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Rosetta Stone (software)

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Rosetta Stone
Original author(s)Allen Stoltzfus
John Fairfield
Eugene Stoltzfus
Developer(s)Rosetta Stone Inc.
Initial release1992
Stable release
Version 4 (4.0) / September 14, 2010; 14 years ago (2010-09-14)
Operating systemMicrosoft Windows and Mac OS X
PlatformMac OS X v10.4 or later
Windows XP
Windows Vista
Windows 7
Available inEnglish, Spanish, German, French, Italian, Korean, Mandarin, Japanese, Irish, Arabic, Danish, Dutch, Greek, Hebrew, Indonesian, Latin, Pashto, Persian, Polish, Portuguese, Swahili, Russian, Swedish, Tagalog, Thai, Turkish, Vietnamese, Welsh
TypeComputer-assisted language learning
LicenseProprietary
Websitewww.rosettastone.com

Rosetta Stone is proprietary computer-assisted language learning (CALL) software developed by Rosetta Stone Inc. Both its title and logo refer to the Rosetta Stone, an artifact inscribed in multiple languages that helped Jean-François Champollion to decipher Ancient Egyptian hieroglyphs. The company is headquartered in Arlington County, Virginia.[1]

The Rosetta Stone software uses a combination of images, text, and sound, with difficulty levels increasing as the student progresses, in order to teach various vocabulary terms and grammatical functions intuitively, without drills or translation, called the "Dynamic Immersion method." According to the company, the software is designed to teach languages the way first languages are learned.

History

According to the company, Allen Stoltzfus had learned German through immersion while living in Germany, and found it relatively easy. In the 1980s, Stoltzfus began learning Russian in a classroom setting, but discovered it to be much more difficult. He wanted to simulate the German experience, and he decided to use computing technology to create a similar learning experience. He enlisted the aid of his brother-in-law, Dr. John Fairfield, who held a PhD in computer science.

By 1992, CD-ROM technology made the project possible and they formed a company known as Fairfield Language Technologies in Harrisonburg, Virginia. Allen and John brought on Eugene Stoltzfus, Allen's brother, and Greg Keim and released their software product under the name The Rosetta Stone. In 2003, the company came under new leadership with the announcement of Tom Adams as President and CEO, a businessman with international experience. The company changed names in 2006 to Rosetta Stone, Ltd., and with it came a change from an S Corp to a C Corp and the sale to investment firms ABS Capital Partners and Northwest Equity Partners. On September 23, 2008, Rosetta Stone Inc. filed an Initial Public Offering with the Securities and Exchange Commission.

Versions

The latest version is version 4 TOTALe. Not all of the languages offered are available in version 4; some are still in version 2 and 3. The version appears on the exterior of retail packages.

Version 2

Instruction takes the form of a unit of lessons consisting of ten groups (more in some of the later units of Level I) of four images each, with an associated word or sentence both written and spoken aloud by a native speaker of the language, except for those languages that are no longer spoken natively, such as Latin. Lesson topics range from grammatical concepts such as verb tense or mood to specific topics such as colors, hot and cold and associated words or the use of money.

Within each lesson there are sets of exercises testing listening, reading, and speaking (for which the computer must have a microphone). For languages using the Latin alphabet, there are also writing exercises. The writing exercises for non-Latin scripts use a substitute, on-screen keyboard. All sets except reading and speaking offer four exercises each; there are two reading exercises and one speaking exercise. They are identified by the software as A, B, C, D, and E.

The user is offered either text, sound or image (and later, video), to match against four possibilities. With a mark and/or sound chosen by the reader from the preferences menu, the program indicates whether the right or wrong choice was selected. A score from 0 to 100 is kept; it is visible during the exercise in practice mode but not in test mode. The first choice in a group of images nets four points for a correct answer, the second three, the third two and the last one.

