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MBC 3

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MBC 3
Broadcast areaMiddle East and North Africa (main audience free-to-air),
Horn of Africa (peripheral free-to-air via satellite),
United States and Europe (pay-TV)
Programming
Language(s)Arabic
Picture format1080i HDTV
(downscaled to 16:9 576i for the SDTV feed)
Timeshift serviceMBC 3 +1
Ownership
OwnerMiddle East Broadcasting Center
History
Launched5 September 2004; 20 years ago (2004-09-05) (as a programming block on MBC 1[1])
8 December 2004; 20 years ago (2004-12-08) (as a channel)
Links
Websitembc3.mbc.net

MBC 3 is a free-to-air children's channel launched on 8 December 2004, and appeals to children under the age of 15. All foreign television animated programs have been dubbed into Arabic. The channel also produces its own original programmes. It was owned by the Middle Eastern company MBC Group.

MBC 3 started airing Nickelodeon shows following the closure of Nickelodeon Arabia in 2011. It includes Nicktoons such as T.U.F.F. Puppy, The Fairly OddParents and SpongeBob SquarePants are also present in the channel, but they are dubbed. The Nick Jr. Channel shows include LazyTown, Go Diego Go, The Backyardigans, Dora the Explorer, Little Bill, and Blue's Clues.

MBC 3 is known in the Middle East for censoring scenes unsuitable for Islamic audiences, such as visual romance outside of marriage, kissing before marriage scenes, awkward angles of female characters, sensual scenes between members of the opposite sex, cross-dressed men, references to alcohol and gambling, references to non-Islamic religious content and visually-grotesque scenes. However, the channel does not have a proper consensus of its censoring policy, featuring cuts that are so heavily edited it renders plot continuities inconsistent.[citation needed]

MBC 3 has separate pay-TV feeds which broadcast in Europe and the United States. They target the overseas Arab diaspora and air the same Arabic dubs as the main channel. The US feed is exclusive to Dish Network.

History

The channel was first announced on 28 August 2004.[2] The channel originally launched as a programming block on the main MBC 1 channel, but was also scheduled to launch as its own channel in November.[3]

On 2 December 2004. a promo for the channel was unveiled, revealing the channel’s branding, the promo even scheduled the channel to launch on 8 December 2004.[4]

The channel later officially launched on 8 December 2004 at 10:00 am, the branding for the channel was designed by UK design house Turquoise who also did the MBC 1 idents.[5]

On 8 December 2005, to celebrate its first anniversary, the channel was given a rebranding, along with a new mascot, a green cube named “Cubee” who later became the channel’s mascot to this day.[6]

The channel marked its tenth anniversary on 8 December 2014.

On 18 September 2017, the channel underwent a major rebrand to a comic strip background, in which on-screen imagery featured a comic book aesthetic. This is the current era of the channel.[citation needed]

On 23 March 2020, MBC 3 had a major rebrand with a new logo on-screen. The new logo was just like the modern logo but the number 3 is outside the cube.[citation needed]

From 24 March 2020 to 22 June 2020, following the COVID-19 pandemic, MBC 3 used a logo with a house displayed on-screen and slogans معاكم بالبيت (With you at home.) [citation needed]

Programming

Original productions

  • Best stories (أحسن القصص; ahsan alqisas)
  • Connection (تواصل; tawāṣul)
  • Dania Ali Al-Hawa (دانية علي الهوا)
  • Do you know (هل تعلم; Hal Ta'lam)
  • The Science Experiment (التجربة; at-tajrubah)
  • Fawazeer Ramadan (فوازير رمضان; fawazir ramadan) (It's also Connexion (تواصل; tawāṣul), but in the Islamic month of Ramadan, it shows quizzes called Fawazeer (فوازير; fawazeer) (Singular: Fawazeer (فزورة; fazoorah)))
  • Girl Power (بنات و بس; banāt w bass)[7]
  • Haseeb in the World of Numbers (حسيب في عالم الأرقام; haseeb fi a'am al'arqam)
  • Hi Tech (هاي تيك; hai tek)
  • Kingdom cities (مدن المملكة; mudun almammlakah)
  • Lantern Tales (قنديل الحكايات; qandil alhikayat)
  • Live Safari (عيش سفاري; ‘īch safārī)
  • Men around the prophet Muhamed SAWS (رجال حول الرسول; rigal hawl alrasul)
  • Our friends (اصدقائنا; asdiqaʿna)
  • The Parrot Learns The Hardest Quiz (الببغاء يتعلم الهجاء; babaghah yata'alam alhiga)
  • Soccer Academy (سوكر أكاديمي; sūcker akādimī)
  • Soft Steps (خطوات ناعمة; khutuwat naʿma)[7]
  • Sweetest World Games (تسالي أحلى عالم; tisālī aḥlà ‘ālam)
  • Telescope (تيليسكوب; tīlīskūb)
  • Tell Me Why (ڨولولي ليش; gūlūlī līsh)
  • Think It's Right? (فكرها صح؟; fakirhā ṣaḥ?)[7]
  • Together In... (سوا في…; sawà fìl...)
  • Sesame Street (أهلا سمسم; Ahlan Simsim)[8]
  • What do you cook, Dania? (إيش طابخين يا دانية; Ish ṭabikhayn ya daniya)[9]
  • Where do we go? (فين حنروح; fein ḥanraweh)
  • Little Big Stars (نجوم صغار; Nogoum Sghar)
  • The Voice Kids (أحلى صوت; Ahla Sawt; Best Voice)
  • Shebl Alqaseed (شبل القصيد)
  • H2O

