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Revision as of 19:51, 30 January 2018

foodpanda
Type of site
Private
Founded2012 by Ralf Wenzel, Benjamin Bauer, Felix Plog
Headquarters
Berlin, Germany
CEOEduardo Goes and Rodrigo Sampaio
IndustryOnline food ordering
URLfoodpanda.com

The Foodpanda group (stylized as foodpanda) is a global mobile food delivery marketplace[1] headquartered in Berlin, Germany, operating in 22 countries and territories. The service allows users to select from local restaurants and place orders via its mobile applications as well as its websites. The company has partnered with over 27,095 restaurants in 193 cities and works with over 15,733 delivery riders. The firm was acquired by Delivery Hero in early December 2016.[2]

Foodpanda's business in India was acquired by Ola on 11 December 2017 for an undisclosed amount. Ola has promised to invest $200Mn in foodpanda indian operations in the coming years.[3]

History

The Foodpanda group was founded by Ralf Wenzel, Benjamin Bauer and Felix Plog in 2012. foodpanda's Singapore business was launched by Lukas Nagel and Rico Wyder. [4]In 2012 foodpanda expanded into 16 countries. By February 2013 Foodpanda was operating in 23 countries in Africa, Asia, Eastern Europe and Latin America.[5] In November 2016 the company sold its Delivery Club business in Russia to mail.ru for $100 million.[6] In December 2016, the Foodpanda group was acquired by the German competitor Delivery Hero.[2] Foodpanda's business in India was acquired by Ola for all share deal on 11 December 2017.[7]

Platform

Foodpanda processes and sends orders directly to partner restaurants, which then deliver to their customers. The service is available via its websites and mobile applications.[8][9] Customers order food by entering their postcodes on the site and browsing for food from a list of restaurants. They can create meals by browsing restaurant menus and selecting items they want to order before entering an address and proceeding to the checkout. Restaurants receive these orders and then deliver to customers. Food panda sends out an SMS to confirm orders and their estimated delivery time.

Online ordering

Foodpanda accepts orders via its websites and mobile applications.[10] It connects customers with restaurants that offer food delivery in their area and lets them choose, order and pay online. Foodpanda also has a review section on restaurant pages, where customers can comment on sales process, delivery, taste and overall impression of restaurants.[11][12] Foodpanda has entered into a collaboration with Indian online railway system enabling customers to buy meals while travelling, beginning December 2015.[13]

Investments

The company raised a total of $318 million in venture capital.[14] Foodpanda raised $20 million in initial funding from Investment AB Kinnevik, Phenomen Ventures and Rocket Internet in April 2013.[15][16] In September 2013, iMENA Holdings invested $8 Million.[17] In February 2014, there was another funding round of $20 million from a group of investors, including Phenomen Ventures.[18] On August 11, the company announced that it has collected another $60 million in financing from a group of investors.[19] In March 2015, the company announced it has raised over $110 million from Rocket Internet, as well as other investors.[20] Less than two months later, a group of investors, including Goldman Sachs, invested over $100 Million in Foodpanda.[21]

International brands

The group consists of multiple international brands. Foodpanda in Asia and Eastern Europe, hellofood in the Middle East, Delivery Club in Russia, EatOye in Pakistan, 24h in UAE, NetPincer in Hungary, Donesi.com in Serbia, Bosnia & Herzegovina and Montenegro, Pauza in Croatia, Room Service in Malaysia and Singapore, City Delivery in Bangladesh & Philippines, Food by Phone in Thailand, Koziness and Dial-A-Dinner in Hong Kong.[citation needed]

References

  1. ^ Cheung, Rachel (January 19, 2017). "Hong Kong food delivery services put to the test". South China Morning Post. Retrieved June 21, 2017.
  2. ^ a b "Delivery Hero Acquires foodpanda". Delivery Hero. Retrieved 2016-12-10.
  3. ^ Russell, Jon (18 December 2017). "Uber rival Ola buys Foodpanda India to get into food deliveries". TechCrunch. Oath Inc. Retrieved 20 December 2017.
  4. ^ "Malaysian Entrepreneur Launches Food Delivery Website for Hungry Busy City Consumers". Next Up Asia. 29 March 2012. Retrieved 24 August 2016.
  5. ^ "Rocket-backed delivery service FoodPanda expands to China, Brazil, Russia and 9 other countries". The Next Web. Retrieved Feb 6, 2013.
  6. ^ Ingrid, Lunden (2016-11-03). "Rocket Internet's Foodpanda sells Russian takeout business to Mail.Ru for $100M". techcrunch.com. TechCrunch. Retrieved 2017-01-18.
  7. ^ Russell, Jon (18 December 2017). "Uber rival Ola buys Foodpanda India to get into food deliveries". TechCrunch. Oath Inc. Retrieved 20 December 2017.
  8. ^ "Food Panda, Rocket Internet's Answer To Grub Hub, Now Delivering Food In 25 Emerging Markets; Launches First Mobile App". TechCrunch. Retrieved 2013-04-03.
  9. ^ "Food panda: Rocket Internet's Play At Food Delivery in Asia". Tech In Asia. Retrieved 2013-05-22.
  10. ^ "Nokia Partners With Rocket Internet to Launch Hellofood and Foodpanda App On Nokia Asha, Lumia & X Family of Devices". Tech World Africa. Retrieved Feb 26, 2014.
  11. ^ "Order Food Online with Foodpanda Mobile App". Techno Booklet. Retrieved Jan 10, 2014.
  12. ^ "[Cool] Online food delivery site FoodPanda now features restaurant reviews". Vulcan Post. Retrieved Feb 21, 2014.
  13. ^ "IRCTC ties up with Foodpanda; to let users choose meals from a variety of cuisine options". CNN-IBN. 25 November 2015.
  14. ^ "Profile - Foodpanda". crunchbase.com. Crunchbase. 2016. Retrieved 2017-01-18.
  15. ^ Bhanver, Jagmohan; Bhanver, Komal (25 March 2017). "CLICK!: The Amazing Story of India's E-commerce Boom and Where It's Headed". Hachette India – via Google Books.
  16. ^ "Rocket Internet-Backed FoodPanda Raises $20M+ As It Prepares For The Next Course In Its Food Delivery Ambitions". Tech Crunch. Retrieved May 7, 2013.
  17. ^ "iMENA Invests $8M In Foodpanda's Hellofood To Help Rocket Expand Take-Out Service In Middle East". Tech Crunch. Retrieved Sep 9, 2013.
  18. ^ "Rocket Internet-backed Foodpanda raises $20M in funding from Phenomen Ventures, others". Techcircle. Retrieved Feb 4, 2014.
  19. ^ "Online meal delivery firm foodpanda gets $60 mln in financing". Reuters. Retrieved 11 August 2014.
  20. ^ "Rocket Internet's Foodpanda fattens up with $110M funding". Tech in Asia. 12 March 2015. Retrieved 24 August 2016.
  21. ^ "Rocket-backed Foodpanda raises $100 million in round led by Goldman". Reuters. 1 May 2015. Retrieved 24 August 2016.

Further reading

Retrieved from "https://en.wikipedia.org/enwiki/w/index.php?title=Foodpanda&oldid=823188511"