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Ramon V. del Rosario College of Business

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College of Business
Kolehiyo ng Negosyo
[[Image:]]
TypePrivate
Established1920[1]
DeanDr. Brian C. Gozun
Vice-DeanAtty. Christopher Cruz
Location, ,
Websitewww.dlsu.edu.ph/cob/

The College of Business (COB) is one of eight undergraduate and graduate schools of De La Salle University . It was established in 1920 as the College of Commerce, when the University began offering a two-year commercial course. In 1931, the Bachelor of Science in Commerce degree was first conferred after a third year was added to the initial two-year program.

In 1957, the College underwent its formal first survey by the Philippine Accrediting Association of Schools, Colleges, and Universities. Now known as the College of Business and Economics, it is home to two academic departments, which have been recognized by the Commission on Higher Education as Centers of Development, Business Management and Economics.

In AY 2010-2011, the College of Business and Economics has formally separated into two entities: The College of Business (COB) and the School of Economics (SOE). College of Business focuses on attracting aspiring students who would later become business professionals, future professors or faculty who would like to share or contribute his or her knowledge by helping other aspiring students in formation of being a business professional.

Students of the CBE may opt to specialize in any of the following fields: Accountancy, Business Management or Applied Corporate Management, Legal Management, Management of Financial Institutions, Marketing Management, or Advertising Management. The College also offers a double-degree (Liberal Arts-Commerce or LIA-COM) program in partnership with the College of Liberal Arts, that combines a Bachelor of Arts major with that of Accountancy or Commerce, major in any other business program. Its administrative offices are located at the St. La Salle Hall.

It is currently the largest College of the University in terms of students. Many of its alumni have distinguished themselves as assuming top-level positions in the academe, business and industry, and government, such as Jose Diokno, Alberto Romulo, and Enrique Zobel.

Academic Units of the COB

Accountancy

The Accountancy Department aims to produce prepare the students of the University for careers in accounting and its related fields. Its primary offering is the Bachelor of Science in Accountancy program, which is presently taught using a modular approach, that is, the entire program is divided into four modules: Financial Accounting and Cost Accounting, Advanced Accounting and Auditing, Managerial Accounting and Computer Information Systems, and Accounting Review. The primary aim of this approach is to produce board exam topnotchers and increase De La Salle's passing rate in the board exam. While the modular program aims to improve the University's standing as regards the board exams, the Accounting students are concerned about the necessary burden the program places on them as the modular program moves at a faster pace than the regular program.[1]

The program took effect during schoolyear 2003-2004 under its chairperson, Dr. Corazon C Subido, and henceforth, all students majoring in Accountancy are in the modular program. The current department Chair is Ms. Joy S. Rabo

Business Management

The Business Management Department is currently a Center of Development of the Commission on Higher Education (CHED). The Department's primary offering is the Bachelor of Science in Commerce (BSC) major in Business Management, which is one of the two most popular programs of the College.[2]

The Department employs two thrusts in management education, Entrepreneurship and Applied Corporate Management. The first aims to prepares students to become socially responsible managers and entrepreneurs who are also competent, while the second provides experiential learning through on-the-job training programs.[3]

Its current Chair is Dr. Emilina Sarreal.

Commercial Law

The Commercial Law department offers programs that are intended to prepare students for law school as well as introduces students to Fundamental and Commercial Philippine Laws, with such subjects as Obligations and Contracts, Partnerships and Corporations, and Taxation, among others.

It offers the degree, Bachelor of Science in Commerce major in Legal Management, which was first offered in 1987. The current Department Chair is Atty. Antonio Ligon.

Financial Management

Its primary degree program offering, the Management of Financial Institutions (MFI) Program was launched in 1976 to answer the financial management needs of Filipino businesses and financial institutions.

Aside from its major program offering, it also provides Introduction to Financial Management subjects to non-MFI students. It is currently headed by Mr. Edralin C. Lim.

Marketing Management

The Department's BSC in Marketing Management aims to train its students for corporate work or to become entrepreurs. It is one of the degree programs of the College that was offered to address the manpower needs of the industry; along with Accountancy and Applied Economics, its graduates, who are working in large or multinational corporations, end up in supervisory positions usually within a year or two.[4]

Its current Chair is Mr. Jose Luis R. Liongson

Interdisciplinary Business Studies

The Interdisciplinary Business Studies (IBS) program was developed for qualified freshman applicants of the College of Business and Economics (CBE) who desire a more generalist orientation to business principles of the diverse disciplines of business and economics. The program draws on the strengths of the academic degrees of the CBE.

The Interdisciplinary Business Studies (IBS) program capitalizes on its interdisciplinary advantage by allowing the students to choose a minor track on the following disciplines : Business Management, Economics, Marketing Management, Legal Management, Management of Financial Institutions, and Management Accounting.

Its past Directors were Dr. Rustica D. Badillo (SY 2003-04); Dr. Junnette Perez (SY 2004-05); Mr. Edward See (SY 2005-06), Mr. Frederick A. Halcon (SY 2006-07, 2007-08); Mr. Harvey T. Ong (Term 1, SY 2008-09).

The IBS Office is now headed by Ms. Honorata Dimapilis (Terms 2 & 3, SY 2008-09) and is now lodged under the Business Management Department.

Angelo King Institute for Economic and Business Studies (AKI)

The Angelo King Institute for Economics and Business Studies was established to address the need of providing and undertaking research for use by government, businesses, and the academe. It aims to translate theory into actual projects and provide other services, which would ensure its implementation.

Its publications include:

  • Working Papers
  • Negosyanteng Pinoy (English translation: Filipino businessman)
  • Notes on Business Education
  • Business Focus
  • Conferences

It also publishes the academic journal, DLSU Business and Economics Review.

The Institute's Executive Director is currently Dr. Tereso S. Tullao.

Student organizations

The following student organizations serve the students of the College and are under the oversight of the Council of Students Organizations:

  • AD Create Society (ACS)
  • Business Management Society (BMS)
  • Junior Entrepreneurs Marketing Association (JEMA)
  • Junior Philippine Institute of Accountants (JPIA)
  • Ley La Salle (LLS)
  • Management of Financial Institutions Association (MaFIA)

Degree offerings

Undergraduate programs

  • Bachelor of Science in Commerce (BSC) major in Advertising Management (ADV)
  • BSC major in Business Management (MGT)
  • BSC major in Applied Corporate Management (APC)
  • BSC major in Legal Management (LGL)
  • BSC major in Management of Financial Institutions (FIN)
  • BSC major in Marketing Management (MKT)
  • Bachelor of Science (BS) in Accountancy (BSA)
  • BS in Entrepreneurship (BS-ENT)
  • BS in Interdisciplinary Business Studies (IBS)

Graduate programs

  • Ph.D. in Business
  • Master of Marketing Communications
  • Master of Science in Accountancy
  • Master of Science in Entrepreneurship and Diploma in Entrepreneurship
  • Master of Science in Financial Engineering and Diploma in Financial Engineering
  • Master of Science in Industrial Relations Management and Diploma in Industrial Relations Management
  • Master of Science in Marketing and Diploma in Marketing

Notes

  1. ^ As the College of Commerce
  1. ^ Frequently Asked Questions to the Modular Approach to Accounting Education. Accountancy Department
  2. ^ Business Management
  3. ^ De La Salle University-Manila. (2002). Undergraduate catalog. Manila: DLSU Press.