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Baby

"Baby"
Single by Joeboy
from the EP Love & Light
Released1 March 2019 (2019-03-01)
GenreAfro pop
Length2:45
Label
Songwriter(s)
Producer(s)Dëra
Joeboy singles chronology
"Fààjí"
(2018)
"Baby"
(2019)
"Beginning"
(2019)
Music videos

"Baby" is a song by Nigerian singer Joeboy. It was released on 1 March 2019, through Banku Music and emPawa Africa, as the lead single from his debut EP Love & Light (2019). The song was produced by Dëra.

Background

Joeboy, born Joseph Akinfenwa-Donus, began his music career in 2017 with a viral cover of Ed Sheeran's "Shape of You." The cover marked his transition from rapping to singing, a decision encouraged by a friend. It caught the attention of Nigerian artist and entrepreneur Mr Eazi, who discovered Joeboy on Instagram and invited him to join the emPawa Africa initiative, a program designed to support emerging African artists by providing them with resources to grow their careers.[1]

In early 2019, Joeboy recorded "Baby" after receiving a beat created by Dëra and sent to him by producer BeatsbyKO. He wrote and recorded the song in just 45 minutes, trying out several choruses before finalizing the hook. When Mr Eazi heard the track, he shared it on social media, building anticipation ahead of its release on 1 March 2019. With support from emPawa Africa, Joeboy utilized a cost-effective visualizer to promote "Baby," which played a crucial role in the song's viral success. He credited the initiative with equipping him to effectively market his music and maintain his independence.[2]

References

  1. ^ Alake, Motolani (25 July 2019). "On Joeboy's mind are principles [Pulse Feature]". Pulse Nigeria. Archived from the original on 13 January 2020. Retrieved 20 November 2024.
  2. ^ "Interview: Joeboy On Blowing Up and His New 'Love & Light' EP". OkayAfrica. 24 October 2019. Retrieved 20 November 2024.

Shu-Peru

"Shu-Peru"
Single by Kizz Daniel
from the album Maverick
Released12 May 2023 (2023-05-12)
Genre
Length3:10
Label
Songwriter(s)
Producer(s)
  • Reward Beatz
  • Roc Legion
Kizz Daniel singles chronology
"RTID (Rich Till I Die)"
(2023)
"Shu-Peru"
(2023)
"Cough (Remix)"
(2023)
Music video
"Shu-Peru" on YouTube

"Shu-Peru" is a song by Nigerian singer Kizz Daniel. It was released on 12 May 2023, as the fifth single off his fourth studio album Maverick (2023). The song was produced by Reward Beatz and Roc Legion.

Reception and controversy

"Shu-Peru" received mixed reception from fans and critics. While some praised the track's high-energy Afrobeat sound, catchy lyrics, and Kizz Daniel's signature smooth vocals, others criticized it for its simplistic and repetitive chorus. The phrase "shuperu," which was originally popularized by Orezi in his 2014 song of the same name, led to accusations of unoriginality and sparked debates about the creativity behind the song's title and lyrics. On social media, some listeners expressed disappointment in what they perceived as a decline in Kizz Daniel's lyrical depth, contrasting it with his earlier works like "Sin City" and "Laye". Others humorously criticized the track's simplicity, calling for greater versatility in his music. Despite the backlash, the song also had its defenders, who argued that it was intended to be a lighthearted, fun dance track rather than a lyrically complex piece. Supporters pointed out that similar themes and simplicity are common in Afrobeat hits. Some speculate that Kizz Daniel may address the criticism in the future.[1]

Music video

The TG Omori-directed music video was released later the day of the song's release.[2]

References

  1. ^ Nwaokolo, Sandra (12 May 2023). "Shu Peru: 'Omo na confirm rubbish', reactions trail Kiss Daniel's new song on Twitter". Nigerian Tribune. Retrieved 24 November 2024.
  2. ^ "Kizz Daniel's New Single, Shu Peru, Excites Fans". The Guardian. 13 May 2023. Retrieved 24 November 2024.