012|newspaper=Bloomberg Businessweek|date=12 June 2000}}</ref> The Lomographic Society International was subsequently founded in 1992.<ref name=bbcnews2007>{{cite news|last=Blenford|first=Adam|title=Lomos: New take on an old classic|url=http://news.bbc.co.uk/1/hi/7007160.stm|accessdate=26 May 2012|newspaper=BBC News|date=22 September 2007}}</ref> After a series of art exhibitions culminating in shows in [[New York City]] and [[Moscow]],<ref name=bbcnews2007 /> Lomography signed an exclusive distribution agreement with LOMO PLC in 1995 — becoming the sole distributor of all LOMO LC-A cameras outside of the former [[Soviet Union]].<ref>{{cite news|title=A guide to Lomography|url=http://www.ephotozine.com/article/a-guide-to-lomography-137|accessdate=26 May 2012|newspaper=ePhotozine|date=2 August 2002}}</ref> The new company reached an agreement with the deputy mayor of St Petersburg, the future Russian Prime Minister and President, [[Vladimir Putin]], to receive a [[tax break]] in order to keep the LOMO factory in the city open.<ref name=bbcnews2007 />
In 1991, a group of Viennese students discovered the LOMO LC-A and were inspired by its "unique, colorful, and sometimes blurry" images.<ref name=bloomberg2000>{{cite news|last=Drake|first=James|title=A Camera That Really Opens Your Eyes|url=http://www.businessweek.com/2000/00_24/c3685295.htm|accessdate=26 May 2012|newspaper=Bloomberg Businessweek|date=12 June 2000}}</ref> The Lomographic Society International was subsequently founded in 1992.<ref name=bbcnews2007>{{cite news|last=Blenford|first=Adam|title=Lomos: New take on an old classic|url=http://news.bbc.co.uk/1/hi/7007160.stm|accessdate=26 May 2012|newspaper=BBC News|date=22 September 2007}}</ref> After a series of art exhibitions culminating in shows in [[New York City]] and [[Moscow]],<ref name=bbcnews2007 /> Lomography signed an exclusive distribution agreement with LOMO PLC in 1995 — becoming the sole distributor of all LOMO LC-A cameras outside of the former [[Soviet Union]].<ref>{{cite news|title=A guide to Lomography|url=http://www.ephotozine.com/article/a-guide-to-lomography-137|accessdate=26 May 2012|newspaper=ePhotozine|date=2 August 2002}}</ref> The new company reached an agreement with the deputy mayor of St Petersburg, the future Russian Prime Minister and President, [[Vladimir Putin]], to receive a [[tax break]] in order to keep the LOMO factory in the city open.<ref name=bbcnews2007 />


Since the introduction of the original LOMO LC-A, Lomography has produced a line of their own analog cameras. In 2005, production of the original LOMO LC-A was discontinued. Its replacement, the LOMO LC-A+, was introduced in 2006. The new camera, made in China rather than Russia, featured the original Russian lens manufactured by LOMO PLC.<ref name=timeline>{{cite web|title=Timeline|url=http://www.lomography.com/about/timeline|publisher=Lomography.com|accessdate=30 May 2012}}</ref> This changed as of mid-2007 with the lens now made in China as well.
Since the introduction of the original LOMO LC-A, Lomography has produced a line of their own analog cameras. In 2005, production of the original LOMO LC-A was discontinued. Its replacement, the LOMO LC-A+, was introduced in 2006. The new camera, made in China rather than Russia, featured the original Russian lens manufactured by LOMO PLC.<ref name=timeline>{{cite web|title=Timeline|url=http://www.lomography.com/about/timeline|publisher = Lomographische AG|accessdate=30 May 2012}}</ref> This changed as of mid-2007 with the lens now made in China as well. In 2012 the LC-A+ camera was re-released as a special edition.

In November 2012, the Lomographic Society International celebrated its 20th anniversary. The LC-A+ camera was re-released as a special edition.


==Models==
==Models==
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In 2013, together with Zenit, Lomography produced a new version of the Petzval Lens designed to work with Canon EF and Nikon F mount SLR cameras.
In 2013, together with Zenit, Lomography produced a new version of the Petzval Lens designed to work with Canon EF and Nikon F mount SLR cameras.


