Abacus Data
 | |
| Company type | Private |
|---|---|
| Industry | Public Opinion Research Strategic Communications Advice Human Resources and Organizational Research Market Research Generational research Public affairs Charitable giving and philantrophy Non-profits and associations |
| Founded | July 2010 |
| Founder | David Coletto |
| Headquarters | , |
Key people | David Coletto (CEO) Bruce Anderson (Chair) Tim Powers (Managing Director) |
| Website | www.abacusdata.ca |
Abacus Data is a Canadian polling and market research firm based in Ottawa, Ontario. It was founded in August 2010,[1] soon after its founder David Coletto graduated from the University of Calgary with a PhD in political science.[2]
The company's surveys and political opinion polls are sometimes cited in Canadian news media, including the Globe and Mail, the National Post, the Toronto Star, and Sun Media newspapers.[3][4] A particular focus is surveys about Millennials.[citation needed]
In 2013, Bruce Anderson joined Abacus Data as Chairman.[5] Tim Powers of Summa Strategies is the firm's Managing Director.
References
- ^ Abacus Data Launches Archived January 26, 2012, at the Wayback Machine
- ^ "Grad official pollster for Sun News". UToday. University of Calgary. June 30, 2011. Retrieved March 8, 2012.
- ^ For example: Barbara Yaffe (February 21, 2012). "Mulcair is NDP leadership front-runner, but B.C. members hold cards". Vancouver Sun. Retrieved March 5, 2012.
An Abacus Data Internet survey of 1,000 respondents…
- ^ For example: Éric Grenier (October 7, 2011). "Pollsters did better – but still missed mark – in Ontario". The Globe and Mail. Retrieved March 8, 2012.
- ^ "Bruce Anderson, Chairman, Abacus Data - GLOBE Series". Retrieved July 15, 2016.
External links
- Company website
- Company blog
- Bea Vongdouangchanh (October 4, 2010). "Heard on the Hill: New polling firm to probe decision-makers…" (pdf). The Hill Times. Retrieved March 8, 2012.
- "New pollster Abacus makes a splash". David Akin's On the Hill. December 7, 2010. Retrieved March 8, 2012.
- Sean Copeland (March 2011). "David Coletto CEO of Abacus Data – An Interview with a Market Research Expert". New Market Research. Retrieved March 8, 2012.
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