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[[Image:TTV 2nd CIS and title on TTV OB BP-366 20100608.jpg|thumb|TTV 2nd [[corporate identity]] logo on TTV outdoor broadcasting vehicle]]
[[Image:TTV Building view from Taipei Stadium 20100618.jpg|thumb|TTV building in [[Taipei City]]]]
'''Taiwan Television Enterprise, Ltd.''' ({{zh|t=臺灣電視公司|p=Táiwān Diànshì Gōngsī|poj=Tâi-ôan-tiān-sī-kong-si}}), commonly known as '''TTV''' and formerly known as '''Central Television''' and '''Voice of Taiwan''', is the first terrestrial television station in [[Taiwan]]. It was established on April 28, 1962 and started formally broadcasting later that year on [[Double Ten Day]], the [[Republic of China]]'s [[National Day|national holiday]].


'''Taiwan Television Enterprise, Ltd.''' ({{zh|t=臺灣電視公司|p=Táiwān Diànshì Gōngsī|poj=Tâi-ôan-tiān-sī-kong-si}}), commonly known as '''TTV''' and formerly known as '''Central Television''' and '''Voice of Taiwan''', is the first terrestrial television station in [[Taiwan]]. It was established on April 28, 1962 and started formally broadcasting later that year on October 10, 1962.
TTV was formerly called ''Taiwan Radio'' (''TR'', then ''TWR'') in 1962, then ''TTV'' and ''Taiwan Day Television'' and ''Taiwan Night Television'' (''TTV'') in 1990, when ''China Television'' (''CTV'') was launched.


[[Image:TTV Building view from Taipei Stadium 20100618.jpg|thumb|TTV building in [[Taipei City]]]]
The station became home to many trailblazing and innovative shows at the time. Recently, the station enjoyed a resurgence in viewership when it inked a major contract with [[Sanlih E-Television]] to promote and air the latter's shows. TTV's pop idol dramas consistently rated high, although it sometimes went down or up depending on the storyline and the stars' appeal on these dramas.
The station became home to many trailblazing and innovative shows at the time. Recently, the station enjoyed a resurgence in viewership when it inked a major contract with [[Sanlih E-Television]] to promote and air the latter's shows. TTV's pop idol dramas consistently rated high, although it sometimes went down or up depending on the storyline and the stars' appeal on these dramas.


Under current media reform laws, TTV is being tapped for full privatization.
Under media reform laws, TTV was tapped for privatization in 2007.


Since 1962, TTV began some of the milestones that changed the landscape of TTV presenting the first Taiwanese-language TV serial as well as the first Mandarin drama anthology series. TTV presented the first costume drama serial "[[Cheng Ch'eng-kung]]" (1963) starring Ts'ao Chien as the title role. On September 7, 1969, after airing what would be one of its final major coverages, that of the [[Apollo XI]] landing in July, in monochrome, TTV transitioned to color.
Since 1962, TTV began some of the milestones that changed the landscape of TTV presenting the first Taiwanese-language TV serial as well as the first Mandarin drama anthology series. TTV presented the first costume drama serial "[[Cheng Ch'eng-kung]]" (1963) starring Ts'ao Chien as the title role. On September 7, 1969, after airing what would be one of its final major coverages, that of the [[Apollo XI]] landing in July, in monochrome, TTV transitioned to color.
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=== Logo history ===
=== Logo history ===
<gallery>
<gallery>
File:TTV cufflink for senior executives 20100307.jpg|TTV 1st logo on a [[cufflink]] for senior executives of TTV
File:TTV cufflink for senior executives 20100307.jpg|First version of TTV logo on a [[cufflink]] for senior executives
File:TTV East-wing Building and Central Building 20061223.jpg|Second version of TTV logo on TTV Building
File:TTV 1st CIS plate on Bade Road Section 3 sidewalk 20101206.jpg|TTV 3rd logo on Section 3 of Bade Road, Taipei City
File:TTV East-wing Building and Central Building 20061223.jpg|TTV 3rd logo on TTV Building
File:TTV 1st CIS plate on Bade Road Section 3 sidewalk 20101206.jpg|Second version of TTV logo on Bade Road, Taipei
File:TTV 2nd CIS on TTV Central Building 2.jpg|TTV 4th logo on TTV Building
File:TTV 2nd CIS on TTV Central Building 2.jpg|Third version of TTV logo on TTV Building
Image:TTV 2nd CIS and title on TTV OB BP-366 20100608.jpg|thumb|Third version of TTV logo on a broadcasting vehicle
</gallery>
</gallery>
Since the beginning of TTV in 1962, the earliest known was a simple TV logo with the letters "TTV" in it; with the two Ts striking with a thunderbolt and a small V on a blue-green-red background. It was used until 1990 when it was replaced by a circular disk with an angular triangle inside the logo forming a satellite dish. The 1990 logo was used until recently in July 2008 when the present logo was revised with the same design but the triangle itself moves upward.
Since the beginning of TTV in 1962, the earliest known was a simple TV logo with the letters "TTV" in it; with the two Ts striking with a thunderbolt and a small V on a blue-green-red background. It was used until 1990 when it was replaced by a circular disk with an angular triangle inside the logo forming a satellite dish. The 1990 logo was used until recently in July 2008 when the present logo was revised with the same design but the triangle itself moves upward.

