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HSV (TV station)

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Seven Melbourne
TypeBroadcast television network
Country
Founded1956
27.3% (2006)
Licence area
Melbourne
OwnerSeven Network
CallsignsHSV-7
Affiliation(s)Seven Network

HSV-7, commonly known as Seven Melbourne, is a television station in Melbourne, Australia. It is part of the Seven Network, one of the three main commercial television networks in Australia.

History

The station began broadcasting on 4 November1956, after the Commonwealth Government started issuing television licences. HSV-7 and GTV-9 were formed to broadcast the Melbourne Olympics, while TCN-9 and ATN-7 in Sydney relayed the Melbourne coverage. HSV-7 was originally owned by The Herald and Weekly Times Ltd which owned the newspapers The Herald and The Sun (now merged as The Herald Sun). These papers gave rise to the callsign HSV (which stands for Herald Sun Vision/Victoria).

In March 1960, HSV-7 converted an old cinema, in the Fitzroy suburb of the city, into a fully remote studio, the first in the southern hemisphere. The studio was fully equipped with RCA TRT video tape recorders, cameras and vision mixing equipment and had a major stage and artist area, with audience seating. It was connected back to the Dorcas Street studios by multiple microwave links. The studios were opened with a major live show featuring Bob Crosby and his band and Jimmy Edwards, amongst others.

The station began to identify as Channel Seven in the early 1970s. Since then, it has used the national Seven Network logos, and has followed the network's on-air presentation and programming. In 1979, Fairfax bought a substantial share of HSV-7 after many failed bids for the entire station. In December 1986 the station was purchased in its entirety by Rupert Murdoch's News Limited. Following this, in February 1987 HSV-7 was sold to Fairfax along with BTQ-7 in Brisbane.

In late 1987, the government introduced cross-media ownership laws which forced Fairfax to choose between its print and broadcast operations. It chose print, and HSV-7 was sold to Christopher Skase's Qintex which already owned Seven stations in Sydney, Adelaide and Perth. In 1990 Qintex was sent into damage control after Skase escaped extradition proceedings, and the Seven Network became a discreet company. In 1995 entrepreneur Kerry Stokes bought the network.

Headquarters

Panorama of the Seven Network Broadcast Centre in Melbourne. Also Seven Melbourne's headquarters.

Seven Melbourne's primary studios are located in South Melbourne and are known as the Dorcas Street Studios. The studios were used for News, Current Affairs, Sport and playout until December 2002, when these studio production departments were moved to Docklands. These days Dorcas Street is used for all Entertainment, Drama, Reality and Lifestyle purposes. Prior to the cancellation of Blue Heelers, this studio housed the police station, pub and bedroom set and was booked three days a week for recording.

In 2003, Seven Melbourne moved all its News, Current Affairs, Sport and playout facilities to a state of the art office at Docklands. The facilities, known as the Broadcast Centre Melbourne or BCM, are adjoined to the ex-Seven-owned Telstra Dome. The office is used to control news bulletins and playout all programs for Melbourne, Brisbane, Adelaide (excluding news), Sydney (excluding news) and Perth. Approximately 200 full-time employees work at the BCM, with an additional 100 hired as casual or part-time. In April 2005 BCM experienced a major power failure which resulted in a total blackout across the whole Seven Network as well as all regional affiliates during the program Blue Heelers.

In 2006 the Seven Network in Melbourne signed a joint venture with Global Television. They now share a 50% ownership and the site is managed by Global. As a result, Channel Ten's Rove is currently filmed in South Melbourne, sharing studios with Seven shows such as It Takes Two and The Rich List.

Programming

Some of the highest rating programs in Australia are produced at Seven Melbourne.

Entertainment

News/Current Affairs

Reality/Lifestyle

Drama

Sport

File:Snm.jpg
Wideshot of Melbourne's news studio


Seven Melbourne's flagship bulletin is broadcast at 6.00pm. The station produced the network's 4.30pm bulletin until Friday June 30 2006 when it moved to Seven's Martin Place studio.

Seven Melbourne's presenters include:

Senior reporters include:

Notable Newsreaders

Melbourne

  • 1960: "You're on Seven. This is Herald-Sun TV."
  • 1975: "SSSSSSS Seven Color Television" (March 1-August 31, 1975)
  • 1975: "Seven Colours Your World" (September 1-December 31, 1975)
  • 1980: "You're on Seven" (borrowed elements from NBC's "NB-See Us")
  • 1980-81: "A Part of You"
  • Summer 1981/82: "Summer is a Part of You"
  • 1982: "Sevensational"
  • 1983: "Take a Bow"
  • 1985-88: "Hello Melbourne" (based on WSMV-TV's "Hello Nashville")
  • 1986 (Nov.): "30 Years of Television"
  • Early 1999: "Melbourne's Alive!"
  • 2005 (Aug. 22): Melbourne is Seven.
  • 2005 (Nov. 4): "Our 50th Begins!"
  • 2006 (Aug-Sept): "7 Melbourne - 50 Years On"

Logo Guide

  • HSV Channel 7: 1956-57. (unconfirmed)
  • HSV Channel 7 Melbourne: 1957-63. (unconfirmed)
  • HSV7: 1964-68. (unconfirmed)
  • CHANNEL 7: 1968-69. (unconfirmed)
  • ‘Revolution’ Logo: 1970-Feb. 28, 1975.
  • 'Seven Color Television': March 1-August 31, 1975.
  • ‘Rainbow’ Logo: Sept. 1975-88.
  • ‘Split 7’ Logo: 1989-99.
  • ‘Ribbon’ Logo: 2000-03.
  • ‘Red 7’ Logo: 2003-?

Pre-Network Logos

Logos used by the Seven Network can be found at Channel Seven.

HSV7's "Melbourne's Alive" campaign from early 1999. This was later replaced by the long-running "The One to Watch".