MoneyFarm
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Company type | Private |
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Industry | Investment services |
Founded | 2011 |
Founder | Giovanni Daprà, Paolo Galvani |
Headquarters | |
Number of locations | 4 |
Area served | UK, Italy, Germany |
Key people |
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Products | Financial services, wealth management, asset management, portfolio management |
AUM | US$1.1 billion |
Owner |
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Number of employees | 130 |
Website | www |
Moneyfarm (MFM Investment ltd) is an online investment advisor and one of the largest digital wealth management companies in Europe, regulated by the FCA[1] (UK) and Banca d'Italia (ITA).
History
Moneyfarm was founded in March 2011 by Paolo Galvani, Chairman, and Giovanni Daprà, CEO, Moneyfarm leverages a digital wealth management platform to provide independent investment advisory services to small savers through its website. In March 2018 Moneyfarm launched digital Sipp a self-invested personal pension.[2]
Overview
Moneyfarm's technology allows it to create a unique profile based on a customer's investment target and risk propensity. A team of Moneyfarm personnel monitors the investment state and provide recommendations, if needed, to re-balance portfolios according to market trends.
Moneyfarm operates from offices in London, Milan, Frankfurt and Cagliari. As the first European robo-advisor, it departed from the "online-only" approach and opened a physical shop in Milan in May 2016.[3]
Moneyfarm received over £100 million in backing from Allianz Global Investors, Poste Italiane, Cabot Square Capital, and Venture Capital fund, United Ventures.[4][5]
References
- ^ "Financial Conduct Authority". Register.fca.org.uk. 1990-01-01. Retrieved 2016-06-12.
- ^ "Moneyfarm launches digital Sipp". 2018-03-27. Retrieved 2018-05-14.
- ^ "Robots on the high street: MoneyFarm opens pop-up shop". Finextra.com. Retrieved 2016-06-12.
- ^ "MoneyFarm – CrunchBase". Retrieved 12 June 2016.
- ^ FinSMEs. "MoneyFarm Raises €16M in Venture Capital Funding". Finsmes.com. Retrieved 2016-06-12.
Further reading
- Walker, Peter (March 8, 2016). "MoneyFarm acts over misleading advice status on website". Financial Times. Retrieved June 19, 2016.
- Shead, Sam (February 28, 2016). "A former Morgan Stanley VP wants investors to trust his 'robo-advisor' app with their savings". Business Insider. Retrieved June 19, 2016.
- "Sedici milioni di euro, investimento record per MoneyFarm". Corriere della Sera (in Italian). November 9, 2015. Retrieved June 19, 2016.
- "Moneyfarm acquires German digital wealth outfit vaamo". Finextra. November 20, 2018
- "Wealth manager Moneyfarm wins Poste Italiane, Allianz backing". Reuters. September 26, 2019.