In all units, the last lesson is a review of the previous lessons, with each predecessor represented by one group of images. There are no formal grammar guides or instructions included with the software. The only documentation is a manual with written versions of the phrases and a word index.

The version 2 application cannot read the language discs for version 3.

Version 2 is currently discontinued.

Version 3

Instruction takes the form of four units per language level. Each unit is then subdivided into four core lessons. Each core lesson is approximately 30 minutes followed by sublessons. Sublessons take the form of Pronunciation, Writing, Vocabulary, Grammar, Listening, Reading, Speaking, and Reviews. At the end of each unit is a Milestone, which reviews the material covered in that unit in an interactive activity.

Version 3 applications cannot read the language disks of older Rosetta Stone installations (Version 1 and 2). Those who have multiple versions of Rosetta Stone need to have both applications installed in order to use the language packs of both versions.

Homeschool Edition

The homeschool edition introduces additional features that keep track of time spent per lesson, scores achieved on lessons, lesson plans, and instructional objectives. This edition also includes a supplemental CD which has workbooks, quizzes, transcription of lessons, and exams. As opposed to the personal edition, where reviews of previous lessons are suggested, the homeschool edition does not recommend review lessons. Aside from the minor differences, the homeschool edition is essentially the same as the personal edition - except for the supplemental CD with written exercises and lesson plans. The language discs in both editions are identical and are interchangeable. Some may have 3 discs and some may have 5. Much of the information on the supplemental CD is available online from Rosetta Stone.[2]

Version 4 TOTALe

Version 4 TOTALe was released on September 14, 2010. Rosetta Stone Version 4 TOTALe comes with the standard Rosetta Course found in previous versions. The new features exclusive to Rosetta Stone Version 4 TOTALe are Rosetta Studio, Rosetta World, and TOTALe Mobile Companion. Rosetta Studio uses native speakers to tutor users in a live online setting. Rosetta World is a new social gaming community. At the same time TOTALe Mobile Companion is available for the iPhone, iPod Touch, iPad and certain Android devices.

This version also features new copyright protection to reduce piracy. The software is able to determine whether it is running from a disc or mounted image, although it cannot tell the difference between a user-burned and original disc.

In April 2011, James Madison University was the first university to partner with Rosetta Stone to offer the Rosetta Stone Version 4 TOTALe as an accredited Conversational Spanish I language learning course. The program teaches Spanish through a series of images that, when clicked on, show the vocabulary word. The student will speak into a microphone and speech recognition software will correct mispronounced words, according to Reilly Brennan, Rosetta Stone's Director of Public Relations. The course is available to adults who want to complete a degree for teaching and non-degree seeking students are eligible to take the class. The Rosetta Stone TOTALe accredited offering is a 16-week, intensive language-learning program. The program is accessed completely online and follows a syllabus approved by Rosetta Stone and James Madison University. [3]

Packages

Several different packages of lessons are available. The full course in each language is separated into three levels for most languages, and into five levels for the top-selling or most commonly used languages (English, Spanish, French, German, Italian, Russian, and most recently Mandarin Chinese added levels 4 & 5). All retail software packages contain as many CDs as it has levels. Each disc acts as an install program. The homeschool version also comes with a disc for a student management program.

Levels

All languages, except Latin, use the same set of words and sentences in the same order, with the same images. Some of the material is reused from lesson to lesson to invoke long-term retention. Version 4 includes three to five levels of instruction for each language. Each level can be purchased separately or bundled at a discount.

In Version 2, most languages were offered with only two levels, though a few were offered in a third:

  • Level 1 consists of eight units, starting from simple vocabulary such as "boy", "girl", "man", "woman", moving up through numbers, the past and future tenses and concluding with a unit on giving directions. Units 1 through 4 have 10 lessons plus a review lesson, units 5 through 8 have 11 lessons plus a review lesson. 92 total lessons in level 1.
  • Level 2 offers units 9 through 19; however as a practical matter there are only nine units devoted to instruction since units 18 and 19 are "glossary" units devoted to single words having to do with a particular topic (school, nature, automobiles etc.). Level 2 units consider more advanced grammatical concepts, as well as specific subjects like banking, shopping and travel. These exercises also use short video clips in QuickTime format to illustrate some verbs. Units 16 and 17 consist solely of old Saturday Evening Post cartoons and their captions. 118 total lessons in level 2.
  • Level 3 is no longer offered on version 2 products, but when it was, it used longer video and writing passages to expand the level of instruction.

