Hurry Up Tomorrow
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Hurry Up Tomorrow is the upcoming sixth studio album by the Canadian singer-songwriter the Weeknd, scheduled to be released in 2024 through XO and Republic Records. It will serve as the final part of an album trilogy that began with After Hours (2020) and continued with Dawn FM (2022).
Background
On January 7, 2024, two years after the release of his fifth studio album Dawn FM (2022), the Weeknd first teased his upcoming record by posting the cover art for his previous two studio albums, as well as a black slide with a white question mark in the center, captioned by the number "3" on Instagram.[1] On July 23, he shared a CGI teaser titled "When you gaze long enough into the abyss, the abyss gazes also into you", a quote by Friedrich Nietzsche. The teaser featured an animation of a young boy holding on to a mask of a woman's face before he starts levitating, seemingly frozen.[2] Tesfaye previously stated that this album would be the last one under his moniker "The Weeknd".[3]
On March 25, 2020, the Weeknd previewed four unreleased tracks during an Instagram Live session,[4] some of which were reportedly intended for his fourth studio album.[5] Two of these songs, "Missed You" and "Final Lullaby," were later included in the deluxe edition of the album.[6] However, the other tracks did not make the final cut for After Hours (Deluxe) or its follow-up album, Dawn FM. One of the previewed tracks, "Hold Your Heart," resurfaced in a CGI teaser for Hurry Up Tomorrow released on July 23, 2024.[7] Another song, "Take Me Back to LA," was teased again at a Mike Dean show in March 2024,[8][9] alongside a third unreleased track, "In Heaven," the Weeknd's own rendition of the original song from the 1977 film Eraserhead. Both "Take Me Back to LA" and "In Heaven" were performed live again on September 7, 2024, in São Paulo, seemingly confirming their inclusion in the album.[10][11]
The album will serve as the final release in a trilogy of albums that began in 2020 with After Hours.[12][13] Fans have speculated that the trilogy is inspired by Dante Alighieri's Divine Comedy, drawing extensively from its themes, symbolism, and narrative structure, and mirroring the journey through Hell (After Hours), Purgatory (Dawn FM), and Paradise (Hurry Up Tomorrow).[14] In an interview with Billboard Brasil on September 6, the Weeknd revealed that a "central song" was composed in São Paulo, with the album exploring different sounds, which he nicknamed "frankenstein".[15] In the same publication, a collaboration with Brazilian singer Anitta was confirmed after months of rumors, although the article was ultimately removed by Billboard.[16]
Promotion
São Paulo concert
On July 17, 2024, the Weeknd announced a special one-night concert in São Paulo, Brazil featuring "never-before-seen production", taking place on September 7, 2024.[17] A trailer released August 20 revealed the show would stream live on YouTube.[18] The album title Hurry Up Tomorrow was officially announced on September 4, 2024, a few days before the concert.[13] Hours before the concert on September 7, the album cover was revealed, with album preorders on vinyl and CDs subsequently being opened through the XO webstore.[19][20] The 90-minute concert was held in the MorumBIS Stadium, where the Weeknd performed over 20 songs from his recent albums, and debuted new songs from Hurry Up Tomorrow[21][22] including "The Crowd", "Wake Me Up", "Take Me Back to LA", "Dancing in the Flames", "São Paulo" (featuring Anitta), "Run Away", "Regular", and "In Heaven".[11] In addition to Anitta’s appearance for "São Paulo", the concert featured two performances by Playboi Carti, including a version of Travis Scott’s single "Fein" and "Timeless".[23][24]
Singles
The album's lead single, "Dancing in the Flames" was released on September 13, 2024, alongside an accompanying music and lyric video. It debuted at number fourteen on the US Billboard Hot 100.[25]
Artwork
The album cover for Hurry Up Tomorrow features a portrait of the Weeknd in a black tank Nylon-esque, fine-knit top, locking deep brown eyes with the viewer, holding back tears of relief and triumph.[20]
References
- ^ Mamo, Heran (January 8, 2024). "The Weeknd Teases Final Album in Trilogy, Following After Hours & Dawn FM". Billboard. Retrieved September 4, 2024.
- ^ Paul, Larisha (July 23, 2024). "The Weeknd Previews Journey Into the Abyss With Eerie New Music Teaser". Rolling Stone. Retrieved September 4, 2024.
