2011 MTV Video Music Awards
| 2011 MTV Video Music Awards | |
|---|---|
 | |
| Date | Sunday, August 28, 2011 |
| Location | Nokia Theatre (Los Angeles, California) |
| Country | United States |
| Most awards | Katy Perry and Adele (3 each) |
| Most nominations | Katy Perry (10) |
| Website | www |
| Television/radio coverage | |
| Network | MTV and VH1 Global TV (November 20, 2011) |
| Directed by | Hamish Hamilton |
The 2011 MTV Video Music Awards took place on August 28, at Nokia Theatre in Los Angeles, honoring the best music videos from the previous year. On July 20, the nominees were announced. Katy Perry received the most nominations this year at ten, followed by Adele, and Kanye West, who were both tied at seven.[1] A Britney Spears tribute was held, consisting of adult and children dancers alike, they wore costumes based on the music videos of Spears. British television director Hamish Hamilton directed the show for television viewing.
At the ceremony, Katy Perry won three awards, including top prize Video of the Year for "Firework". Adele also won three awards, all in the technical fields, including Best Cinematography, Best Art Direction and Best Editing for "Rolling in the Deep". Britney Spears won a total of two awards, Best Pop Video for her single "Till the World Ends" and the Michael Jackson Video Vanguard Award for her influence and impact in music. Lady Gaga also won two awards, including Best Female Video for "Born This Way".[2] Other winners included Beyoncé, Justin Bieber, Tyler, the Creator, Nicki Minaj, Kanye West (shared with Perry), Foo Fighters, and the Beastie Boys who all won one apiece.[3][4]
During the awards ceremony, Beyoncé revealed that she was pregnant with her first child, when she ended her performance of "Love on Top" (2011).[5] The Huffington Post later confirmed that Knowles was five-months pregnant and her pregnancy announcement had broken the "most tweets per second recorded for a single event" Twitter record, receiving 8,868 tweets per second.[6] MTV reported that Knowles' performance of "Love on Top" and the announcement of her pregnancy at the awards ceremony combined with Britney Spears tribute helped 2011's MTV Video Music Awards become the most-watched broadcast in MTV history, pulling in 12.4 million viewers. In addition, data from Google Insights showed that the most searched for term from August 29, 2011 to September 4, 2011 was "Beyonce pregnant" which reached 'breakout' levels – a term used by Google to describe a search with an increase of over 5,000 percent.[7]
Performances
| Performer(s) | Song(s) |
|---|---|
| Pre-show | |
| Cobra Starship Sabi |
"You Make Me Feel..." |
| Main show | |
| Jessie J House Artist |
"Price Tag" "Girls Just Want to Have Fun" "Do It Like a Dude" "Rainbow" "Firework" "Domino" "No Scrubs" "Who's Laughing Now" "Forget You" "Nobody's Perfect" "Mamma Knows Best" |
| Lady Gaga Brian May |
"Yoü and I" |
| Jay-Z Kanye West |
"Otis" |
| Pitbull Ne-Yo Nayer |
"Give Me Everything" |
| Adele | "Someone Like You" |
| Chris Brown | "Yeah 3x" "Beautiful People" |
| Dance tribute to Britney Spears | "...Baby One More Time" "Oops!... I Did It Again" "Stronger" (interlude) "(You Drive Me) Crazy" (interlude) "Toxic" "Circus" "Me Against the Music" "Hold It Against Me" (interlude) "I'm a Slave 4 U" "Till the World Ends" |
| Beyoncé | "Love on Top" |
| Young the Giant | "My Body" |
| Bruno Mars | "Valerie" |
| Lil Wayne | "How to Love" "John" |
Presenters
- Kevin Hart – opened the show and introduced the first set of presenters
- Jonah Hill and Nicki Minaj – presented Best Pop Video
- Miley Cyrus and Shaun White – presented Best Rock Video
- Will Ferrell, Seth Rogen, Jack Black (as the Beastie Boys) and Odd Future – presented Best Hip-Hop Video
- Beavis & Butt-Head and Nicki Minaj - performed a comedy sketch
- Demi Lovato and Chord Overstreet – presented Best Collaboration
- Rick Ross and Paul Rudd – introduced Pitbull, Ne-Yo and Nayer
- Katy Perry – introduced Adele
- Kim Kardashian – presented Best Male Video
- Joe Jonas and Victoria Justice – introduced Chris Brown
- Lady Gaga (as Jo Calderone) – introduced the Britney Spears tribute performance and presented the Michael Jackson Video Vanguard award
- Britney Spears and Lady Gaga – introduced Beyoncé
- Selena Gomez and Taylor Lautner – presented Best New Artist
- Jared Leto and Zoe Saldana – introduced Young the Giant
- Cloris Leachman, Sammi Giancola, Snooki, Deena Nicole Cortese and JWoww – presented Best Female Video
- Russell Brand – presented the Amy Winehouse tribute introducing Tony Bennett and Bruno Mars
- Tony Bennett – introduced a clip of his recording sessions with Amy Winehouse
- Jennifer Lawrence – introduced a clip of The Hunger Games
- Katie Holmes – presented Video of the Year
- Drake – introduced Lil Wayne
Awards
Nominees were announced on July 20, 2011.[8] Winners are in bold.