In Version 3, languages have from three to five levels, though what they cover for each language is different; there is more of a focus on conversation and less on complex grammatical topics.

  • Level 1 consists of four units, each with four thirty-minute lessons and a number of five to fifteen minute activities. The level, which is supposed to "build a foundation of fundamental vocabulary and essential language structure," takes about 24 hours to complete following Rosetta Stone's recommended course. Starting from simple vocabulary such as basic greetings, "boy", "girl", "man", and "woman", moving up through numbers, comparisons, adjectives, nouns, verb conjugation, and telling time. Each unit also contains a ten-minute simulated conversation called a "Milestone".
    The four units in Level 1 are
    • Language Basics
    • Greetings and Introductions
    • Work and School
    • Shopping
  • Level 2 offers a total of about twenty-four hours designed to teach the user to "navigate your surroundings as you build on the vocabulary and essential language structure in Level 1." More grammar is covered, including past and future tenses, and imperative forms. Topics such as giving directions, writing letters, workplace terms, apologies, discussing emotions, and criticizing art are also covered. As in Level 1, each unit is followed by a ten-minute "Milestone".
    The four units in Level 2 are
    • Travel
    • Past and Future
    • Friends and Social Life
    • Dining and Vacation
  • Level 3 offers instruction designed to help "connect with the world around you by building on the language fundamentals and conversational skills you developed in Levels 1 and 2." In addition to expanding upon grammar learned in Levels 1 and 2, Level 3 teaches more in depth vocabulary, including botanical terms, culinary terms, how to express detailed opinions and judgments, and how to discuss politics, religion, and business. As in the first two levels, each unit contains a ten-minute "Milestone" activity in which the user participates in a simulated conversation.
    The four units in Level 3 are
    • Home and Health
    • Life and World
    • Everyday Things
    • Places and Events
  • Levels 4 and 5 are currently available for the American English, British English, Latin American Spanish, Chinese Mandarin (Only version 4.0), French, Spanish (Spain), Italian, German, and Russian languages.[4] Levels 4 and 5 teach more complex sentence structures, higher verbal tenses, and more irregular verbs, and introduce more vocabulary.

Other packages

  • An Explorer package consisting basically of the first three units from Level I was available for a much cheaper price than the full Level I. This product is no longer available from the publisher.
  • A Traveler version, consisting of several lessons focusing on basic terms as well as vocabulary important for travel, was produced in the late 1990s and is no longer available.
  • Free Demos are available directly from Rosetta Stone, Ltd.
  • Audio Companion was released on June 9, 2008 and reinforces what is learned using the computer software. It is portable and is played on a CD or MP3 player.

Languages

The following 31 languages as of January 2012:

