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{{short description|Radio station in Zamboanga City, Philippines}}
{{short description|Radio station in Zamboanga City, Philippines}}
{{Infobox radio station
{{Infobox radio station
| name = DXCM (Love Radio Zamboanga)
| name = DXCM (Love Radio Zamboanga)
| logo = Love Radio Cebu Logo.jpg
| logo = Love Radio Cebu Logo.jpg
| logo_size = 125px
| logo_size = 125px
| city = [[Zamboanga City]]
| city = [[Zamboanga City]]
| area = [[Zamboanga Peninsula (Administrative Region)|Zamboanga]], parts of [[Sulu]], [[Tawi-Tawi]], and [[Basilan]]
| area = [[Zamboanga City]], [[Basilan]] and surrounding areas
| branding = 97.9 Love Radio
| branding = 97.9 Love Radio
| slogan = ''GVGV Lang! Walang Hate, Love Lang!''
| slogan = ''GVGV Lang! Walang Hate, Love Lang!''
| airdate = October 12, 1990 (as Love Radio, first iteration) <br> July 8, 2009 (as Easy Rock) <br> February 26, 2014 (as Love Radio, second iteration)
| airdate = October 12, 1990 (as Love Radio, first iteration) <br> July 8, 2009 (as Easy Rock) <br> February 26, 2014 (as Love Radio, second iteration)
| frequency = 97.9 [[Megahertz|MHz]]
| frequency = 97.9 [[Megahertz|MHz]]
| format = [[Middle of the road (music)|Pop MOR]], [[Original Pilipino Music|OPM]]
| format = [[Middle of the road (music)|Contemporary MOR]], [[Original Pilipino Music|OPM]]
| power = 10,000 [[watt]]s
| language = [[Chavacano]], [[Filipino language|Filipino]]
| licensing_authority = [[National Telecommunications Commission (Philippines)|NTC]]
| erp = 25,000 [[watt]]s
| class =
| power = 10,000 [[watt]]s
| affiliations = [[Love Radio Network]]
| erp = 25,000 [[watt]]s
| owner = [[Manila Broadcasting Company]]
| class =
| network = [[Love Radio Network]]
| sister_stations = [[DXZH|DZRH 855 Zamboanga]], [[DXHT|102.7 Yes The Best]]
| owner = [[Manila Broadcasting Company]]
| webcast = [http://www.loveradio.com.ph/zamboanga/listen-live Listen Live]
| sister_stations = [[DZRH|DZRH Zamboanga]], [[DXHT|102.7 Yes The Best]]
| website = [http://www.loveradio.com.ph/zamboanga Love Radio Zamboanga]
| webcast = [http://www.loveradio.com.ph/zamboanga/listen-live Listen Live]
| website = [http://www.loveradio.com.ph/zamboanga Love Radio Zamboanga]
}}
}}


'''DXCM''' (97.9 [[FM broadcasting|FM]]), broadcasting as '''97.9 Love Radio''', is a [[radio station]] owned by [[Manila Broadcasting Company]]. The station's [[studio]] and [[transmitter]] is located in Jose Go Huilo Building, Tomas Claudio St., [[Zamboanga City]].
'''DXCM'''<ref>[http://storage.googleapis.com/request-attachments/AV4y9qh3QvqYRdiDILKyN9nVIEnGnFovM9uuKB8iRaRW7PRrO633PGaXjSEULkqvEmjorBtVejJ00OBQf6uq5cH0nMZNFTt12UrY/FM%20STATIONS_2019.pdf 2019 NTC FM Stations]</ref> (97.9 [[FM broadcasting|FM]]), broadcasting as '''97.9 Love Radio''', is a [[radio station]] owned and operated by [[Manila Broadcasting Company]]. The station's [[studio]] and [[transmitter]] are located at the 4th Floor, Jose Go Huilo Bldg., Tomas Claudio St., [[Zamboanga City]].


