Máquina de Vendas
 | |
| Company type | Sociedade Anônima |
|---|---|
| Industry | Retail |
| Founded | 2010 |
| Headquarters | São Paulo, Brazil |
Number of locations | 1,100 |
Key people | Richard Saunders, (CEO) Erivelto Gasques, (Chairman) Martin Herrera, (Counsel) |
| Products | Furniture, Electronics |
| Revenue |  US$ 5.0 billion (2012) |
 - US$ 33.1 million (2012) | |
Number of employees | 26,370 |
| Website | www.maquinadevendas.com.br |
Máquina de Vendas is the fourth largest Brazilian retail company, after GPA, Viavarejo and Lojas Americanas. The company was founded in 2010 through the merges of two retail companies, being the Belo Horizonte-based Ricardo Eletro and Salvador-based Insinuante.[1]
Currently the company has more than 660 stores in 442 cities in 20 Brazilian states. The company offers through its subsidiaries 4,5 thousand items in their stores and over 50 thousand items through their websites for electronic commerce. The company's control is divided equally between Ricardo Nunes, former owner of Ricardo Eletro and Luiz Carlos Batista, former owner of Insinuante. The company competitors includes Viavarejo a subsidiary of GPA, Magazine Luíza, Lojas Americanas and others.
Operations
The company has 7 distribution centers and 660 stores through Ricardo Eletro brand. Formerly the company had 1.050 stores divided into 6 brands: Ricardo Eletro, Insinuante, City Lar, Eletro Shopping, Salfer and MV Conect. Máquina de Vendas also operates as online retailer through the Ricardo Eletro brand.
Brands
Currently:
- Ricardo Eletro - HQ; Belo Horizonte - 660 stores
Formerly:
- Insinuante - HQ; Salvador - 228 stores
- City Lar - HQ; Cuiabá - 224 stores
- Eletro Shopping - HQ; Recife - 138 stores
- Salfer - HQ; Joinville - 181 stores
- MV Conect - HQ; São Paulo - 4 store
References
Related - http://amaquinadevendas.online