==Film==
The company produces and sells several kinds of 35&nbsp;mm, 120 and 110 film.
The company produces several kinds of 35&nbsp;mm, 120 and 110 film.


==Lomographic aesthetic==
==Lomographic aesthetic==
Similar to [[Eastman Kodak]]'s concept of the "Kodak moment", the philosophy behind Lomography is summarized in its motto, "Don’t Think, Just Shoot."<ref name=bbcnews2007 /> This motto is accompanied by The Ten Golden Rules which are supposed to encourage spontaneity and the taking of photographs anywhere, while minimizing considerations of formal technique.<ref name=goldenrules>{{cite web|title=The Ten Golden Rules|url=http://www.lomography.com/about/the-ten-golden-rules|publisher=Lomography.com|accessdate=26 May 2012}}</ref> Typical Lomography cameras are deliberately low-fidelity and of simple construction. Some cameras make use of multiple lenses and rainbow-colored flashes; some exhibit extreme optical distortions and light leaks.<ref name=apple2009>{{cite news|title=Niche Photography|url=http://www.appledaily.com.tw/appledaily/article/international/20110428/33349967|accessdate=26 May 2012|newspaper=Apple Daily|date=28 April 2009|language=Chinese}}</ref> The intention of the lomographic style is one of acceptance of such deficiencies in order to create images with a unique character.
Similar to [[Eastman Kodak]]'s concept of the "Kodak moment", the philosophy behind Lomography is summarized in its motto, "Don’t Think, Just Shoot."<ref name=bbcnews2007 /> This motto is accompanied by The Ten Golden Rules which are supposed to encourage spontaneity and the taking of photographs anywhere, while minimizing considerations of formal technique.<ref name=goldenrules>{{cite web|title=The Ten Golden Rules|url=http://www.lomography.com/about/the-ten-golden-rules|publisher = Lomographische AG|accessdate=26 May 2012}}</ref> Typical Lomography cameras are deliberately low-fidelity and of simple construction. Some cameras make use of multiple lenses and rainbow-colored flashes; some exhibit extreme optical distortions and light leaks.<ref name=apple2009>{{cite news|title=Niche Photography|url=http://www.appledaily.com.tw/appledaily/article/international/20110428/33349967|accessdate=26 May 2012|newspaper=Apple Daily|date=28 April 2009|language=Chinese}}</ref> The intention of the lomographic style is one of acceptance of such deficiencies in order to create images with a unique character.


Typical of lomography are images with high-contrast and with unusual saturation and color that were created using the technique called [[cross processing]] in which film intended for developing in slide chemistry ([[E-6 process|E-6]]) is processed in photographic negative chemistry ([[C-41 process|C-41]]), and vice versa. This technique can be employed with any film camera and can be somewhat mimicked with photo-editing software such as [[GIMP]] or [[Photoshop]]. However the use of digital manipulation to create this effect goes somewhat against the principles of Lomography.
Typical of lomography are images with high-contrast and with unusual saturation and color that were created using the technique called [[cross processing]] in which film intended for developing in slide chemistry ([[E-6 process|E-6]]) is processed in photographic negative chemistry ([[C-41 process|C-41]]), and vice versa. This technique can be employed with any film camera and can be somewhat mimicked with photo-editing software such as [[GIMP]] or [[Photoshop]].


==Community==
==Community==
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The Lomographic Society International runs Lomography Gallery Stores and so-called "embassies" dedicated to the growth, support and public exposure of analogue photography. Customers interact through social events such as exhibits and workshops.
The Lomographic Society International runs Lomography Gallery Stores and so-called "embassies" dedicated to the growth, support and public exposure of analogue photography. Customers interact through social events such as exhibits and workshops.


