My Gym Children's Fitness Center
My Gym Children's Fitness Center Official Logo | |
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| Background information | |
| Origin | Sherman Oaks, California, United States |
| Years active | 1984–present |
| Website | http://www.my-gym.com/ |
 | This article contains promotional content. (October 2010) |
Established in 1983, the My Gym Children’s Fitness Center is a fitness center destination for children with 200 locations worldwide, including such international locations as Hong Kong, France and Brazil among others.[1]
My Gym Children’s Fitness Center intends to combine innovative, early physical education/pre-gymnastics classes with state-of-the-art facilities to empower children - ages 6 weeks to 13 years - by helping them acquire the skills, confidence and positive self-image needed to become healthy young adults. My Gym’s award winning, structured, noncompetitive and age appropriate classes enhance children’s overall physical development through games, music, exercise, sports, gymnastics, puppets, special rides and fun. The children gain strength, balance, coordination, fine and gross motor proficiency, agility, flexibility and social skills.[2][3]
Westfield Mall
In November 2009, My Gym teamed up with the Westfield Shopping Center to launch the My Gym Activator Challenge. Filled with greasy food, candy and videogames, malls are typically not associated with healthy children. However, the My Gym Activator Challenge is designed as place where fun and exercise meets, working to fight childhood obesity at the source. Designed by the same professionals who crafted My Gym’s multi-award winning fitness program, the My Gym Activator Challenge features a 2-story play structure, where children can crawl through winding tunnels to balancing on a river walk’s stones as well as hop-scotching, sliding, jumping and hurdling though the course’s many other fun and fitness-filled obstacles.[4]
The Activators
In 2009, My Gym worked with local screenwriter Gregg Lichtenstein to develop and finance The Activators, a four-member performance group that uses music and games to inspire kids to stay healthy and fit. Lichtenstein was inspired to create The Activators because of the lack of children’s content that failed to promote healthy lifestyles. When My Gym learned of his efforts, they became inspired and decided to use their resources to make The Activators a reality.[5][6][7][8]
My Gym on Television
“My Gym at Home,” a Parent’s Choice award winner,[9] is the first exercise series for children. Hosted by My Gym personalities Monique Vranesh and Eric Grindler, “My Gym At Home” is a fitness title program aimed at children 3 and under featuring exercises designed to assist in the formation and development of children’s motor skills, flexibility and social skills. My Gym’s team of children’s fitness professionals joined together with BabyFirstTV’s educational experts to develop and produce “My Gym At Home” bringing young families fun My Gym exercises that parents can perform at home together with their babies and toddlers.[10]