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Lego Elves

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Lego Elves
Original workToy
Films and television
Animated seriesLego Elves
Lego Elves: Secrets of Elvendale
Games
Video game(s)Lego Elves: Unite the Magic
Miscellaneous
Toy(s)Lego Elves

Lego Elves (sometimes called Elves for short, and stylized mostly as LEGO Elves) is a toy line and its accompanying media franchise, created by Danish company Lego or The Lego Group, that began in 2015.[1][2] It is part of the company's effort to make the brand more appealing to girls.[3] Afterwards, it began to become a web-show webisode series in 2015, with a special sort-of-"short-movie" titled "Unite the Magic" on the LEGO YouTube channel, and on Netflix.

Plot

Unite The Magic

Emily Jones, shortly after the death of her grandmother, receives an amulet that teleports her to the parallel world of Elvendale. There, she befriends four young elves associated with the classical elements, who assist in her quest to return home, and whom she periodically visits thereafter.

Secrets of Elvandale

One night, after Emily is telling her younger sister, Sophie, a bedtime story, Emily goes into the portal leading to Elvandale. However, she is unaware of Sophie following her. Once Sophie lands in Elvandale, Azari, Farran, Aira, and Nadia instantly love her. Emily is surprised, and wants to take her home, but the elves want to show her around. They soon meet Cronan, an earth elf. He is very welcoming to all of the elves. As they explore, Emily's attempts to take Sophie home fail, and this leads to frequent argument between the sisters. When they come to the elve's tree house, goblins appear and burn it down. After, Sophie wanders off into the forest, and sees Cronan, who is actually the leader of the goblins. He takes her prisoner, in order to lure Emily and take her amulet. Once he has her amulet, he can open the portal to earth and rule both Elvandale and Earth. Emily and the elves meet Rosalyn, and they help heal her dragon. In return, she helps them free Sophie. However, Rosalyn holds back many secrets from the elves, including how she gets her powerful potions. Once Emily and the elves rescue Sophie, The Goblin King sends his shadow creature, Darknicity, after them. They escape and go to Rosalyn's sanctuary. Once there, Nadia finds a picture of Rosalyn and Cronan together. Rosalyn explains that they were once in love, but Cronan started to slip away from her. This was because he mined crystals from the Great Guardian Tree, and taking the magic from the forest. Then, Cronan turned on Rosalyn, and mind controlled the animals against her. Rosalyn calls on her dragon, Sapphire, and Ashwing, but Cronan defeats them, and takes Ashwing as his own dragon. Back at the sanctuary, Naida refuses to believe that Cronan is evil. Emily tells her that there are 2 sides to every story. The next morning, Naida has disappeared. The elves search for her and try to restore the forest. They rescue a kitten from the goblins, but when it sees Emily's amulet, it turns into a bear and lunges for it. Farran traps it in leaves, but it escapes and chases them. They barricade themselves in Rosalyn's sanctuary. Meanwhile, Naida goes looking for the Goblin King. She arrives at his castle. The goblins let her in to see the king. Ashwing lunges at her, but the dragon is secured by a chain. However, Naida is stunned by its appearance. She goes to the roof to see Cronan. As soon as she arrives, the door is locked and Cronan says he "has big plans" for her. He tells Naida about his side of the story. His mother was one of the Five Sisters. She tried to open the portal to Earth, but the magic was too powerful. Cronan swears he'll bring her back.

Characters

Humans

  • Emily Jones (voiced by Ashleigh Ball): The protagonist, a resourceful, modest, amicable, and affectionate human girl, whose "element" is "love". Her grandmother was one of the legendary five elven sisters.
  • Sophie Jones: Emily's younger sister. She was captured by the Goblin King as bait to lure Emily to him.
  • Emily's mother
  • Emily's father