Language Version Level 1 Level 2 Level 3 Level 4 Level 5 Audio Companion
Arabic (Modern Standard) a v4 Yes Yes Yes No No Yes
Chinese (Mandarin) v4 Yes Yes Yes Yes Yes Yes
Danish c v2 Yes No No No No No
Dutch v4 Yes Yes Yes No No Yes
English (American) v4 Yes Yes Yes Yes Yes Yes
English (British) v4 Yes Yes Yes Yes Yes Yes
French (Parisian) v4 Yes Yes Yes Yes Yes Yes
German v4 Yes Yes Yes Yes Yes Yes
Greek v4 Yes Yes Yes No No Yes
Hebrew b v4 Yes Yes Yes No No Yes
Hindi v4 Yes Yes Yes No No Yes
Indonesian v2 Yes No No No No No
Irish v4 Yes Yes Yes No No Yes
Italian v4 Yes Yes Yes Yes Yes Yes
Japanese v4 Yes Yes Yes No No Yes
Korean v4 Yes Yes Yes No No Yes
Latin v3 Yes Yes Yes No No Yes
Pashto v2 Yes No No No No No
Persian (Iran) v4 Yes Yes Yes No No Yes
Polish v4 Yes Yes Yes No No Yes
Portuguese (Brazilian) v4 Yes Yes Yes No No Yes
Russian v4 Yes Yes Yes Yes Yes Yes
Spanish (Latin America) v4 Yes Yes Yes Yes Yes Yes
Spanish (Spain) v4 Yes Yes Yes Yes Yes Yes
Swahili v2 Yes No No No No No
Swedish v4 Yes Yes Yes No No Yes
Tagalog v4 Yes Yes Yes No No Yes
Thai c v2 Yes No No No No No
Turkish v4 Yes Yes Yes No No Yes
Vietnamese v4 Yes Yes Yes No No Yes
Welsh c v2 Yes No No No No No
  • ^c Discontinued languages

Endangered Language Program

The Endangered Language Program was created in 2004 for use by endangered language communities engaged in language revitalization.[5]

Organizations that contract the Endangered Language Program to develop custom software own the sales and distribution rights over their final product, allowing communities control over this language resource and respecting indigenous intellectual property rights.[6] These versions are thus not marketed via the usual outlets such as bookstores or commercial websites.

Based in Harrisonburg, Virginia, the Endangered Language Program began offering a corporate grant program in 2007 to underwrite development costs for awarded communities.[7] Rosetta Stone Ltd. offered the first awards of the grant program to the Chitimacha Tribe of Louisiana[8] and the Navajo Language Renaissance coalition.[9]

The Endangered Language Program also offers paid internships to graduate and undergraduate students interested in contributing to the work of the program.[10]

Language Organization Version Level 1 Level 2 Level 3 Level 4 Level 5 Audio Companion
Chitimacha Chitimacha Tribe of Louisiana v2 Yes Yes No No No No
Inuktitut Torngasok Cultural Centre v2 Yes No No No No No
Inupiat NANA Corporation v2 Yes Yes Yes No No No
Navajo Navajo Language Renaissance v2 Yes Yes No No No No
Mohawk Kanien’kehá:ka Onkwawén:na Raotitióhkwa v2 Yes Yes No No No No

U.S. government use

In December 2007, the United States Army offered a special military version of Arabic to help troops deploying to the Middle East learn the language for conversations and phrases important in a military situation.[11] It was available to all US Army personnel, US Military Academy cadets, contracted US Army ROTC Cadets and other special guests with a sponsor.

The United States Army "E-Learning", a SkillPort product, offered the full Version 3 Online, with the exception of only a few languages. The Army E-Learning web site was accessible by most Army members with a valid AKO (Army Knowledge Online) e-mail address or CAC (Common Access Card).[12]

Rosetta Stone's Army contract ended on September 24th, 2011.[13]

Other branches of the U.S military also offered Rosetta Stone software. The United States Air Force also offers a similar version to company-grade officers.[14] The United States Marine Corps also offers an online version of all the languages that Rosetta Stone offers through their MarineNet Distance Learning portal.[15]

The U.S. Department of State uses Rosetta Stone (version 3 as of 2009) as a companion to their in-class and distance learning language programs provided through the Foreign Service Institute. It is free for civil and foreign service employees.[citation needed]

Awards

Rosetta Stone has won a number of awards from software magazines, language learning organizations and business associations.
Awards include:

