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2012 (film)

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2012
Directed by[steven spielberg]]
Written byRoland Emmerich
Harald Kloser
Produced byRoland Emmerich
Mark Gordon
Harald Kloser
StarringJohn Cusack
Amanda Peet
Danny Glover
Thandie Newton
Oliver Platt
Chiwetel Ejiofor
Woody Harrelson
Music byHarald Kloser
Distributed byColumbia Pictures
Release date
November 13, 2009
CountryUnited States
LanguageEnglish

2012 is an upcoming American disaster science fiction film directed by Roland Emmerich. The film has an ensemble cast, including John Cusack, Amanda Peet, Danny Glover, Thandie Newton, Oliver Platt, Chiwetel Ejiofor, and Woody Harrelson. The film will be distributed by Columbia Pictures. Filming began in August 2008 in Vancouver, and is expected to be released worldwide on November 13th, 2009.

Premise

The world is devastated by a cataclysm in the year 2012, leaving survivors to struggle for their lives.[1] The film is inspired by the several theories that state the ancient Mayans predicted a doomsday event will occur sometime around the 2012 winter solstice.[2]

Production

Director Roland Emmerich and composer-producer Harald Kloser co-wrote a spec script titled 2012, which was marketed to major studios in February 2008. Nearly all studios met with Emmerich and his representatives to hear the director's budget projection and story plans, a process that the director had previously gone through with the films Independence Day (1996) and The Day After Tomorrow (2004).[3] The film was shopped around with a production budget of $200 million.[4] Later in the month of February, Sony Pictures Entertainment won the rights for the spec script and will distribute it under Columbia Pictures.[5] The studio plans to make the film for less than the estimated budget.[4]

Filming was originally scheduled to begin in Los Angeles, California, in July 2008, [6] but instead commenced in Vancouver in August 2008.[7] Due to the possible 2008 Screen Actors Guild strike, filmmakers set up a contingency plan for salvaging the film.[8] Sony Pictures Imageworks was hired to create visual effects for 2012.[9]

Cast

Marketing

On November 12, 2008, the studio released the first teaser trailer for 2012 that showed a tsunami coming over the Himalayas and interlaced a message about the world's governments not preparing its population for the end of the world. The trailer ended with a message to viewers to "find out the truth" by searching on Google for "2012". The Guardian criticized the marketing approach as "deeply flawed" since the film was not mentioned among the first few search engine results.[15] The studio also launched a viral marketing website published by the fictional organization Institute for Human Continuity where visitors could register for a lottery number to be part of a small population that would be rescued from global destruction.[16]

Release

2012 was originally scheduled to be released on July 10, 2009. The release date was changed to November 13, 2009 to move out of the busy summer schedule into a time frame that the studio considered to have more potential for success. According to the studio, the film could have been completed for the summer release date, but the date change will give more time to the production.[17] This date will also give the film an effect release as the day of this date will be a Friday 13th.

See also

References

  1. ^ a b Simmons, Leslie (June 13, 2008). "Amanda Peet is 2012 lead". The Hollywood Reporter. Retrieved July 14, 2008. {{cite journal}}: Check date values in: |accessdate= and |date= (help); Unknown parameter |coauthors= ignored (|author= suggested) (help)
  2. ^ Pawlowski, Agnes (January 27, 2009). "Apocalypse in 2012? Date spawns theories, film". CNN. Retrieved 2009-02-05. {{cite journal}}: Cite journal requires |journal= (help)
  3. ^ Fleming, Michael (February 19, 2008). "Studios vie for Emmerich's 2012". Variety. Retrieved July 14, 2008. {{cite journal}}: Check date values in: |accessdate= and |date= (help)
  4. ^ a b c d e Simmons, Leslie (June 2, 2008). "Danny Glover circles 2012". The Hollywood Reporter. Retrieved July 14, 2008. {{cite journal}}: Check date values in: |accessdate= and |date= (help); Unknown parameter |coauthors= ignored (|author= suggested) (help)
  5. ^ Fleming, Michael (February 21, 2008). "Sony buys Emmerich's 2012". Variety. Retrieved July 14, 2008. {{cite journal}}: Check date values in: |accessdate= and |date= (help)
  6. ^ Siegel, Tatiana (May 19, 2008). "John Cusack set for 2012". Variety. Retrieved July 14, 2008. {{cite journal}}: Check date values in: |accessdate= and |date= (help)
  7. ^ a b Frater, Patrick (July 9, 2008). "Chin Han makes date with 2012". Variety. Retrieved July 14, 2008. {{cite journal}}: Check date values in: |accessdate= and |date= (help)
  8. ^ "Big Hollywood films shooting despite strike threat". Reuters. August 1, 2008. Retrieved August 5, 2008. {{cite news}}: Check date values in: |accessdate= and |date= (help)
  9. ^ Giardina, Carolyn (August 13, 2008). "SPI's future includes 2012". The Hollywood Reporter. Retrieved August 13, 2008. {{cite journal}}: Check date values in: |accessdate= and |date= (help)
  10. ^ a b Simmons, Leslie (May 19, 2008). "John Cusack ponders disaster flick". The Hollywood Reporter. Retrieved July 14, 2008. {{cite journal}}: Check date values in: |accessdate= and |date= (help)
  11. ^ Rich, Katey (15 July 2008). "Woody Harrelson Trying To Survive Armageddon". Cinema Blend. Retrieved 2009-02-03.
  12. ^ Adler, Shawn (July 14, 2008). "EXCLUSIVE: Woody Harrelson Joins Roland Emmerich's World-Ending 2012". MTV Movies Blog. MTV. Retrieved July 14, 2008. {{cite news}}: Check date values in: |accessdate= and |date= (help)
  13. ^ Kit, Borys (July 1, 2008). "Thomas McCarthy joins 2012". The Hollywood Reporter. Retrieved July 14, 2008. {{cite journal}}: Check date values in: |accessdate= and |date= (help)
  14. ^ "Morgan Lily". Variety. August 3, 2008. Retrieved October 29, 2008. {{cite journal}}: Check date values in: |accessdate= and |date= (help)
  15. ^ Pickard, Anna (November 25, 2008). "2012: a cautionary tale about marketing". The Guardian. Retrieved December 10, 2008. {{cite news}}: Check date values in: |accessdate= and |date= (help)
  16. ^ Billington, Alex (November 15, 2008). "Roland Emmerich's 2012 Viral - Institute for Human Continuity". FirstShowing.net. Retrieved December 10, 2008. {{cite news}}: Check date values in: |accessdate= and |date= (help)
  17. ^ DiOrio, Carl (January 20, 2009). "2012 release date pushed back". The Hollywood Reporter. Retrieved January 20, 2009. {{cite journal}}: Check date values in: |accessdate= and |date= (help)