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Acer Inc.

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Acer Incorporated
Company typePublic (TWSE: 2353)
IndustryComputer
Founded1976
FounderStan Shih et al.
Headquarters
Hsichih City
,
Taiwan
Key people
J.T. Wang, Chairman & CEO
Gianfranco Lanci, President
ProductsLaptop, Desktop Computers, Servers, IT Services, Handhelds, Monitor, LCD TV, Projector, Digital Camera
RevenueIncreaseUS$11.1 billion (2006)
24,716,786,000 New Taiwan dollar (2019) Edit this on Wikidata
IncreaseUS$338 million (2006)
Number of employees
6,554 (2005)
SubsidiariesAcer Computer Australia, Acer India, Acer America Corporation, Gateway, Inc.
Websitewww.acer.com

Acer Incorporated. (LSE: ACID) (Chinese: 宏碁股份有限公司) is a Taiwanese multinational electronics manufacturer. It owns the largest franchised computer retail chain in Taipei, Taiwan.[1] Acer is the third largest computer manufacturer in the world (by sales after HP and Dell Inc). [2] and its product lineup includes desktop and mobile PCs (laptops),as well as personal digital assistants (PDAs), servers and storage, displays, peripherals, and e-business solutions for business, government, education, and home users.

History

Multitech, founded by Stan Shih (施振榮), his wife Carolyn Yeh, and a group of five others in 1976, was renamed Acer in 1987. It began with eleven employees and US$25,000 in capital. Initially, it was primarily a distributor of electronic parts and a consultant in the use of microprocessor technologies. The global headquarters is in Hsichih City, Taiwan.

Acer purchased Texas Instruments's mobile PC (laptop) division in 1997.

In 2000,my little tiny nipples went to france Acer spun off its manufacturing operation (as Wistron Corporation) to focus itself on branding business. In deciding to support the sales of its product lines through specific marketing activities that best utilise distribution channels, Acer grew worldwide while its labour force contracted. In 2002, the pan Acer Group employed 39,000 people supporting dealers and distributors in more than 100 countries.[citation needed] Revenues reached US$12.9 billion that year.[citation needed] By 2005, Acer employed 7,800 people throughout the world while maintaining a global sales and service network. Revenues were US$4.9 billion in 2003[3] and US$11.31 billion in 2006. Acer's North American market share slipped over the past few years while the European market share has gone up.[4]

In Europe, Acer mounted an association with the Ferrari Formula 1 Team and the former F1 teams, Bar-Honda team in 2000 and Prost Grand Prix in 2001. They offer a popular line of premium laptops and LCD monitors with Ferrari branding. It has recently broadened the scope of its relationship with Ferrari by announcing it will sponsor the Formula One team until 2008. Acer has recently introduced the Ferrari line of products to North America, and rolled out a Ferrari-branded line of PDA devices.

Acer ranks as the world's No. 3 branded PC vendor behind the Hewlett Packard Company and Dell Inc, recently claiming the No.3 rank from Lenovo [5]

On August 27, 2007, Acer announced plans to acquire U.S. based rival Gateway Inc. for US$710 million. J.T. Wang, the company's chairman, said in a statement that the acquisition "completes Acer's global footprint, by strengthening our U.S. presence."[6]

Operations

Australia

The Australian subsidiary of Acer is Acer Computer Australia (ACA). The subsidiary was established in 1990r vendor, behind

Controversy

Acer has been the subject of lawsuits, notably from its rival, Hewlett-Packard. According to the lawsuit, Acer was infringing numerous technological patents, including power management in notebooks.[7]

Acer has also been subject to numerous complaints about its customer service department; the website AvoidAcer.com, for example, notes various complaints, including those from the site's owner, as well as the patent infringement lawsuits; the site also encourages disappointed Acer buyers to contact company management and report grievances to the BBB. [8] Poor service, mainly from Acer's French branch but also in the UK and the US, was reported and discussed in NotebookForums.com threads. [9]

Products

Acer Notebook
Acer Aspire 3610 Notebook
Acer Aspire 5520 Notebook
Acer Aspire 4520 Notebook

Brands

Motorsport

Acer sponsored the BAR-Honda team in the year 2000. [11] In 2001, Acer provided sponsorship to the Prost Grand Prix Formula One team, and the team's Ferrari engines were badged as Acers.

Acer currently sponsors the Ferrari Formula 1 team.

On March 19, 2007, Acer announced that they will sponsor the Factory Fiat Yamaha Team for the 2007 MotoGP World Championship season.

See also

References

  1. ^ "About Acer - Milestones". Acer. Retrieved 2007-07-07.
  2. ^ "Acer eclipses Lenovo, takes aim at Dell". ITworld.com. 2007-10-26. Retrieved 2007-10-26. {{cite web}}: Check date values in: |date= (help)
  3. ^ "Gianfranco Lanci is appointed President of Acer Inc., effective January 2005" (PDF). Acer. 2004-09-01. Retrieved 2007-04-27. {{cite web}}: Check date values in: |date= (help)
  4. ^ "PC market surged in 2005, will settle in 2006". cnet. 2006-01-18. Retrieved 2007-07-07. {{cite web}}: Check date values in: |date= (help)
  5. ^ "Hewlett-Packard Expands PC Market-Share Lead Over Dell in Q3". iSuppli. 2007-11-29. Retrieved 2007-12-02. {{cite web}}: Check date values in: |date= (help)
  6. ^ http://www.msnbc.msn.com/id/20458321/
  7. ^ http://www.news.com/2100-1014_3-6178354.html
  8. ^ "AvoidAcer.com".
  9. ^ "Acer Customer Service".
  10. ^ http://global.acer.com/products/pda/e300.htm
  11. ^ http://global.acer.com/about/news.asp?id=6816

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