  • 2012 World Affairs Council DC Education Award[16]
  • 2012 Stevie Silver Award for the Best Use of Technology in Customer Service
  • 2012 Stevie Silver Award for the Young Customer Service Professional of the Year
  • 2012 Stevie Bronze Award for Customer Service Department of the Year
  • 2012 Stevie People’s Choice for Favorite Customer Service [17]
  • 2011 USDLA International Awards Presented for Excellence in Distance Learning[18]
  • 2011 Adobe MAX Honorable Mention, Disruptive Design[19]
  • 2011 1to1® Media class Customer Champion honoree Jay Topper[20]
  • 2011 SXSW Interactive Awards Winner,Educational Resource[21]
  • 2011 E-consultancy Innovation Awards finalist in the Online Customer Service category[22]
  • 2011 PCMag.com Editors’ Choice Award[23]
  • 2011 1st Place Foreign Language category, Practical Homeschooling i-Learn Awards
  • 2011 Honorable Mention Latin category, Practical Homeschooling i-Learn Awards
  • 2011 Deloitte's Technology Fast Award[24]
  • 2010 1st Place Foreign Language category, Practical Homeschooling i-Learn Awards
  • 2010 1st Place Latin category, Practical Homeschooling i-Learn Awards
  • 2010 BESSIE Award For Best Multi-Level Foreign Language Website category[25]
  • 2010 Adobe MAX Honorable Mention, Social Computing[26]
  • 2010 Eloqua Markies Award in the Marketing and Sales BFF finalist[27]
  • 2010 SmartCEO Future 50 [28]
  • 2010 Stevie Finalist in the Best Overall Company of the Year[29]
  • 2010 USDLA Silver Award in the Best Practices in Distance Learning Programming[30]
  • 2010 Deloitte's Technology Fast 500 Award[31]
  • 2010 Innovation International CES[32]
  • 2010 Chief Learning Officer Learning in Practice Bronze Award for Excellence in E-Learning[33]
  • 2010 MT2 Top Training and Simulation Companies
  • 2010 Future 50 Winner[34]
  • 2009 Tech Circle Gold Award For Enterprise Software[35]
  • 2009 CEO Tom Adams Named Ernst & Young Entrepreneur of the Year
  • 2009 CEO, Tom Adams named Ernst & Young 2009 Entrepreneur of the Year – Retail & Consumer Products[36]
  • 2009 Creative Child Media of the Year Award for Educational Media[37]
  • 2009 Parent Tested Parent Approved Media Award[38]
  • 2009 Children’s Technology Review Editor’s Choice Award[39]
  • 2009 MT2 Top Training and Simulation Companies[40]
  • 2009 Best Travel Gadgets of 2009[41]
  • 2009 The National Parenting Publications Award[42]
  • 2009 CODiE Finalist For Corporate Achievement Award
  • 2009 CODiE Award Best Instructional Solution in Other Curriculum Areas
  • 2009 CODiE Award Best Corporate Learning Solution[43]
  • 2009 Hottest Exit, Northern Virginia Technology Council’s Hot Ticket Award[44]s
  • 2009 Technology CFO of the Year[45]
  • 2009 BESSIE Award For Best Multi-Level Foreign Language Website category[46]
  • 2009 EDDIE Award For Best Foreign Language Website[47]
  • 2009 Stevie Executive of the Year Award[48]
  • 2009 Deloitte's Technology Fast Award[49]
  • 2009 Association of Educational Publishers’ Award Winner[50]
  • 2009 Shenandoah Valley Technology Council’s High Tech Company Award[51]
  • 2009 Children’s Technology Review Editor’s Choice Award[52]
  • 2008 1st Place in Foreign Language Category, Practical Homeschooling Reader Award
  • 2008 Excellence in Education Award for Foreign Language, The Old Schoolhouse
  • 2008 CODiE Award Best Corporate Learning Solution
  • 2008 CODiE Award Best Instructional Solution in Other Curriculum Areas[53]
  • 2008 BESSIE Award For Best Educational Software
  • 2008 Deloitte's Technology Fast Award
  • 2008 EDDIE Award For Best Instructional Solution in Other Curriculum Areas
  • 2008 EDDIE Award ForBest Corporate Learning Solution
  • 2008 One of District Administration’s Readers’ Choice Top 100 Products
  • 2008 Tom Adams Named Ernst & Young Entrepreneur of the Year in Greater Washington
  • 2008 Tom Adams Named Ernst & Young Entrepreneur FInalist
  • 2007 1st Place in Foreign Language Category, Practical Homeschooling Reader Award
  • 2007 Excellence in Education Award for Foreign Language, The Old Schoolhouse
  • 2006 Homeschool Stamp of Approval for Foreign Language, Homeschooling Parent Magazine
  • 2006 1st Place in Foreign Language Category, Practical Homeschooling Reader Award
  • 2006 Excellence in Education Award for Foreign Language, The Old Schoolhouse
  • 2005 Homeschool Stamp of Approval for Foreign Language, Homeschooling Parent Magazine
  • 2005 1st Place in Foreign Language Category, Practical Homeschooling Reader Award
  • 2005 Cathy Duffy 100 Top Picks for Homeschool Curriculum
  • 2005 Excellence in Education Award for Foreign Language, The Old Schoolhouse
  • 2004 Homeschool Stamp of Approval for Foreign Language, Homeschooling Parent Magazine
  • 2004 1st Place in Foreign Language Category, Practical Homeschooling Reader Award
  • 2004 Excellence in Education Award for Foreign Language, The Old Schoolhouse
  • 2003 1st Place in Foreign Language Category, Practical Homeschooling Reader Award
  • 2002 1st Place in Foreign Language Category, Practical Homeschooling Reader Award