Children's shows

From Nickelodeon

From Disney

From Warner Bros.

From Cartoon Network Studios

From Hanna-Barbera

Japanese and Korean Animation

Films

Nickelodeon children's films

Television hosts

See also

References

  1. ^ www.c21media.net/news/mbc-spins-off-kids-channel/
  2. ^ www.c21media.net/news/mbc-spins-off-kids-channel/
  3. ^ www.c21media.net/news/mbc-spins-off-kids-channel/
  4. ^ www.youtube.com/watch?v=MN2_NyVla60
  5. ^ www.c21media.net/news/mbc-spins-off-kids-channel/
  6. ^ www.albawaba.com/news/mbc-3-celebrates-its-first-anniversary
  7. ^ a b c شاهد: لقطات من حفل زفاف عزة زعرور مذيعة MBC 3. Al Nahda News (in Arabic). 12 March 2020. Retrieved 18 July 2022.
  8. ^ "أهلا سمسم" يركز بموسمه الخامس على اللطف تجاه النفس والآخرين. Al Ghad (in Arabic). 29 March 2022. Retrieved 3 July 2022.
  9. ^ "إيش طابخين يا دانية" ينطلق عبر "مطبخ مُتنقّل على عجلات" على MBC3. Youm7 (in Arabic). 3 April 2013. Retrieved 3 July 2022.
  10. ^ Zahed, Ramin (16 August 2011). "Turner Acquires Endemol's 'The 99'". Animation Magazine. Retrieved 18 July 2022.
  11. ^ a b c d "MBC3 scores 150 hours from Zodiak Kids". Television Business International. 16 July 2014. Retrieved 24 June 2022.
  12. ^ Milligan, Mercedes (25 March 2013). "Moonscoop Seals Milkshake Deal for 'Chloe's Closet'". Animation Magazine. Retrieved 18 July 2022.
  13. ^ Hobson, Jane (1 August 2018). "Mondo TV sends Cuby Zoo to the Middle East". Kidscreen. Retrieved 3 July 2022.
  14. ^ a b c d Getzler, Wendy Goldman (15 September 2010). "Moonscoop scores sales with MBC3". Kidscreen. Retrieved 3 July 2022.
  15. ^ Whyte, Alexandra (3 August 2017). "DHX signs raft of broadcast deals for The Deep". Playback. Retrieved 18 July 2022.
  16. ^ Whyte, Alexandra (17 April 2017). "DHX's Fangbone! bites into more markets". Playback. Retrieved 18 July 2022.
  17. ^ Rusak, Gary (18 September 2013). "41 Entertainment sells Pac-Man series to MENA broadcaster". Kidscreen. Retrieved 3 July 2022.
  18. ^ Zahed, Ramin (11 May 2018). "Season 2 of 'Sunny Bunnies' Bounces to Disney". Animation Magazine. Retrieved 18 July 2022.
  19. ^ a b c d Rusak, Gary (16 April 2014). "Viacom signs raft of deals for Nick series". Kidscreen. Retrieved 25 June 2022.
  20. ^ Getzler, Wendy Goldman (22 January 2013). "Ninja Turtles, fellow Nick series get global broadcast deals". Kidscreen. Retrieved 18 July 2022.
  21. ^ Bashraheel, Aseel (2019-11-15). "Return of 'Captain Majid' announced at Anime Expo in Riyadh". Arab News. Retrieved 2019-12-01.
  22. ^ Bashraheel, Aseel (2019-11-16). "Manga legend, 'Captain Tsubasa' creator graces Anime Expo in Saudi Arabia". Arab News. Retrieved 2019-12-01.
  23. ^ "Yu-Gi-Oh! Series to air on MBC3 in the Middle East". Yu-Gi-Oh World. 19 April 2016. Retrieved 24 June 2022.