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CAID (technology)

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This is an old revision of this page, as edited by The Anome (talk | contribs) at 11:28, 1 May 2021 (China Advertising Association). The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.

CAID is an advertising technology developed by the China Advertising Association to circumvent web tracking restrictions set by Apple. CAID was developed by the state-supported, 2,000-member association to identify users when the Apple ID for Advertisers ("IDFA") is unavailable. Besides a free demo, the technology was unimplemented as of March 2021 and Apple was aware but had yet to address the effort.[1] Public release is unannounced but anticipated later in the month.[2]

References

  1. ^ McGee, Patrick; Yang, Yuan (March 16, 2021). "TikTok wants to keep tracking iPhone users with state-backed workaround". Ars Technica. Retrieved March 28, 2021.
  2. ^ Sharma, Mayank (March 17, 2021). "Some of China's biggest technology companies are trying to bypass Apple's new privacy rules". TechRadar. Retrieved March 28, 2021.

Further reading

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