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Coffee-Mate

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Coffee-mate
Product typeCoffee whitener
OwnerNestlé
CountryUnited States
IntroducedFebruary 2, 1961; 63 years ago (1961-02-02)[1]
MarketsWorldwide
File:Cofee-Mate French Vanilla & Hazelnut 3 packs.JPG
3 packs of French Vanilla and Hazelnut Coffee-mate

Coffee-mate is a coffee whitener lactose-free creamer manufactured by Nestlé, available in powdered, liquid and concentrated liquid forms. It was introduced in 1961 by Carnation.[1]

Ingredients

Coffee-mate Original is mostly made up of three ingredients: corn syrup solids, hydrogenated vegetable oil, and sodium caseinate. Sodium caseinate, a form of casein, is a milk derivative; however, this is a required ingredient in non-dairy creamers,[2] which are considered non-dairy due to the lack of lactose.[3] Coffee-mate Original also contains small amounts of dipotassium phosphate, to prevent coagulation; mono- and diglycerides, used as an emulsifier; sodium aluminosilicate, an anticaking agent; artificial flavor; and annatto color.[4]

Varieties

The original product was introduced in February 1961,[1] followed by Coffee-mate Lite and Coffee-mate Liquid in 1989.

In the US, where the product is manufactured by Nestlé in Glendale, California, the product is available in liquid, liquid concentrate and powdered forms. American Coffee-mate comes in over 25 different flavours, including gingerbread, Parisian almond creme as well as peppermint mocha. Discontinued varieties include Coffee-mate Soy and Coffee-mate Half & Half.

In Europe, it is only available in powder form as a coffee creamer in one or two varieties depending on the country with no added flavours.[5] The European version of Coffee-mate is manufactured without the use of hydrogenated fat, which is linked to heart disease.[6]

Tea-mate

A Tea-mate variety for whitening tea was also introduced in the UK in a jar as well as in other countries in sachets or cartons. In the UK the variety was subsequently discontinued owing to poor sales performance. In other locations, such as in India, the product remains available.[7][8]

See also

References

  1. ^ a b c Coffee-mate (PDF), tsdr.uspto.gov, November 7, 1967, retrieved July 8, 2018
  2. ^ "Commercial Item Description: Creamer, Non-Dairy, Dry" (PDF). Agricultural Marketing Service. United States Department of Agriculture. Retrieved 8 July 2018.
  3. ^ "Are Casein-Containing Foods Right for Vegetarians and Vegans?". The Spruce Eats. Retrieved 2019-03-01.
  4. ^ "Original Coffee Creamer - Powdered". Coffee-mate®. Retrieved 8 July 2018.
  5. ^ "Coffee-mate". nestle.co.uk. Retrieved 2 June 2015.
  6. ^ World Health Organization Disease-specific recommendations
  7. ^ https://www.trademarkia.com/uk/teamate-UK00001125361.htm
  8. ^ https://www.scribd.com/doc/82010403/Marketing-Advertising-Strategy-of-Nestle-India-Limited