DXSS-FM
Appearance
Broadcast area | Metro Davao and surrounding areas |
---|---|
Frequency | 97.9 MHz |
Branding | 97.9 XFM |
Programming | |
Language(s) | Cebuano, Filipino |
Format | Contemporary MOR, News, Talk |
Network | XFM |
Ownership | |
Owner | Southern Broadcasting Network |
Operator | Yes2Health Advertising, Inc. |
History | |
First air date | 1977 |
Last air date | February 25, 2018 | (as Mom's Radio)
Technical information | |
Licensing authority | NTC |
Power | 10,000 watts |
ERP | 32,000 watts |
DXSS (97.9 FM), broadcasting as 97.9 XFM, is a radio station owned by Southern Broadcasting Network and operated by Yes2Health Advertising, Inc. Its studios and transmitter is located at Broadcast Ave., Shrine Hills, Brgy. Matina Crossing, Davao City.[1][2][3]
History
- The station began its operations in 1977 as DXSS-FM 97.9, as an affiliate of GMA Network. It aired an AOR format.[4]
- In 1992, GMA ended its partnership with SBN and DXSS was rebranded as Music Now. The station played Adult Top 40 music.
- In 2002, the station became as Mom's Radio 97.9. Dedicated to the mothers and mothers-to-be listeners in Davao City.
- In 2010, it was rebranded as DXSS 97.9 with limited broadcast time.
- In November 2015, Mom's Radio 97.9 returned on air, this time via satellite from Manila.[5]
- On February 25, 2018, the station went off the air (along with its provincial stations) due to financial constraints.
- In June 2022, the station returned to the airwaves after Yes2Health Advertising, Inc. took over the entire operations and rebranded it as XFM with a news and music format.
References