An example of the society's cultural events showcasing Lomographers' talents is the ''Lomokikuyu'' competition, which raises money for eye surgeries and vision care in Kenya, in partnership with Viennese vision aid organisation [[Light for the World]].<ref>{{cite web|title=Lomokikyu|url=http://microsites.lomography.com/kikuyu/|publisher=Lomography.com|accessdate=26 May 2012}}</ref> The project has since been updated and donations now also go to the [[International Red Cross]] to help fight famine in East Africa. More recently, portion of the sales from Japan Golden Week Edition cameras were donated to the Red Cross as relief to the victims of the March 2011 tsunami. The organisation also organises the Lomography World Congress, an international conference of practitioners held in varying host cities.
An example of the society's events showcasing lomographers' talents is the ''Lomokikuyu'' competition, which raises money for eye surgeries and vision care in Kenya, in partnership with Viennese vision aid organisation [[Light for the World]].<ref>{{cite web|title=Lomokikyu|url=http://microsites.lomography.com/kikuyu/|publisher = Lomographische AG|accessdate=26 May 2012}}</ref> The project has since been updated and donations now also go to the [[International Red Cross]] to help fight famine in East Africa. More recently, a portion of the sales from Japan Golden Week Edition cameras were donated to the Red Cross as relief to the victims of the March 2011 tsunami. The organisation also organises the Lomography World Congress, an international conference.


The Lomographic Society International also maintains a community web site featuring lomographic photographs.<ref name=lint2011>{{cite news|last=Plummer|first=Libby|title=Lomography – the return of analogue|url=http://www.pocket-lint.com/news/38874/lomography-return-of-analogue-interview|accessdate=26 May 2012|newspaper=Pocket-Lint|date=3 March 2011}}</ref>
The Lomographic Society International also maintains a community website featuring lomographic photographs.<ref name=lint2011>{{cite news|last=Plummer|first=Libby|title=Lomography – the return of analogue|url=http://www.pocket-lint.com/news/38874/lomography-return-of-analogue-interview|accessdate=26 May 2012|newspaper=Pocket-Lint|date=3 March 2011}}</ref>


==Photo gallery==
==Photo gallery==
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==External links==
==External links==
{{commons category}}
{{commons category}}
*{{Official website|http://www.lomography.com/ }}
*{{Official website|www.lomography.com}}
*[http://www.fabiopluda.it Fabio Pluda - Lomographer]
*[http://www.fabiopluda.it Fabio Pluda - Lomographer]
*[http://www.bbc.co.uk/news/magazine-20434270 Did the Lomo camera save film photography?] at BBC News Online, 2012
*[http://www.bbc.co.uk/news/magazine-20434270 Did the Lomo camera save film photography?] at BBC News, 2012


{{Photography}}
{{Photography}}

Revision as of 17:53, 17 January 2017

The original Lomo LC-A

Lomography is a commercial trademark of Lomographische AG, which their creators associate to a photographic image style and an analog camera movement and community facilitated by The Lomographic Society International.

The Lomographic Society International was founded in 1992 by a group of Viennese students after they discovered the LCA,[1] a camera created by LOMO PLC of Saint Petersburg, Russia. Lomography started as an art movement through which the students put on exhibitions of photos within Vienna; the art movement then developed into a commercial enterprise. Since 1995, Lomography has been the sole distributor of the LC-A camera outside the former Soviet Union, and has moved into producing their own range of analog cameras, films and accessories.

History

The lomography name is inspired by the former state-run optics manufacturer LOMO PLC of Saint Petersburg, Russia that created and produced the 35 mm LOMO LC-A Compact Automat camera, now central to lomography. This camera was loosely based upon the Cosina CX-1 and introduced in the early 1980s.[2]

Lomography also represents the commercial trademark of Lomographische AG, an Austrian company that produces cameras and accessories. The society is headquartered in Vienna, Austria.

Sample shot from a LOMO LC-A

In 1991, a group of Viennese students discovered the LOMO LC-A and were inspired by its "unique, colorful, and sometimes blurry" images.[3] The Lomographic Society International was subsequently founded in 1992.[4] After a series of art exhibitions culminating in shows in New York City and Moscow,[4] Lomography signed an exclusive distribution agreement with LOMO PLC in 1995 — becoming the sole distributor of all LOMO LC-A cameras outside of the former Soviet Union.[5] The new company reached an agreement with the deputy mayor of St Petersburg, the future Russian Prime Minister and President, Vladimir Putin, to receive a tax break in order to keep the LOMO factory in the city open.[4]

Since the introduction of the original LOMO LC-A, Lomography has produced a line of their own analog cameras. In 2005, production of the original LOMO LC-A was discontinued. Its replacement, the LOMO LC-A+, was introduced in 2006. The new camera, made in China rather than Russia, featured the original Russian lens manufactured by LOMO PLC.[6] This changed as of mid-2007 with the lens now made in China as well. In 2012 the LC-A+ camera was re-released as a special edition.

