Moster (motion movie poster)
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A Moster, or motion poster, is a high resolution animation of an original film poster authorized by the movie's film studio. The concept was developed and the term coined by GeekNation.com.
The first Moster was designed for Hard Candy, and released on GeekNation.com. It was created by Happy Trails Animation's Andy Collen and is designed to tease moviegoers into watching the film.[1] It is based on the movie's poster, featuring Ellen Page's character, Hayley Stark, bouncing on a trap. It was commissioned by Hard Candy's studio, Lionsgate.
Mosters for Jaws, Planet Terror, Hanna, Saw IV and Angels & Demons were released later the same day on the site.[2] The site has also added an animated Star Wars Episode IV: A New Hope movie poster to the site.[3]
Most Mosters have a resolution of 640 x 426 pixels. However, in some cases it may have a larger resolution of 1920 x 1280. Some of the animated posters also feature Easter eggs specific to the movie.
Mosters also must partly or fully use elements of the original movie poster it's based on and can only take place within the poster, it cannot use live action from the movie, must be under 20 seconds and must end with the same still image of the original poster. [4] They are also designed to give moviegoers a teaser with regards to the movie[1]
References
- ^ a b "DIGITAL MEDIA MOSTERS ARE HERE!". Happy Trails Animation. Retrieved September 29, 2013.
- ^ "Check Out These Horror Motion Posters From GeekNation". FearNET. Retrieved September 29, 2013.
- ^ "Motion + Movie Posters = Mosters!". Girl Gamer. Retrieved October 6, 2013.
- ^ "GeekNation's Guidelines For Mosters". GeekNation.com. Retrieved September 30, 2013.