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KWIC (FM)

Coordinates: 39°03′50″N 95°45′50″W / 39.0639°N 95.7639°W / 39.0639; -95.7639
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KWIC
File:KWIC (FM) Logo.jpg
Broadcast areaTopeka, Kansas
Frequency99.3 MHz
Branding99.3 the Eagle
Programming
FormatClassic Hits
Ownership
Owner
KMAJ-FM, KDVV, KMAJ (AM)
History
First air date
1992 (as KESC-FM)
Former call signs
KESC-FM (1992-1996)
Call sign meaning
KWICk
(after its previous moniker, "Quick 99.3")
Technical information
Facility ID39997
ClassC3
ERP6,800 watts
HAAT164 meters
Links
WebcastListen Live
Listen Live via iHeart
Websiteeagle993.com

KWIC (99.3 FM) is a radio station broadcasting a classic hits format. Licensed to Topeka, Kansas, USA, the station is currently owned by Cumulus Media.

History

1992-1993 - KESC

This was a temporary set of call letters.[1]

1993-1996 - KWIC (Satellite Adult Contemporary/Talk "Quick 99.3")

The KWIC call letters were first assigned June 30, 1993. The station went on the air in April of 1994.[2]

1996-1999 - KWIC (Satellite broadcasting Hot Adult Contemporary "Hot 99.3")

This was fed from ABC's Platinum Gold service.[3]

1999-2004 - KWIC (Satellite broadcasting 60s-70s Oldies "Oldies 99.3")

Cumulus swapped formats between 99.3 and 102.9. KWIC picked up the satellite oldies format, although they added local hosts for morning drive and middays. 102.9 picked up a locally-based Top 40 format. But the oldies on 99.3 was faring much, much better.[4]

2004-present - KWIC (Classic Hits "99.3 the Eagle")

Soon after a local country station received a new owner, we got this suspicious format change from Cumulus, which cut into two of their other stations, KDVV and KMAJ-FM. I suspected at the time the owner of that country station had designs on a format change of their own to cut in to KDVV or KMAJ. KWIC has rated in the middle-to-upper part of the ratings for most of its span.[5]

Current Hosts

  • JJ Morgan Weekdays from (6-10A) and (12-1P)
  • Keagle Weekdays from (3-7P) and Sundays from (10A-4P)
  • Dick Bartley (Saturday mornings - Classic Countdown)
  • Steve Downes Saturday Night (The Classics with Steve Downes)
  • Jeff Perets Sunday Mornings (Acoustics with Jeff Perets)
  • Casey Kasem - Sunday evenings from (7-10P - Casey Kasem's Americn Top 40 of the 70s)[6]

Former Hosts

  • Lou "Louie, Louie" Constantino
  • Andy Barnett

On-Air Schedule

Monday[7]

  • 12A - 6A - The Eagle
  • 6A - 10A - JJ Morgan
  • 10A - 12P - The Eagle
  • 12P - 1P - JJ Morgan
  • 1P - 3P - The Eagle
  • 3P - 7P - Keagle
  • 7P - 12A - The Eagle

Tuesday[8]

  • 12A - 6A - The Eagle
  • 6A - 10A - JJ Morgan
  • 10A - 12P - The Eagle
  • 12P - 1P - JJ Morgan
  • 1P - 3P - The Eagle
  • 3P - 7P - Keagle
  • 7P - 12A - The Eagle

Wednesday[9]

  • 12A - 6A - The Eagle
  • 6A - 10A - JJ Morgan
  • 10A - 12P - The Eagle
  • 12P - 1P - JJ Morgan
  • 1P - 3P - The Eagle
  • 3P - 7P - Keagle
  • 7P - 12A - The Eagle

Thursday[10]

  • 12A - 6A - The Eagle
  • 6A - 10A - JJ Morgan
  • 10A - 12P - The Eagle
  • 12P - 1P - JJ Morgan
  • 1P - 3P - The Eagle
  • 3P - 7P - Keagle
  • 7P - 12A - The Eagle

Friday[11]

  • 12A - 6A - The Eagle
  • 6A - 10A - JJ Morgan
  • 10A - 12P - The Eagle
  • 12P - 1P - JJ Morgan
  • 1P - 3P - The Eagle
  • 3P - 7P - Keagle
  • 7P - 12A - The Eagle

Saturday[12]

  • 12A - 6A - The Eagle
  • 6A - 10A - The Classic Countdown
  • 10A - 3P - The Eagle
  • 3P - 7P - The Eagle
  • 7P - 9P - The Classics with Steve Downes
  • 9P - 12A - The Eagle

Sunday[13]

  • 12A - 6A - The Eagle
  • 6A - 7A - (Syndicated show)
  • 7A - 10A - Accoustic Storm with Jeff Perats
  • 10A - 4P - Keagle
  • 4P - 7P - The Eagle
  • 7P - 10P - Casey Kasem's American Top 40 the 70's
  • 10P - 12A - The Eagle

References

39°03′50″N 95°45′50″W / 39.0639°N 95.7639°W / 39.0639; -95.7639