Mayumaro
Mayumaro is a yuru-chara character in Japan. He is the public relations officer in Kyoto. His motif is a cotton. His work is to make Kyoto appealing.
Profile
He is a character in Japan. He is a mascot character of 26th national culture festival in Kyoto. We don’t know how old he is exactly, but he might be two thousand years old. His work is to encourage everyone to like Kyoto. His charm point is his round eyes. He dislike rowdy fellows. He is hurt when he is kicked and punched. [1]
He doesn’t have his mouth.So he can't speak. He started Twitter in 2012 June. He tweet over ten a day. His follower is over 20 thousand. His tweet always have a picture or video .He advertises Kyoto and informs us of schedule and a look of events on twitter.On facebook, He uploads the same picture and article and transmits his everyday activity. [2]
Dressing
He has a lot of kimonos.Usually he wears purple kimono, and sometimes he wears blue one or orange one with flower pattern.In some of his illsts and goods, he wears yukata, costume of a doctor and a captain, and so on.By the way, his sister-Mayuko- wears kimono which is specially strong to dirty things.[3]
Sister
He has a sister, Mayuko.Her motif is a girl who wants to be ”maiko san" and loves Kyoto. Unlike her brother,Mayumaro,she can dance casually and crab things. She will cheer the invents with Mayumaro. Unlike Mayumaro,she has her mouth.[4]
Friends
He has a lot of friends. He knows other famous mascot character of other area, for example Kumamon in Kumamoto Pref, and Bary san in Imabari city,Ehime pref. Even some comedians and wrestlers are his friends.(Mayumaro friends, 2014)
Goods
They sell mayumaro products on the internet and some stores in kyoto. There are many kinds of goods like pens, dolls, ties, fans, bookmarks, shirts. (mayumaro goods, 2014) In 2014, Mayumaro goods speciality store opened in Shijo for a limited time. [4]Anyone who are admitted by the prefecture can use images of mayumaro for free. Through these campaigns, Kyoto pref hope that many people know Mayumaro and Mayumaro become famous in Japan. (Kyoto Prefecture. Mayumaro goods shoukai [November, 27 2014].)
Song
Mayumaro have a cheering song which has a comfortable tune. This song was presented by Kumiko Takesita, who is a singer and songwriter living in Kyoto. She was born and brought up in Kyoto. She tuned this song lightly because she thought that by doing so, children would remember it easily. This strategy bases on the idea that children tend to like Mayumaro.[5]
Roots
Mayumaro was made in 2011 because the national cultural festival was held that year. He was responsible for emphasizing the charm of that festival. His motif is a cotton. This is because cotton is used to make silk and silk is used to make beautiful cloth, for example tangotime, nishijin ori, or kyouyuu zenn and etc.Mayumaro’s products hope that like those beautiful cloth,Mayumaro create new and beautiful culture. In short, Mayumaro is expected to create an original culture. His design was chosen from over 2,000 designs from Japan and other countries.His name was also collected from public.[6]
Activity
2010
November 1 Mayumaro entered the this year’s kanji ceremony with Tawawachan.[7]
2011
February 3 Mayumaro participated in Setsubun obake event. January 12-18 Mayumaro participated in Kyounoajimeguri wazakurabeten. October 29 The 26th National Cultural Festival in Kyoto 2011 started. November 6 The 26th National Cultural Festival in Kyoto 2011 finished.
2012
June 1 Mayumaro starated Twitter.(@kyotomayumaro) June 2 Mayumaro have a meeting with the governor of Kyoto at AEONMALL. June 4 He started Facebook June 6 He campaigned people not to smoke at Kyoto University of Education. June 15-18 He visited Hokkaidou to appeal Kyoto. July 1 He did Setuden campaign at Kyoto station. July 10 He appealed Takarakuji at Kyoto cultural museum. August 5 He joined summer festival at Hotel Rubino. August 10-14 He joined Hotel collection DX at Hotel new Otani Osaka. August 16 He joined Youkitano festival at Kitanotenmanguu. August 27 He met medalists of London Olympics. September 28 He joined Yurukyara(R) Garampri 2012. October 28 He joined Human festival 2012 at Kyoto tersa. November 11 He did Purple Ribbon Campaign at Kyoto station. December 16 He visited Kyoto plants park with Santacrose costume.
2013
January 10 His LINE account was made. (@mayumaro) February 2 He joined Carly Rae Jepsen’s Live Concert. March 1 He participated in Kyoto local character festival at AEON mall Kyoto. March 24 He visited Kyoto Art Free Market 2013 at Kyoto cultural Museum. April 14 He joined Gotouchi Character Festival at Kyoto racetrack. May 17 He visited universities in Kyoto. He came to Kyoto University.
Related Pages
Yuru-chara [ゆるキャラ] [まゆまろ]
- ^ Kyoto Prefecture. (n.d.). Kyoto fu kouhoukan Mayumaro. (Kyoto prefecture pubic relations offiecer Mayumaro.) http://www.mayumaro.jp/ [July, 21 2014].
- ^ Kyoto Prefecture. (n.d.). Kyoto fu kouhoukan Mayumaro. (Kyoto prefecture public relations offiecer Mayumaro.) [July, 21 2014]. 4.Kyoto fu kouhoukan Mayumaro. (Kyoto prefecture public relations officer Mayumaro).facebook. [July, 21 2014].
- ^ Kyoto Prefecture. (n.d.). Kyoto fu kouhoukan Mayumaro. (Kyoto prefecture public relations offiecer Mayumaro.) [July, 21 2014]. 4.Kyoto fu kouhoukan Mayumaro. (Kyoto prefecture public relations officer Mayumaro).facebook. [July, 21 2014].
- ^ (Hajimemashite imouto no mayuko desu ,2014)「「Hatano. Hajimemashite imouto no mayuko desu (Nice to meet you. I’m Mayumaro’s sister, Mayuko.). gotouchi kyara nyusu. [July,21 2014].
- ^ Kyoto Prefecture. (n.d) Mayumaro cheering song. http://www.pref.kyoto.jp/mayumaro_song.html
- ^ The 26th National Cultural Festival in Kyoto 2011. http://kokubunsai-kyoto2011.jp/character/
- ^ 「Kotoshi no kanji」boshuseremoni kyoto tawa ni 「Tawawachan」「Mayumaro」mo toujou(Tawawachan and mayumaro entered the this year kanji ceremony.). (2010,November 1). Karasuma Keizai Newspaper http://karasuma.keizai.biz/headline/1213/ . [July, 22 2014].