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OpenSocial

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OpenSocial is a set of common APIs for web-based social network applications, developed by Google, and set for release November 1, 2007.[1] OpenSocial is commonly described as a more open cross-platform alternative to the Facebook Platform (released in late May 2007) by popular social network service Facebook.[2] Reportedly behind the OpenSocial project is Brad Fitzpatrick,[3] an open source web developer best known as the creator of the virtual community website LiveJournal, who left Six Apart to work on social network integration (referred to as the "social graph").[4] OpenSocial is rumored to be part of a larger social networking initiative by Google code-named "Makamaka",[5] which is defined as meaning "intimate friend with whom one is on terms of receiving and giving freely" in Hawaiian.[6]

Structure

Based on the widely-used open standards HTML and JavaScript, OpenSocial features three APIs for social software applications ("apps") to access data and core functions on participating social networks ("containers").[7] Each API addresses a different aspect: one for Profile Information (user data), one for Friends Information (social graph), and one for Activities (operations such as accessing news feeds).[8]

OpenSocial partners are described as hosts and developers, with hosts providing "container" services, and developers providing "apps". For launch; partners described as hosts include the social network services Orkut, Ning, hi5, XING, Plaxo, and Friendster; as well as business-oriented networking companies Salesforce.com, LinkedIn, Viadeo and Oracle. Partner developers include Flixster, iLike, RockYou and Slide.[8]

References

  1. ^ "Google Launches OpenSocial to Spread Social Applications Across the Web". Google. 2007-11-01. Retrieved 2007-10-31. {{cite web}}: Check date values in: |date= (help)
  2. ^ Helft, Miguel (2007-10-31). "Google and Friends to Gang Up on Facebook". The New York Times. The New York Times Company. Retrieved 2007-10-31. {{cite web}}: Check date values in: |date= (help); Unknown parameter |coauthors= ignored (|author= suggested) (help)
  3. ^ "Social Network Wars: Google + Everyone Else vs Facebook". AjaxWorld Magazine. SYS-CON Publications. 2007-10-31. Retrieved 2007-10-31. {{cite web}}: Check date values in: |date= (help); External link in |coauthors= (help); Unknown parameter |coauthors= ignored (|author= suggested) (help)
  4. ^ Fitzpatrick, Brad (2007-08-17). "Thoughts on the Social Graph". Brad Fitzpatrick. Retrieved 2007-10-31. {{cite web}}: Check date values in: |date= (help); Unknown parameter |coauthors= ignored (|author= suggested) (help)
  5. ^ Schonfeld, Erick (2007-10-29). "Google's Response to Facebook: "Maka-Maka"". TechCrunch. Retrieved 2007-10-31.
  6. ^ "maka.maka". Nā Puke Wehewehe ʻŌlelo Hawaiʻi. Ulukau: The Hawaiian Electronic Library. Retrieved 2007-11-01. {{cite web}}: Cite has empty unknown parameter: |coauthors= (help)
  7. ^ Andreessen, Marc (2007-10-31). "Open Social: a new universe of social applications all over the web". blog.pmarca.com. Retrieved 2007-10-31. {{cite web}}: Check date values in: |date= (help)
  8. ^ a b Arrington, Michael (2007-10-30). "Details Revealed: Google OpenSocial To Launch Thursday". TechCrunch. Retrieved 2007-10-31. {{cite web}}: Check date values in: |date= (help); Cite has empty unknown parameter: |coauthors= (help)