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Amrutanjan Healthcare

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Amrutanjan Healthcare Limited
Company typePublic
IndustryAyurvedic health-care products, beauty products, Informational Technology, Business process outsourcing
Founded1893
Headquarters42-45 Luz Church Road, Mylapore, Chennai - 600004,India
RevenueIncrease US$
Increase US$
Websiteamrutanjan.com/

Amrutanjan Limited is an Indian pharmaceutical company specializing in Ayurvedic balm for headaches, cold and cough.

History

Amrutanjan was established as a patent medicine business at Bombay[1] in 1893 by K. Nageswara Rao Pantulu who was a journalist, social reformer and freedom fighter.[2] The headquarters were shifted to Chennai at a later stage.[1] To the present day,the words "Bombay" are inscribed along with Amrutanjan in the lid of its most well-known product, the pain balm. In 1936, Amrutanjan became a public limited company with the name Amrutanjan Limited.[1]

In November 13, 2007, the Company changed its name from Amrutanjan Limited to Amrutanjan Healthcare Ltd. and has ever since been known by that name.[3]

On July 4, 2002, Amrutanjan entered the U.S. market.[4]

Products

Amrutanjan's main product is its pain balm. In 2002, Amrutanjan launched a series of anti-diabetic medicines called Diakyur.[5]Of recent, it has plans of selling olive oil and pesticides.[6] In 2004, the company launched herbal mouth-fresheners under the brand name "Affair".[7]

Of recent, Amrutanjan Limited has been exploring new areas other than healthcare. The Amrutanjan group also includes a software company called Amrutanjan Infotech. In July 2001, Amrutanjan Infotech's call-centre began its operations.[8]

Notes

  1. ^ a b c "Profile of Amrutanjan Healthcare Limited". Amrutanjan Healthcare Limited.
  2. ^ Madras Rediscovered, Pg 206
  3. ^ "Amrutanjan becomes Amrutanjan Health". The Hindu: Business. November 13, 2007. Retrieved 2008-10-21.
  4. ^ "Amrutanjan set to enter US market". The Tribune. July 5, 2002. Retrieved 2008-10-21.
  5. ^ "Amrutanjan launches Diakyur". Express Pharma Online. June 13, 2002. Retrieved 2008-10-21.
  6. ^ Venkat, Archana (November 6, 2007). "Amrutanjan adding olive oil, home insecticides to portfolio". The Hindu Business Line. Retrieved 2008-10-21.
  7. ^ Venkat, Archana (September 28, 2004). "Amrutanjan's Affair with mouth fresheners". The Hindu Business Line. Retrieved 2008-10-21.
  8. ^ "Amrutanjan Infotech's call centre to go online shortly". The Hindu. July 2, 2001. Retrieved 2008-10-21.

References

  • Muthiah, S. (2004). Madras Rediscovered. East West Books (Madras) Pvt Ltd. ISBN 81-88661-24-4.