Video of the Year
Katy Perry – "Firework"
- Adele – "Rolling in the Deep"
- Beastie Boys – "Make Some Noise"
- Bruno Mars – "Grenade"
- Tyler, the Creator – "Yonkers"
Best Male Video
Justin Bieber – "U Smile"
- Eminem (featuring Rihanna) – "Love the Way You Lie"
- Cee-Lo Green – "Fuck You"
- Bruno Mars – "Grenade"
- Kanye West (featuring Rihanna and Kid Cudi) – "All of the Lights"
Best Female Video
"Lady Gaga – "Born This Way"
- Adele – "Rolling in the Deep"
- Beyoncé – "Run the World (Girls)"
- Nicki Minaj – "Super Bass"
- Katy Perry – "Firework"
Best New Artist
Tyler, The Creator – "Yonkers"
- Big Sean (featuring Chris Brown) – "My Last"
- Foster the People – "Pumped Up Kicks"
- Kreayshawn – "Gucci Gucci"
- Wiz Khalifa – "Black and Yellow"
Best Pop Video
Britney Spears – "Till the World Ends"
- Adele – "Rolling in the Deep"
- Bruno Mars – "Grenade"
- Katy Perry – "Last Friday Night (T.G.I.F.)"
- Pitbull (featuring Ne-Yo, Nayer and Afrojack) – "Give Me Everything"
Best Rock Video
Foo Fighters – "Walk"
- The Black Keys – "Howlin' for You"
- Cage the Elephant – "Shake Me Down"
- Foster the People – "Pumped Up Kicks"
- Mumford & Sons – "The Cave"
Best Hip-Hop Video
- Chris Brown (featuring Lil Wayne and Busta Rhymes) – "Look at Me Now"
- Lupe Fiasco – "The Show Goes On"
- Lil Wayne (featuring Cory Gunz) – "6 Foot 7 Foot"
- Kanye West (featuring Rihanna and Kid Cudi) – "All of the Lights"
Best Collaboration
Katy Perry (featuring Kanye West) – "E.T."
- Chris Brown (featuring Lil Wayne and Busta Rhymes) – "Look at Me Now"
- Nicki Minaj (featuring Drake) – "Moment 4 Life"
- Pitbull (featuring Ne-Yo, Nayer, and Afrojack) – "Give Me Everything"
- Kanye West (featuring Rihanna and Kid Cudi) – "All of the Lights"
Best Direction
Beastie Boys – "Make Some Noise" (Director: Adam Yauch)
- Adele – "Rolling in the Deep" (Director: Sam Brown)
- Eminem (featuring Rihanna) – "Love the Way You Lie" (Director: Joseph Kahn)
- Katy Perry (featuring Kanye West) – "E.T." (Director: Floria Sigismondi)
- Thirty Seconds to Mars – "Hurricane" (Director: Bartholomew Cubbins)
Best Choreography
Beyoncé – "Run the World (Girls)" (Choreographer: Frank Gatson, Sheryl Murakami and Jeffrey Page)
- Lady Gaga – "Judas" (Choreographer: Laurieann Gibson)
- LMFAO (featuring Lauren Bennett and GoonRock) – "Party Rock Anthem" (Choreographer: Hokuto "Hok" Konishi)
- Bruno Mars – "The Lazy Song" (Choreographers: Bruno Mars and Poreotics)
- Britney Spears – "Till the World Ends" (Choreographer: Brian Friedman)
Best Special Effects
Katy Perry (featuring Kanye West) – "E.T." (Special Effects: Jeff Dotson for Dot & Effects)
- Chromeo – "Don't Turn the Lights On" (Special Effects: The Mill)
- Linkin Park – "Waiting for the End" (Special Effects: Ghost Town Media)
- Manchester Orchestra – "Simple Math" (Special Effects: DANIELS)
- Kanye West (featuring Dwele) – "Power" (Special Effects: Nice Shoes and ArtJail)