Revision as of 05:58, 19 July 2020

Taiwan Television
TypeFree-to-air nationwide TV
BrandingTTV
Country
First air date
October 10, 1962; 62 years ago (1962-10-10)
AvailabilityTaiwan
FoundedApril 28, 1962; 62 years ago (1962-04-28)
by Taiwanese Provincial Government
OwnerUnique Satellite TV
Official website
www.TTV.com.tw
TTV building in Taipei City

Taiwan Television Enterprise, Ltd. (Chinese: 臺灣電視公司; pinyin: Táiwān Diànshì Gōngsī; Pe̍h-ōe-jī: Tâi-ôan-tiān-sī-kong-si), commonly known as TTV and formerly known as Central Television and Voice of Taiwan, is the first terrestrial television station in Taiwan. It was established on April 28, 1962 and started formally broadcasting later that year on October 10, 1962.

The station became home to many trailblazing and innovative shows at the time. Recently, the station enjoyed a resurgence in viewership when it inked a major contract with Sanlih E-Television to promote and air the latter's shows. TTV's pop idol dramas consistently rated high, although it sometimes went down or up depending on the storyline and the stars' appeal on these dramas.

Under media reform laws, TTV was tapped for privatization in 2007.

Since 1962, TTV began some of the milestones that changed the landscape of TTV presenting the first Taiwanese-language TV serial as well as the first Mandarin drama anthology series. TTV presented the first costume drama serial "Cheng Ch'eng-kung" (1963) starring Ts'ao Chien as the title role. On September 7, 1969, after airing what would be one of its final major coverages, that of the Apollo XI landing in July, in monochrome, TTV transitioned to color.

Appearances

Logo history

Since the beginning of TTV in 1962, the earliest known was a simple TV logo with the letters "TTV" in it; with the two Ts striking with a thunderbolt and a small V on a blue-green-red background. It was used until 1990 when it was replaced by a circular disk with an angular triangle inside the logo forming a satellite dish. The 1990 logo was used until recently in July 2008 when the present logo was revised with the same design but the triangle itself moves upward.

Test card

The testcard of TTV is PM5544.

Closing and opening times

"Closing time" is 100%. It close at 4:50. But it announced in the schedule. [clarification needed]

TTV

Open 167.8 hours a week (Mon 4:49-5:00) [clarification needed]

Channels

Broadcast platform

The TTV shows

TTV Mandarin Novels (臺視國語電視小說), the earliest TTV drama in Mandarin during the 1960s. It was the predecessor of today's Primetime drama serials that is now shown every night at 8PM.

Star Showcase (羣星會), the earliest TTV variety show that lasted for 15 years from 1962 to 1977. It was revived in the early 1990s and again in 2002, but both of the newer versions lasted for less than six months.

Pentalight Talent Show (五燈獎), the longest TV talent show in Taiwan that lasted for 33 years from 1965 to 1998. Some of the popular singers in Taiwan started their careers in that said show.

Fu Pei-mei's Chinese Cooking Show (傅培梅時間), one of the earliest programs of TTV hosted by Fu Pei-mei (1931–2004) ran for 40 years (1962 to 2002).

Taiwanese Opera (楊麗花歌仔戲), a Taiwanese opera TV featuring Taiwanese opera singer Yang Lih-hwa, began showing in the early evening slot from 1962 to 1975 and again from 1979 to 1994 where she also produces her Taiwanese opera works. In 1994, the show presented "The Goddess of the Luo River (a.k.a. "Mystical Enchantress") was the first Taiwanese opera series to hit on primetime slot at 8:00 PM. Then, a few series was produced sporadically from 1996 to 2003. The last one was "Ode to Its Successor" in 2003 where they earned an award in the 2004 Golden Bell Awards.[citation needed]

See also