The Native
| Categories | Music magazine |
|---|---|
| Frequency | 4 per annum |
| Publisher | The Native |
| First issue | December 2016 |
| Country | Nigeria |
| Based in | Lagos, Nigeria |
| Language | English |
| Website | thenativemag |
The Native is a Nigerian-based music magazine publishing in Lagos, Nigeria. Founded in 2016, The Native focuses primarily on music, style, and art.[1][2]
History
The Native was established in 2016 by Seni Saraki, and Teni (Teezee) Zaccheaus. Since lunching, the magazine has featured Nigerian artists including Wizkid, Burna Boy, Naira Marley and fashion designer Mowalola Ogunlesi.[3][4] In 2018, The Native released the second issue of its print magazine. The issue was released at a lunch party in London, organised by the magazine and Boilers Room, the event provided a platform for artist to perform such as Lady Donli, Pretty Boy D-O, Wizkid, and Tau Benah, among others.[5] Later in the year, The Native collaborated with Nike on limited edition football jersey, Nike by Native.[6][7] In December 2020, the magazine partner with Wizkid for a limited edition magazine Wizmag that celebrates his album Made in Lagos.[8][9]
Nativeland
Nativeland is an annual music concert organised by The Native at Muri Okunola, Victoria Island, Lagos. The first Nativeland concert was held in December 2016, the same day the magazine was launched[10]. At the fourth edition of the Nativeland concert, Nativeland 19, the VIP stage collapsed due to overcrowding.[11]
References
- ^ McLaughlin, Aimée (28 May 2021). "The Native on the rise of Nigerian youth culture". Creative Review. Retrieved 29 June 2021.
- ^ Idowu, Tomi (19 January 2017). "The NATIVE Magazine launches its website". The Culture Custodian. Retrieved 29 June 2021.
- ^ "Nigeria's Hottest Magazine Speaks to Fashion's Global Future". Vogue. Retrieved 29 June 2021.
- ^ "Vote for The Native on the #Dazed100". Dazed. 3 June 2021. Retrieved 29 June 2021.
- ^ "Wizkid, Burna Boy, Pretty Boy D-O Show Support At The Native Magazine Issue 2 Launch in London". The Culture Custodian. 11 May 2018. Retrieved 29 June 2021.
- ^ Adeoye, Aanu. "The 23-year-old Nigerian who designed a special edition jersey with Nike". CNN. CNN. Retrieved 29 June 2021.
- ^ "The Native's Football Shirt is Worthy of the Pitch and the Dance Hall". Nike News. Nike. Retrieved 29 June 2021.
- ^ "From "Made In Lagos" to His Music Journey… Wizkid teams up with Native Magazine to Create WizMag". BellaNaija. 14 December 2020. Retrieved 29 June 2021.
- ^ Ayomide, Damilola (14 December 2020). "Wizkid Partners With Native Magazine For 'Made In Lagos' Limited Edition". Information Nigeria. Retrieved 29 June 2021.
- ^ Idowu, Tomi (28 December 2016). "Nativeland Festival 2016 in pictures". The Culture Custodian. Retrieved 29 June 2021.
- ^ Akinyoade, Akinwale (20 December 2019). "Negative Reactions Trail Native Mag's "NativeLand19" Concert". The Guardian Nigeria News - Nigeria and World News. Retrieved 29 June 2021.