Reception and effectiveness

Frequent criticism of the program arises in its lack of sensitivity to the differences between the various languages it comes in and their respective cultures.[54] Early versions of the software presented the same concepts in the same order, using the same images taken mostly in the Washington, D.C. area near the company's headquarters at the time in Harrisonburg, Virginia. In the most recent version, there have been some modifications to the picture set for certain languages or regions.

Furthermore, while the program was well-received for teaching various nouns by matching pictures with words, it is considered harder to learn from a grammar and syntax perspective.

Another frequent issue was the use of more formal vocabulary than that regularly used by native speakers. MacWorld reviewer Cyrus Farivar noted that the Persian CD he had been using used khodrow for "car", although most native speakers use a French loanword, ma:sheen. The same course did not teach words that would be important to someone learning Persian, such as "bread" and "tea," however it very curiously included the word "elephant" in a basic vocabulary lesson. Perplexed by the question of why the word "elephant" would be taught in a language where it might never be used (there are not many elephants in Iran), Farivar called the Rosetta Stone, Ltd. He was told that the company makes four different picture sets: one for Western languages, another for Asian languages, and two sets unique to each Swahili and Latin. The Persian language CD was using the Western picture set, which explains why the images were not culturally relevant. [55]

Russian

In a review of the Russian Version 2 in 1997, Mark Kaiser, director of the Language Media Center at the University of California, Berkeley, called the program "woefully inadequate for a number of reasons".[citation needed][56][dead link‍] Not only did he cite the lack of cultural context, stating that the images contained in the program were not only clearly not Russian, but that they contained such objects as paper towels, which Kaiser attested to never having seen on any visit to Russia at that point, and its lack of any way to test conversational skills. He also noted the tendency of some words and phrases to be too English-based.

