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bBC Earth (Canadian TV channel)

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radX
CountryCanada
HeadquartersToronto, Ontario
Ownership
OwnerBlue Ant Media

radX is a Canadian English language Category B specialty channel. The channel is owned by Blue Ant Media and broadcasts completely in high definition. The channel broadcasts action and adventure-related programming such as high adventure activities, extreme sporting events, and action-themed films.

History

In April 2006, John S. Panikkar (co-founder of High Fidelity HDTV), was granted a licence by the Canadian Radio-television and Telecommunications Commission (CRTC) to launch AHD, a digital HD specialty channel devoted to "programs that focus on the impact of high definition imagery on high-octane, limit-defying human activity and adventure that tests individual personal limits, both physical and mental."[1]

The channel launched on September 5, 2006[2] as Rush HD, much of its programming and its name licensed from Rainbow Media, original owners of the now defunct Voom HD Networks, owners of Rush HD in the United States.

Rush HD logo (2006-2010)

Like its American counterpart, Rush HD originally broadcast programming largely focused on high adventure and extreme sports such as snowboarding, windsurfing, bungee jumping, cliff diving[disambiguation needed]. The channel was rebranded radX on August 23, 2010.[3] With the rebrand, programming was expanded to include a broader range of action-related programming such as feature films.

On December 21, 2011, radX's parent company, High Fidelity HDTV, announced that it had entered into an agreement to be purchased outright by Blue Ant Media, majority owners of Glassbox Television and minority owners of Quarto Communications. While initially purchasing 29.9% of the company, the remaining 70.1% will be purchased once it is approved by the CRTC.[4]

References