Elves

  • Azari Firedancer (voiced by Erin Mathews) – Fire elf: spontaneous, extroverted, loud, sometimes reckless, and usually cheerful.
  • Farran Leafshade (voiced by Kyle Rideout) – Earth elf: honest, loyal, reliable, and slightly self-important.
  • Aira Windwhistler (voiced by Ashleigh Ball) – Wind elf: good-natured, excitable, and light-hearted. Her favorite pastime is the construction of machines. Her element is the wind, or the air.
  • Naida Riverheart (voiced by Erin Mathews) – Water elf: patient, modest, slightly shy, but courageous.
  • Skyra (voiced by Ashleigh Ball) – Wind elf: Formal guardian of the Portal between Elvendale and the human world: often imperious and scornful, but lenient toward Emily, her sister's granddaughter. She made Emily guardian of the Portal in "Unite the Magic".
  • Johnny Baker (voiced by Kyle Rideout) – Fire elf: a pastry-chef located in the Lava Fields of Elvendale, which supplies his bakery with heat.
  • Sira Copperbranch (voiced by Racquel Belmonte) – Earth elf: Runs the Starlight Inn, Sky Captain of Elvendale, friends with Tidus Stormsurfer. Not a typical earth elf, she loves flying and has her own airship.
  • Tidus Stormsurfer (voiced by Vincent Tong) – Water elf: Runs Elvendale's School of Dragons as the dragon trainer.
  • Ragana Shadowflame (voiced by Heather Doerksen) – Fire elf: Having weak powers, she drank from the Shadow Fountain to gain power and became evil. The main antagonist of Elvendale. Has a pet cat named Jynx.
  • Cronan Darkroot / Goblin King (voiced by Riley Murdock) – Earth elf: After losing his mother to the dark power of her amulet, he vows to bring her back - by stealing Emily's amulet, which will allow him to open a portal to Earth. He is known as the Goblin King
  • Rosalyn Nightshade (voiced by Nicole Oliver) – Healer elf/water elf: Former queen of the forest, was tricked by Cronan Darkroot and overthrown. She has some of the most powerful potions in all of Elvandale. She was originally just an earth elf, but then she adapted to water and now she uses both earth and water.

Dragons

  • Elandra - The Dragon Queen - Element: Love (Emily's dragon)
  • Gust - Element: Wind (Aira's dragon)
  • Merina - Element: Water (Naida's dragon)
  • Zonya - Element: Fire (Azari's dragon)
  • Thorne - Element: Earth (Farran's dragon)
  • Floria - (Baby) Element: Earth
  • Rayne - (Baby) Element: Water
  • Fledge - (Baby) Element: Wind
  • Spark - (Baby) Element: Fire
  • Estari - (Baby) Element: Love
  • Miku - (toddler) Element: Water
  • Ashwing - (season 3) Element: Earth (Goblin king's dragon)
  • Sapphire - (season 3) Element: Water (Rosalyn's dragon)
  • Lula - (Baby) (season 3) Element: Water

Goblins

  • Roblin
  • Barblin
  • Jimblin
  • Dukelin
  • Beiblin
  • Fibblin
  • Smilin
  • Guxlin
  • Rimlin
  • Tufflin

Others

  • Starshine - pegasus
  • Rufus - pegasus
  • Golden Glow - Skyra's pegasus
  • Firebolt - Azari's pegasus
  • Jynx - Ragana's pet cat
  • Pluma - Aira's pet bird
  • Delphia - Naida's dolphin friend
  • Flamy - Johnny Baker's fox friend and goldsmith
  • Nascha - Skyra's owl
  • Miss Spry - squirrel
  • Mr. Spry - squirrel
  • Dusti - evil fox
  • Owlyver - post owl
  • Enki - panther cub
  • Panthara - panther cub
  • Hidee - chameleon
  • Blubeary - bear
  • Lil' Blu - bear cub
  • Shadow raven - Goblin King's raven

Toy line

2015

  • 30259 - Azari's Magic Fire (March) ((Free Polybag with qualifying purchase at Lego Shop))
  • 41071 - Aira's Creative Workshop (March)
  • 41072 - Naida's Spa Secret (March)
  • 41073 - Naida's Epic Adventure Ship (March)
  • 41074 - Azari and the Magical Bakery (March)
  • 41075 - The Elves' Treetop Hideaway (March)
  • 41076 - Farran and the Crystal Hollow (March)
  • 41077 - Aira's Pegasus Sleigh (August)
  • 41078 - Skyra's Mysterious Sky Castle (August)
  • EL241501 - Enki the Panther (September) ((Magazine gift polybag))
  • EL241502 - Flamy the Fox (November) ((Magazine gift polybag))