==History and format==
==History==
DXCM 97.9 was inaugurated as Love Radio on October 12, 1990 as the all-love-songs radio. In the early years, DXCM carried live news broadcast from [[DZRH]] and plays classic, OPM and pop music. It also aired "Love Radio Top 30 Countdown" and the "Afternoon Radio Show" in the mid-1990s.
DXCM was inaugurated on October 12, 1990 as '''Love Radio''', carrying an [[easy listening]] format. In the early years, DXCM carried live news broadcast from [[DZRH]] and plays classic, OPM and pop music. It also aired "Love Radio Top 30 Countdown" and the "Afternoon Radio Show" in the mid-1990s. In 2000, it switched to a [[Middle of the road (music)|mass-based]] format.


In late 2008, lack of resources and financial challenges led to Love Radio's closure of air-time operations. On July 8, 2009, DXCM returned on air, this time as '''Easy Rock'''. Shai Tisai, who is currently part of [[DWRK|Easy Rock Manila]], started her career in the station as Bea.
Since 2005, Love Radio Zamboanga has been airing Monday to Saturday direct from Manila (through [[90.7 Love Radio]]) as a result of the network DJs' popularity. '''Quatro Cantos''' (Four Songs) is the daily music countdown of Love Radio featuring four songs voted by listeners via [[SMS]]. Every Sunday, Love Radio plays [[oldies]]. Aside from music, the station gives jokes from Kadyot Pinong and Kukurukuku (Kuru-kuro ni Kukurukuku / Kukurukuku's Thoughts).


On February 26, 2014, DXCM returned the Love Radio brand, coinciding with the rebranding of sister station [[DXHT]] as Yes FM.
However, in late 2008, lack of resources and financial challenges led to Love Radio's closure of air-time operations in Zamboanga after 18 years of operation. On July 8, 2009, DXCM was once again on-the-air, this time with the transition of the station's identity from Love Radio to Easy Rock. This transition marks the birth of the first ''lite rock'' (all-ballad) radio station in Zamboanga City.

After five years of airing as Easy Rock, DXCM reverted itself once again as Love Radio on February 26, 2014 coinciding with the rebranding of DXHT, another network of the MBC as Yes! FM.


==References==
==References==
{{reflist|2}}
{{reflist}}
{{Unreferenced|date=June 2008}}


{{Zamboanga City Radio}}
{{Zamboanga City Radio}}

{{coord missing|Philippines}}


[[Category:Radio stations in Zamboanga City]]
[[Category:Radio stations in Zamboanga City]]
[[Category:Radio stations established in 1990]]
[[Category:Radio stations established in 1990]]
[[Category:Love Radio Network stations]]
[[Category:Love Radio Network stations]]
{{coord missing|Philippines}}

Revision as of 16:15, 28 October 2020

DXCM (Love Radio Zamboanga)
Broadcast areaZamboanga City, Basilan and surrounding areas
Frequency97.9 MHz
Branding97.9 Love Radio
Programming
Language(s)Chavacano, Filipino
FormatContemporary MOR, OPM
NetworkLove Radio Network
Ownership
OwnerManila Broadcasting Company
DZRH Zamboanga, 102.7 Yes The Best
History
First air date
October 12, 1990 (as Love Radio, first iteration)
July 8, 2009 (as Easy Rock)
February 26, 2014 (as Love Radio, second iteration)
Technical information
Licensing authority
NTC
Power10,000 watts
ERP25,000 watts
Links
WebcastListen Live
WebsiteLove Radio Zamboanga

DXCM[1] (97.9 FM), broadcasting as 97.9 Love Radio, is a radio station owned and operated by Manila Broadcasting Company. The station's studio and transmitter are located at the 4th Floor, Jose Go Huilo Bldg., Tomas Claudio St., Zamboanga City.

History

DXCM was inaugurated on October 12, 1990 as Love Radio, carrying an easy listening format. In the early years, DXCM carried live news broadcast from DZRH and plays classic, OPM and pop music. It also aired "Love Radio Top 30 Countdown" and the "Afternoon Radio Show" in the mid-1990s. In 2000, it switched to a mass-based format.

In late 2008, lack of resources and financial challenges led to Love Radio's closure of air-time operations. On July 8, 2009, DXCM returned on air, this time as Easy Rock. Shai Tisai, who is currently part of Easy Rock Manila, started her career in the station as Bea.

On February 26, 2014, DXCM returned the Love Radio brand, coinciding with the rebranding of sister station DXHT as Yes FM.

References