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Her artistic director role began In 1992 when she was at a fashion show in Taurmina. She showcased for the first time printed leather, leather lace and the gypsy look in linens and antique shirts.
One of Cavalli's ideas was to wrinkle the blouses and clothes. The first official Fashion Show took place in 1994 at Milano Fashion week. All the collections were overseen by Cavalli, with Claudia Shiffer as the lead model. The show was a success making a tremendous wave on the local and international press. The greatest hit was about to be achieved from a family fascination with animals. Eva and Roberto Cavalli's fascination for nature and exotic animals, lead her to create the animal print.
For decades a synonym of Cavalli’s visual distinguishing was conveyed by a zebra or a leopard printed garment, including home products, baby clothes and perfumes.
In 80s, Eva noticed that male designers perception of a woman’s body was based on an idolization of the female body, not realistically on the particularities of a female body. A brilliant reflection who motivated her to craft garments and attires that would not only flatter a woman’s appearance but that would also fix any source of insecurity or discomfort. By observing women’s tailoring needs without removing their ability to still look glamorous and feminine, Cavalli brands became one of the sensual fashion brands.
