Ola Consumer: Difference between revisions
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| founded = [[Mumbai]], [[Maharashtra]], India ({{start date and age|df=yes|2010|12|03}}) |
| founded = [[Mumbai]], [[Maharashtra]], India ({{start date and age|df=yes|2010|12|03}}) |
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| founder = [[Bhavish Aggarwal]], Ankit Bhati |
| founder = [[Bhavish Aggarwal]], Ankit Bhati |
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| area_served = [[India]], [[Australia]] (106 cities) |
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| key_people = [[Bhavish Aggarwal]] (CEO), Ankit Bhati (CTO) |
| key_people = [[Bhavish Aggarwal]] (CEO), Ankit Bhati (CTO) |
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| industry = Transportation<br>Technology |
| industry = Transportation<br>Technology |
Revision as of 18:32, 31 January 2018
OLA | |
Company type | Commercial |
Industry | Transportation Technology |
Founded | Mumbai, Maharashtra, India (3 December 2010 ) |
Founder | Bhavish Aggarwal, Ankit Bhati |
Headquarters | , India[2] |
Area served | India, Australia (106 cities) |
Key people | Bhavish Aggarwal (CEO), Ankit Bhati (CTO) |
Services | Taxicab, vehicle for hire |
Revenue | ₹942.8 crore (US$110 million)[3] (2014-15) |
(2014-15) | |
Number of employees | 6,000 (2017) |
Subsidiaries | Foodpanda India |
Website | olacabs |
ANI Technologies Pvt. Ltd., operating under the trade name Ola, is an Indian online transportation network company. It was founded as an online cab aggregator in Mumbai, but is now based in Bangalore. As of September 2015, Ola was valued at $5 billion.[4][5]
Ola Cabs was founded on 3 December 2010 by Bhavish Aggarwal, currently CEO, and Ankit Bhati. As of 2017, the company has expanded to a network of more than 600,000 vehicles across 110 cities. In November 2014, Ola diversified to incorporate autos on a trial basis in Bangalore.[6] After the trial phase, Ola Auto expanded to other cities like Delhi, Pune, Chennai, Hyderabad and Kolkata starting in December 2014. In December 2015, Ola expanded its auto services in Mysore, Chandigarh, Indore, Ahmedabad, Jaipur, Guwahati and Visakhapatnam. In January 2018, Ola flourished its arm to first overseas market in Australia and has aims to run service in Sydney, Melbourne and Perth.[1]
History
In March 2015, OlaCabs acquired Bangalore based taxi service TaxiForSure for approximately $US200 million.[7] From the June 25th 2015, Ola users have gained access to TFS cabs via the Ola mobile application.[8] In November 2015, Ola acquired Geotagg, a trip-planning applications company, for an undisclosed sum.[9]
In December 2017, Ola acquired Foodpanda's business in India.[10]
Services
Ola provides different types of service, ranging from economic to luxury travel.[11] The cabs are reserved through a mobile app and the service accepts both cash and cashless payments with Ola money.[12] It claims to clock an average of more than 150,000 bookings per day and commands 60% of the market share in India.[13]
In November 2014 Ola started on-demand auto rickshaw service on its mobile app in Bangalore and Pune. It now available in 73 cities.[citation needed]
Services available :
- Ola Share
- Ola Micro
- Ola Mini
- Ola Prime
- Ola Auto
- Ola Rentals
- Ola Outstations
- Ola Lux
- Ola Byke share
- Ola Pedal - a dockless bicycle-sharing system available at IIT Kanpur and other large university campuses across India.[14] The service launched in November 2017 with bikes which are unlocked by scanning a QR code on the Ola app.[15]
Operations
Cities covered by Ola
Criticism
Technology
OlaCabs' technology came under criticism regarding the security of its mobile app. The API calls could be replayed to top up its wallet.[17]
In August 2016, a privacy breach occurred when customers' details such as names, phone numbers and addresses, in Bangalore, were received as SMS messages by an individual in Chennai. Although these unanticipated messages were reported to Ola, the company ignored them, even under the threat of being reported to the TRAI.[18] The issue was reportedly fixed three weeks later after receiving considerable media coverage and social media attention.[19]
Overcharging and transparency in charging
The refund policy of OlaCabs has been criticised because of charging errors caused by technical glitches in their system.[20]
Concerns Of Drivers
Ola from January 2017 has been highly criticised for continuously dropping the driver incentives which in turn is affecting driver-partner's monthly income. Most nowadays fail to cope up with their monthly EMIs and other dues. Daily income of cab drivers is now equal to auto drivers running in the city after deducting all dues.[21]
Charges comprise:
- Base fare (fixed amount)
- Distance fare (charged per kilometre)
- Ride time fare (charged per time taken to travel)
- Peak pricing (direct ratio depending on demand for cabs)[22]
- GST (5%)
- Swach Bharat Tax (0.2%)
- Toll charges (toll collection if crossing a toll junction)
Driver credibility
Delhi Transport authority in early 2015 questioned the credibility and required verification of drivers working for Ola, along with other competitors such as Uber. The inquiry revealed that approximately 80% of drivers amongst all services did not possess permits to ply commercial transport services in Delhi.[23] Drivers also protested[24] outside the Kukatapally, Hyderabad branch office of Ola, demanding more transparency over payments.