- ^ Squires, Bethy (July 23, 2024). "Uh-oh, the Weeknd Is Reading Nietzsche". Vulture. Retrieved September 4, 2024.
- ^ The Weeknd playing snippets of unreleased songs on Instagram Live 3/25/2020. Retrieved September 14, 2024 – via www.youtube.com.
- ^ Paul, Larisha (July 23, 2024). "The Weeknd Previews Journey Into the Abyss With Eerie New Music Teaser". Rolling Stone. Retrieved September 16, 2024.
- ^ Holmes, Charles (March 23, 2020). "The Weeknd Releases 'After Hours (Deluxe),' Featuring Lil Uzi Vert and Oneohtrix Point Never". Rolling Stone. Retrieved September 16, 2024.
- ^ Paul, Larisha (July 23, 2024). "The Weeknd Previews Journey Into the Abyss With Eerie New Music Teaser". Rolling Stone. Retrieved September 16, 2024.
- ^ Kreps, Daniel (March 2, 2024). "See The Weeknd, Travis Scott Join Mike Dean Onstage in Los Angeles". Rolling Stone. Retrieved September 8, 2024.
- ^ Mock, Ben (March 2, 2024). "The Weeknd Performs Unreleased "Take Me Back To LA" At Mike Dean Show". HotNewHipHop. Retrieved September 16, 2024.
- ^ Kreps, Daniel (September 8, 2024). "See the Weeknd Debut 'Hurry Up Tomorrow' Songs at Livestreamed Sao Paulo Show". Rolling Stone. Retrieved September 16, 2024.
- ^ a b Iasimone, Ashley (September 8, 2024). "The Weeknd Debuts 'Dancing in the Flames' and More New Songs in São Paulo". Billboard. Retrieved September 8, 2024.
- ^ Price, Joe. "The Weeknd Announces New Album 'Hurry Up Tomorrow'". www.complex.com. Retrieved September 4, 2024.
- ^ a b Aswad, Jem (September 4, 2024). "The Weeknd Reveals Title, New Details About Next Album". Variety. Retrieved September 4, 2024.
- ^ Duran, Anagricel (January 8, 2024). "The Weeknd teases return with 'After Hours' and 'Dawn FM' sequel". NME. Retrieved September 4, 2024.
- ^ Pacilio, Isabela (September 6, 2024). "The Weeknd is the new cover of Billboard Brazil; read the exclusive interview - Billboard Brasil". billboard.com.br (in Brazilian Portuguese). Retrieved September 6, 2024.
- ^ "The Weeknd Confirma Parceria Musical Com Anitta Em Novo álbum - Notícia Agora" (in Brazilian Portuguese). September 6, 2024. Retrieved September 7, 2024.
- ^ Mamo, Heran (July 17, 2024). "The Weeknd Announces One-Night-Only Concert in São Paulo". Billboard. Retrieved September 7, 2024.
- ^ Mamo, Heran (August 21, 2024). "The Weeknd to Livestream His Upcoming One-Night-Only São Paulo Show: 'Feast Your Eyes'". Billboard. Retrieved September 8, 2024.
- ^ The Weeknd [@theweeknd] (September 7, 2024). "ALBUM COVER" (Tweet). Retrieved September 7, 2014 – via Twitter.
- ^ a b Iasimone, Ashley (September 7, 2024). "The Weeknd Reveals 'Hurry Up Tomorrow' Album Cover, Launches Preorder Ahead of São Paulo Concert Livestream". Billboard. Retrieved September 8, 2024.
- ^ "The Weeknd São Paulo Tickets, Choperia N1 Estádio do Morumbi, 7 September 2024". Eventworld. Retrieved September 8, 2024.
- ^ THE WEEKND - SÃO PAULO LIVESTREAM. Retrieved September 8, 2024 – via www.youtube.com.
- ^ Aswad, Jem (September 8, 2024). "The Weeknd Brings Out Anitta and Playboi Carti, Premieres Several New Songs at Massive Concert in Brazil". Variety. Retrieved September 8, 2024.
- ^ Kreps, Daniel (September 8, 2024). "See the Weeknd Debut 'Hurry Up Tomorrow' Songs at Livestreamed Sao Paulo Show". Rolling Stone. Retrieved September 8, 2024.
- ^ "The Weeknd Announces Release Date for New Single 'Dancing in the Flames' Along With Video Shot Entirely on iPhone 16 Pro". Variety. September 9, 2024. Retrieved September 9, 2024.