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State Express 555

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Subaru World Rally Team 1993 Legacy RS in 555 livery

State Express 555 is a brand of cigarette manufactured by British American Tobacco. It was first launched in 1895 and is a very popular brand in Asia, especially China where it is BAT's most popular brand. State Express 555 cigarettes are positioned on the market as a London and British understanding of what a good tobacco product should be.

Sponsorship

555 is perhaps best known for its sponsorship of motorsports. 555 World Racing logos were seen on Subaru World Rally Championship cars from 1993 to 2000.[1] Subaru continues to use 555's blue and yellow colour scheme as its WRC livery, but with the manufacturer's own logos in place of the 555 brand.[1]

555 logos appeared in Formula One when they sponsored the British American Racing and then Honda F1 teams from 1999 to 2006.

References

  1. ^ a b "Subaru Manufacturer Profile & Rally History". Rallye-Info.com. Retrieved 2008-02-25.