Culture
Various reasons apart from gender diversity issues have caused a lot of attrition at Ola, called "Ola's culture problem".[25]
See also
References
- ^ Shankar, Shashwati; Chanchani, Madhav (1 May 2017). "Ola's revenue surges seven-fold, but loss widens to Rs 2,313.66 crore in FY16" – via The Economic Times.
- ^ Technologies, Olacabs - ANI. "About us - Car rental - car hire - taxi India - olacabs.com". www.olacabs.com.
- ^ Chakraborty, Sayan (23 June 2016). "Ola revenue rises eight-fold to Rs874 crore". Mint. Retrieved 27 June 2016.
- ^ Sugden, Joanna (2015-09-15). "Ola Valued at $5 Billion in Latest Fundraising Round". Wall Street Journal. ISSN 0099-9660. Retrieved 2018-01-04.
- ^ "This Indian "unicorn" startup just raised $226 million". Fortune. 2015-09-16. Retrieved 2016-04-28.
- ^ "Now Book Auto Rickshaws in Bangalore via Ola Cabs". NDTV Gadgets. 20 November 2014.
- ^ Shrivastava, Aditi (January 29, 2015). "Olacabs to buy TaxiForSure to take on competitors like Uber; deal likely at Rs 1,250 crore". The Economic Times.
- ^ Mandal, Suchayan (June 25, 2015). "Ola cabs app and Taxi For Sure get into a relationship. Twitter trolls prove how complex it is". Business Insider India.
- ^ Russell, Jon (August 17, 2016). "Ola confirms it has shut down TaxiForSure, the rival it acquired for $200M". TechCrunch.
- ^ Russell, Jon (18 December 2017). "Uber rival Ola buys Foodpanda India to get into food deliveries". TechCrunch. Oath Inc. Retrieved 20 December 2017.
- ^ "Ola aims to counter Uber with its Biz-class service". The Economic Times. September 2, 2014.
- ^ "Pay gas and electricity bills with Ola Money". FactorDaily. 2016-11-28. Retrieved 2017-05-05.
- ^ Abudheen, Sainul K (19 November 2014). "Ola now has $250-300M annual gross transaction run rate; peek at its numbers - VCCircle". VCCircle.com.
- ^ Russell, Jon (1 December 2017). "Uber's Indian rival Ola begins offering a bicycle-sharing service". TechCrunch. Oath Inc. Retrieved 1 December 2017.
- ^ "Ola cabs introduced Ola Pedal, a smart and easy way to commute short distance". BGR India. Penske Media Corporation. 1 December 2017. Retrieved 1 December 2017.
- ^ Technologies, Olacabs - ANI. "Ola cabs Fare in bangalore - Taxi fare in bangalore - Cabs Fare Calculator in bangalore". www.olacabs.com.
- ^ Aggarwal, Varun; Murali, Malavika (March 20, 2015). "Taxi aggregator Ola hit by tech glitches that allow free rides". The Economic Times.
- ^ Anand, Kunal (August 30, 2015). "Ola Cabs Accidentally Reveals Customer Data To Chennai Girl, And Doesn't Care". Indiatimes.com.
- ^ "Ola leaked its customers data, claims user; company blames manual error". The Indian Express. 1 September 2015.
- ^ "Decoding OLA Cabs Billing Issues – Ola ka Gola!". Trak.in. 13 May 2015.
- ^ "Ola, Uber cut driver pay by a third in 1 year". economictimes.com. 18 September 2017.
- ^ "4: Peak Pricing [Direct Ratio depending on demand for cabs]".
- ^ "80% of Uber, Ola does not have permits to ply in Delhi, says minister". The Indian Express. June 19, 2015.
- ^ http://newshub.in/news/ola-cab-drivers-kukatpally/1894/
- ^ "Ola's culture problem". FactorDaily. 2017-02-17. Retrieved 2017-05-05.