"The entire package lacks any pedagogical foundation," he concluded. "Rather, it utilizes the glitz of the multimedia capabilities of the computer, a dearth of quality foreign language software, and clever marketing to create an economically successful product."[citation needed][56][dead link‍]

German

A few months earlier, Donald McRae of Brock University had been far kinder to the German Version 2, calling it "very good, but with some reservations."[57][dead link‍] In contrast to Kaiser, he called it "good pedagogy and extremely effective. The authors of the program never lose sight of solid teaching methodology."[57][dead link‍]

Support for the Combating Online Infringement and Counterfeits Act

Rosetta Stone was among a group of companies signed to a letter supporting Combating Online Infringement and Counterfeits Act (COICA), a bill which opponents argue amounts to censorship.[58]

See also

References

  1. ^ "About Us." Rosetta Stone. Retrieved on February 25, 2010.
  2. ^ "Updated Supplemental Education Materials". Rosetta Stone. Retrieved February 15, 2010.
  3. ^ http://www.breezejmu.org/news/article_be00daf2-6950-11e0-81a7-001a4bcf6878.html
  4. ^ "Rosetta Stone Expands its Offerings in French, Italian, German and Spanish (Spain". Rosetta Stone. November 24, 2009. Retrieved February 15, 2010.
  5. ^ Woodroof, Martha. “Endangered Alaskan Language Goes Digital." National Public Radio. May 23, 2007. (accessed July 06, 2008).
  6. ^ "Endangered Languages: Move to Save Mohawk Language Through Technology," Language magazine, Vol. 5, no. 9 (May 2006): 20-21.
  7. ^ Osborn, Don. "Rosetta Stone: Endangered Language Program Announcement]." Kabissa Space for Change in Africa. Jan. 8, 2007. (accessed July 06, 2008).
  8. ^ Smith, Arthur. "A Language Lost, and Found]." Imagine Louisiana, spring 2008: 44-45.
  9. ^ Brossy, Chee. "New media for Diné - Navajo Times." Navajo Times. Dec. 6, 2007. (accessed July 06, 2008).
  10. ^ UICLACS. "Opportunities.” University of Illinois Center for Latin American and Caribbean Studies. July 2008. (accessed July 06, 2008).
  11. ^ "Revolutionary Technology Strengthens Military Language Training". Rosetta Stone. December 3, 2007. Retrieved February 15, 2010.
  12. ^ "Army e-Learning Overview". U.S. Army. Retrieved February 15, 2010.
  13. ^ "Army Rosetta Stone". U.S. Army. Retrieved September 24, 2011.
  14. ^ Harrison, Christine (September 8, 2006). "Air University offers online language training". U.S. Air Force. Retrieved February 15, 2010.
  15. ^ "Release of the Rosetta Stone Language Learning Software". U.S. Marine Corps. November 21, 2008. Retrieved February 15, 2010.
  16. ^ "Global Education Award Presented to Rosetta Stone". Retrieved 11 May 2012.
  17. ^ "2012 Stevie® Award Winners". Retrieved 11 May 2012.
  18. ^ "USDLA 2011 International Awards Presented for Excellence in Distance Learning for Individuals, Organizations and Companies Honoring Their Outstanding Achievements". Retrieved 11 May 2012.
  19. ^ "2011 Adobe Max Honorable Mentions". Retrieved 14 May 2012.
  20. ^ "2011 1to1 Customer Champions Revealed by 1to1 Media". Retrieved 11 May 2012.
  21. ^ "SXSW Interactive Awards Categories". Retrieved 14 May 2012.
  22. ^ "Announcing the Econsultancy Innovation Awards 2010 shortlist". Retrieved 11 May 2012.
  23. ^ "The Best Language-Learning Software". Retrieved 14 May 2012.
  24. ^ "Deloitte's 2011 Technology Fast 50" (PDF). Retrieved 11 May 2012.
