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Sergio Bucher

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Sergio Rodriguez Bucher (born November 1963)[1] is a dual-nationality Spanish/Swiss businessman. He became the chief executive of Debenhams in October 2016, succeeding Michael Sharp.

Early life

He is half Spanish and half-Swiss.[2] He studied Engineering at the École Polytechnique Fédérale de Lausanne.

Career

From 1987-97 he worked for DuPont.

He worked from 1998-2000 at Grupo Cortefiel in Spain, then from 2000-03 at Inditex in Spain. From 2004-08 he was general manager for Nike, Inc. for EMEA, and retail director of Spain and Portugal. He worked from 2009-2013 for Puma SE as general manager of global retail. Since 2013 he has headed up Amazon’s fashion business in Europe,[3]

Debenhams

In May 2016 it was announced that he would become the chief executive of Debenhams in October 2016, on a salary of £700,000.[4] He became Chief Executive of Debenhams on 17 October 2016.

References

  1. ^ Companies House
  2. ^ "Profile: Debenhams unearths 'real find' in new boss Sergio Bucher". Retail Week.
  3. ^ Haymarket Business Interactive. "Who is Debenhams CEO Sergio Bucher?". {{cite web}}: |author= has generic name (help)
  4. ^ "Amazon executive to take the reins at Debenhams". The Telegraph. 26 May 2016.
Business positions
Preceded by Chief Executive of Debenhams
October 2016 -
Succeeded by
Incumbent