Best Art Direction
Adele – "Rolling in the Deep" (Art Director: Nathan Parker)
- Death Cab for Cutie – "You Are a Tourist" (Art Directors: Nick Gould, Tim Nackashi and Anthony Maitz)
- Lady Gaga – "Judas" (Art Director: Amy Danger)
- Katy Perry (featuring Kanye West) – "E.T." (Art Director: Jason Fijal)
- Kanye West (featuring Dwele) – "Power" (Art Director: Babak Radboy)
Best Editing
Adele – "Rolling in the Deep" (Editor: Art Jones at Work)
- Manchester Orchestra – "Simple Math" (Editors: DANIELS)
- Katy Perry (featuring Kanye West) – "E.T." (Editor: Jarrett Fijal)
- Thirty Seconds to Mars – "Hurricane" (Editors: Jared Leto, Frank Snider, Michael Bryson, Stefanie Visser and Daniel Carberry)
- Kanye West (featuring Rihanna and Kid Cudi) – "All of the Lights" (Editor: Hadaya Turner)
Best Cinematography
Adele – "Rolling in the Deep" (Director of Photography: Tom Townend)
- Beyoncé – "Run the World (Girls)" (Director of Photography: Jeffrey Kimball)
- Eminem (featuring Rihanna) – "Love the Way You Lie" (Director of Photography: Christopher Probst)
- Katy Perry – "Teenage Dream" (Director of Photography: Paul Laufer)
- Thirty Seconds to Mars – "Hurricane" (Directors of Photography: Benoît Debie, Jared Leto, Rob Witt and Daniel Carberry)
Best Video with a Message
- Eminem (featuring Rihanna) – "Love the Way You Lie"
- Katy Perry – "Firework"
- Pink – "Fuckin' Perfect"
- Rise Against – "Make It Stop (September's Children)"
- Taylor Swift – "Mean"
Best Latino Artist
Wisin & Yandel – "Zun Zun Rompiendo Caderas"[9]
- Don Omar and Lucenzo – "Danza Kuduro"
- Enrique Iglesias (featuring Ludacris and DJ Frank E) – "Tonight (I'm Lovin' You)"
- Maná – "Lluvia al Corazón"
- Prince Royce – "Corazón Sin Cara"
References
- ^ Serjeant, Jill (July 20, 2011). "Katy Perry Crushes Gaga In MTV Music Video Noms". Yahoo! Music. Archived from the original on July 21, 2011. Retrieved July 21, 2011.
- ^ "Katy Perry, Adele score at Video Music Awards". Los Angeles Times. August 29, 2011. Retrieved August 30, 2011.
- ^ "Beyonce and Lady Gaga dominate MTV Video Music awards". BBC News. August 29, 2011. Retrieved August 30, 2011.
- ^ "Gaga, Perry win big at VMAs, Beyonce steals show". Reuters. August 29, 2011. Retrieved August 30, 2011.
- ^ "Beyonce Pregnant, Flaunts Baby Bump On VMA Red Carpet". The Huffington Post. AOL Inc. August 28, 2011. Retrieved August 28, 2011.
- ^ "Beyoncé Pregnancy: New Twitter Record Set At MTV VMAs". The Huffington Post. AOL Inc. August 29, 2011. Retrieved August 30, 2011.
- ^ "News of Beyoncé's pregnancy grips Google users, US Open, ESPN popular". Yahoo! News. Yahoo!. September 5, 2011. Retrieved September 10, 2011.
- ^ Gallo, Phil (July 20, 2011). "Katy Perry, Adele, Kanye West Lead 2011 MTV VMA Nominees". Billboard. Prometheus Global Media. Retrieved July 21, 2011.
- ^ "Wisin Y Yandel Named 2011's 'Best Latino Artist'". Tr3́s.