  25. ^ "Rosetta Stone® Classroom Wins Back-to-Back BESSIE Awards". Retrieved 11 May 2012.
  26. ^ "Adobe MAX 2012". Retrieved 14 May 2012.
  27. ^ "Marketing and Sales BFF". Retrieved 11 May 2012.
  28. ^ "Washington SmartCEO Announces 2010 Fast Growth Companies". Retrieved 11 May 2012.
  29. ^ "2010 Stevie Awards". Retrieved 11 May 2012.
  30. ^ "USDLA 2010 International Awards Presented for Excellence in Distance Learning for Individuals, Organizations and Companies Honoring their Outstanding Achievements". Retrieved 14 May 2012.
  31. ^ "Deloitte's 2010 Technology Fast 500" (PDF). Retrieved 11 May 2012.
  32. ^ "2010 Innovations Honorees". Retrieved 11 May 2012.
  33. ^ "2010 Excellence in E-Learning". Retrieved 14 May 2012.
  34. ^ "Washington SmartCEO Announces 2010 Fast Growth Companies". Retrieved 11 May 2012.
  35. ^ "Tech Awards Circle Winners Represent Best of Tech 2009". Retrieved 11 May 2012.
  36. ^ May 2012 "Rosetta Stone Inc.'s Tom Adams named Ernst & Young Entrepreneur Of The Year® 2009 overall national winner". Retrieved 11 May 2012. {{cite web}}: Check |url= value (help)
  37. ^ "Creative Child Media of the Year Award in the Educational Media category". Retrieved 14 May 2012.
  38. ^ "Trusted Brands Trust Parent Tested Parent Approved Media". Retrieved 14 May 2012.
  39. ^ "Rosetta Stone Wins Multiple Awards for Innovation and Excellence". Retrieved 14 May 2012.
  40. ^ "2009 Top Simulation & Training Companies" (PDF). Retrieved 11 May 2012.
  41. ^ "• Best Travel Gadgets of 2009". Retrieved 14 May 2012. {{cite web}}: horizontal tab character in |title= at position 2 (help)
  42. ^ "Rosetta Stone Receives Honors Award in the 2009 NAPPA Parenting Resources Competition". Retrieved 11 May 2012.
  43. ^ "2009 CODiE Awards Finalists". Retrieved 11 May 2012.
  44. ^ "2009 Hot Ticket Awards". Retrieved 11 May 2012.
  45. ^ "CFO of the Year Awards". Retrieved 11 May 2012.
  46. ^ "Rosetta Stone Classroom Wins 2009 BESSIE Award For Best Multi-Level Foreign Language Web Site". Retrieved 11 May 2012.
  47. ^ "Rosetta Stone class won the 2009 prize to Eddie for Best Foreign Language Website". Retrieved 11 May 2012.
  48. ^ "Rosetta Stone CEO Named Executive of the Year". Retrieved 11 May 2012.
  49. ^ "2009 Deloitte Technology Fast 500 - Winners Booklet" (PDF). Retrieved 11 May 2012.
  50. ^ "2009 DAA Curriculum Winners". Retrieved 11 May 2012.
  51. ^ "Rosetta Stone Wins Multiple Awards for Innovation and Excellence". Retrieved 11 May 2012.
  52. ^ "Rosetta Stone Wins Multiple Awards for Innovation and Excellence". Retrieved 11 May 2012.
  53. ^ "2008 Codie Awards Winners". Retrieved 14 May 2012.
  54. ^ Shaughnessy, Michael (2003). "CALL, commercialism and culture: inherent software design conflicts and their results". ReCALL. 15 (2): 251–268.
  55. ^ Farivar, Cyrus; January 19, 2006; Foreign-language software provides a comprehensive approach to learning; MacWorld, retrieved July 12, 2006
  56. ^ a b Kaiser, Mark; September 25, 1997; Review: The Rosetta Stone for Russian, CALL @Chorus, retrieved October 22, 2006.
  57. ^ a b McRae, Donald; June 24, 1997; Review:The Rosetta Stone for German; CALL @Chorus; retrieved October 22, 2006.
  58. ^ Sandoval, Greg (January 18, 2011). "Senator who opposes antipiracy bill under pressure?". CNET News. San Francisco, California. Retrieved July 21, 2011. {{cite news}}: Italic or bold markup not allowed in: |work= (help)
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