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KJLH

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KJLH
File:KJLH-FM.jpg
Broadcast areaLos Angeles
Frequency102.3 MHz
BrandingRadio Free 102.3 KJLH
Programming
FormatMainstream Urban
Ownership
OwnerTaxi Productions (Stevie Wonder)
History
First air date
1965
Call sign meaning
Kindness, Joy, Love & Happiness (On-air)
John Lamar Hill, owner of Angelus Funeral Home (original owner)
Technical information
Facility ID64639
ClassA
ERP5,600 watts
HAAT103 meters
Transmitter coordinates
33° 59' 52" N, 118° 21' 32" W
Links
WebcastListen Live
Website102.3 KJLH

KJLH is a Mainstream Urban radio station serving the Los Angeles area and offers a variety of R&B, Hip-Hop and a touch of Classic Soul. The station, which is owned by Stevie Wonder's Taxi Productions, operates at 102.3 MHz with an effective radiated power of 5.6 kW and is licensed to Compton, California. Its studios operate from Inglewood.

History

KJLH, whose signal was originally licensed to Long Beach, California, but relocated to Compton, debuted with a R&B format in 1979, the year Stevie Wonder purchased the station from its original owner, John Lamar Hill, thus the call letter's origins. It was Wonder who gave KJLH its on-air slogan to match the call letters, which stand for "Kindness, Joy, Love & Happiness."

During its first eight years, KJLH enjoyed modest success as a R&B/Urban station and a great familiarity with the African-American community. But it was hampered by the fact that the station was on a Class-A FM signal, which meant their signal was limited to the central and southern portions of Los Angeles County (Including Downtown and South Central Los Angeles), while in other areas like the San Fernando Valley the signal would either fade out or be scratchy, depending on where you would hear the station (despite a signal upgrade from 2.25 kW to 5.6 kW in 2000). They were also (At the time, from the late 1970s up to the late 1980s) one of five R&B/Urban stations in the market who targeted the African-American community during its tenure, along with AMs KGFJ and KDAY and FMs KACE and KUTE. Of the four that since flipped formats, only the KDAY calls have since been revived, but on the FM side as the market's only Urban/Hip-Hop station to date, and like KJLH they also have limited signal coverage.

In 1986 KJLH would pick up an unlikely competitor that would deal them their first major blow: KPWR. When that station debuted Wonder retaliated by cutting new imaging and liners in the hopes of retaining their listener base, but that tactic backfired as they began to see its audience going over to the full-powered Power 106 and would never recover. (That station has since relinquished their urban format to rhythmic in 2002.)

Its second setback would be the 1990 debut of KKBT, whose evolution to a R&B/Hip-Hop direction would result in KJLH throwing in the towel by 1992 and evolving into a Adult R&B direction.

They would get more competition by 2001 when KCMG dropped rhythmic oldies to become KHHT (Hot 92.3). That move would lead to rumors that KJLH would flip to an all-gospel music format, but the station decided not to make a format change. But the rumors came back once again, as in 2006 more competition awaited KJLH as KKBT dropped their R&B/hip-hop direction to go adult R&B (and six months later change their calls to KRBV with a new branding), giving the market 3 stations with the same format, thus once again more speculation of KJLH abandoning Urban AC for Gospel Music, but as of right now, that has not happened.

Through all this, KJLH's selling point has been a devotion to the community it serves. It has an extensive lineup of religious programming, including gospel music weekday mornings and all day Sundays. KJLH is also the only adult R&B station with a continuous live and local air staff. Plus, most of KJLH's on air staff has been with KJLH longer than rivals KHHT and especially KRBV, which has seen multiple turnovers.

As of 2008, KJLH became the only Urban Adult Contemporary Radio Station in Los Angeles serving the African-American audience again as both of its former competitors, KRBV and KHHT, has moved on to different directions, with KHHT evolving into a Rhythmic AC targeting the market's Hispanic audience, while KRBV exited the Adult R&B format altogether in April 2008 when Radio One sold the station to Bonneville International, who upon acquiring KRBV, dropped their format for Adult Album Alternative. And although their playlist does at times favor current R&B hits (but light on some Hip-Hop cuts because of its 25-54 demos), KJLH continues to report to both Mediabase and BDS' Urban Adult Contemporary panels.

KJLH became the third Los Angeles Urban Adult Contemporary radio station to carry the Steve Harvey Morning Show on August 10, 2009; this comes after KDAY eliminated the show. The former KKBT at 100.3 was the original home of the Steve Harvey Morning Show when it started out as a local show.

As of 2010 KJLH exited it's Adult R&B direction to focus on a R&B/Hip Hop direction because of L.A. losing the legendary KKBT 92.3 The Beat (Later 100.3 The Beat before it's demise). KJLH now plays a great deal of Hip Hop & R&B and is now known as an Mainstream Urban format. Despite this they are still classified as Urban AC because of it's 25-54 demos.