Models

A Diana Mini
The Fisheye 2 model
The Fisheye 2 model

Current[when?] models marketed by Lomographische AG include:

  • LOMO LC-A+
  • Diana F+
  • Spinner 360°
  • Sprocket Rocket
  • Actionsampler
  • Pop-9
  • Oktomat
  • Fisheye
  • Fisheye 2
  • Colorsplash
  • Colorsplash Flash
  • SuperSampler.
  • La Sardina cameras - a line of wide-angle cameras inspired by vintage sardine cans and whose design is loosely based on old the Kandor Candid camera
  • LomoKino - a 35 mm analog movie camera
  • Diana Baby - 110 film
  • Fisheye Baby - 110 film
  • Konstruktor - a Build-It-Yourself 35 mm SLR camera
  • Fritz the Blitz

In 2013, together with Zenit, Lomography produced a new version of the Petzval Lens designed to work with Canon EF and Nikon F mount SLR cameras.

Film

The company produces several kinds of 35 mm, 120 and 110 film.

Lomographic aesthetic

Similar to Eastman Kodak's concept of the "Kodak moment", the philosophy behind Lomography is summarized in its motto, "Don’t Think, Just Shoot."[4] This motto is accompanied by The Ten Golden Rules which are supposed to encourage spontaneity and the taking of photographs anywhere, while minimizing considerations of formal technique.[7] Typical Lomography cameras are deliberately low-fidelity and of simple construction. Some cameras make use of multiple lenses and rainbow-colored flashes; some exhibit extreme optical distortions and light leaks.[8] The intention of the lomographic style is one of acceptance of such deficiencies in order to create images with a unique character.

Typical of lomography are images with high-contrast and with unusual saturation and color that were created using the technique called cross processing in which film intended for developing in slide chemistry (E-6) is processed in photographic negative chemistry (C-41), and vice versa. This technique can be employed with any film camera and can be somewhat mimicked with photo-editing software such as GIMP or Photoshop.

Community

Lomography Shop in Wan Po Yan St., Hong Kong

The Lomographic Society International runs Lomography Gallery Stores and so-called "embassies" dedicated to the growth, support and public exposure of analogue photography. Customers interact through social events such as exhibits and workshops.

An example of the society's events showcasing lomographers' talents is the Lomokikuyu competition, which raises money for eye surgeries and vision care in Kenya, in partnership with Viennese vision aid organisation Light for the World.[9] The project has since been updated and donations now also go to the International Red Cross to help fight famine in East Africa. More recently, a portion of the sales from Japan Golden Week Edition cameras were donated to the Red Cross as relief to the victims of the March 2011 tsunami. The organisation also organises the Lomography World Congress, an international conference.

The Lomographic Society International also maintains a community website featuring lomographic photographs.[10]

References

  1. ^ "History · Lomography". Lomographische AG.
  2. ^ "LOMO LC-A's Father: The Cosina CX-2". Lomographische AG. 2 August 2011. Retrieved 26 May 2012.
  3. ^ Drake, James (12 June 2000). "A Camera That Really Opens Your Eyes". Bloomberg Businessweek. Retrieved 26 May 2012.
  4. ^ a b c d Blenford, Adam (22 September 2007). "Lomos: New take on an old classic". BBC News. Retrieved 26 May 2012.
  5. ^ "A guide to Lomography". ePhotozine. 2 August 2002. Retrieved 26 May 2012.
  6. ^ "Timeline". Lomographische AG. Retrieved 30 May 2012.
  7. ^ "The Ten Golden Rules". Lomographische AG. Retrieved 26 May 2012.
  8. ^ "Niche Photography". Apple Daily (in Chinese). 28 April 2009. Retrieved 26 May 2012.
  9. ^ "Lomokikyu". Lomographische AG. Retrieved 26 May 2012.
  10. ^ Plummer, Libby (3 March 2011). "Lomography – the return of analogue". Pocket-Lint. Retrieved 26 May 2012.