2016

  • 30375 - Sira's Adventurous Airglider (April) ((Free Polybag with qualifying purchase at Lego Shop))
  • 41171 - Emily Jones and the Baby Wind Dragon (March)
  • 41172 - The Water Dragon Adventure (March)
  • 41173 - Elvendale School of Dragons (March)
  • 41174 - The Starlight Inn (March)
  • 41175 - Fire Dragon's Lava Cave (March)
  • 41176 - The Secret Market Place (March)
  • 41177 - Precious Crystal Mine (August)
  • 41178 - Dragon Sanctuary (August)
  • 41179 - Queen Dragon's Rescue (August)
  • 41180 - Ragana's Magic Shadow Castle (August)
  • EL241601 - Miku the Dragon (April) ((Magazine gift polybag))
  • EL241602 - Jynx the Witch's Cat (September) ((Magazine gift polybag))

2017

  • 41181 - Naida's Gondola & The Goblin Thief (February)
  • 41182 - The Capture of Sophie Jones (February)
  • 41183 - The Goblin King's Evil Dragon (February)
  • 41184 - Aira's Airship & The Amulet Chase (February)
  • 41185 - Magic Rescue From The Goblin Village (February)
  • 41186 - Azari And The Goblin Forest Escape (August)
  • 41187 - Rosalyn's Healing Hideout (August)
  • 41188 - Breakout from the Goblin King's Fortress (August)
  • EL241701 - Mr. Spry and His Lemonade Stand (July) ((Magazine gift polybag))
  • EL241702 - Hidee the Chameleon (August) ((Magazine gift polybag))
Lego Elves
Availability2015–present
Characters
  • Emily Jones
  • Naida
  • Farran
  • Azari
  • Aira
  • Sophie
Official website


Media and merchandise

2015 television series

Lego Elves
Written byBarbara Haynes, Morten Brunbjerg, Villads Spangsberg.
Voices of
Country of originDenmark
Original languageEnglish
Production
Production companyJa Film

An animated television series, Lego Elves, was produced by Ja Film in Aarhus, Denmark. In the United States, the first episode, "Unite the Magic", was first shown on 8 March 2015 on Disney Channel. The second special, "Dragons To Save Time To Be Brave" was shown on March 6th, 2016 as a two part special on Disney Channel.[citation needed]

The series features limited animation technique.

Episodes

Numbered webisodes:

  1. Crushing it[4]
  2. Elves got talent[5]
  3. Crib Notes[6]
  4. Never Cave[7]
  5. Another kind of magic[8]
  6. Safety first[9]
  7. The Dragon Whisperer[10]

Spots:

  1. Airi[11]
  2. Azari[12]
  3. Baby dragons and the eggs[13]
  4. Elves, Emily and the Dragons[14]
  5. Emily Jones[15]
  6. Emily and the Dragon Queen[16]
  7. Farran[17]
  8. Naida[18]
  9. Ragana, Jynx and Dusti[19]
  10. Tidus and Sira[20]

Un-grouped:

  1. Behind the scenes[21]
  2. Dance with Emily and the elves[22]
  3. Generic Trailer[23]
  4. If you dare to believe[24]
  5. Let's Do This[25]
  6. Official teaser[26]
  7. Official Trailer[27]
  8. Teaser[28]
  9. Unite the Magic[29]

2017 television series

Lego Elves: Secret of Elvendale, a Netflix series animated by Studio Mir, was released on September 1, 2017.[30][31] The majority of the voice actors reprise their roles from the 2015 series.

Episodes

  1. Uninvited Guest
  2. The Goblin King
  3. The Watcher
  4. The Worst Prisoner Ever
  5. Shadow Walker
  6. Secrets
  7. Betrayals
  8. Sacrifice


Reception

References

  1. ^ Hansegard, Jens (25 February 2015). "Lego Bucks Industry Trend With Profit Growth". The Wall Street Journal. Retrieved 12 April 2015.
  2. ^ Gustafsson, Katarina (6 March 2015). "Lego Seeks Some Help From Elf Friends to Reignite Franchise". Bloomberg L.P. Retrieved 12 April 2015.
  3. ^ "LEGO Expands its Reach to Girls". Big Shiny Robot. 14 March 2015. Retrieved 11 April 2015.
  4. ^ http://www.lego.com/en-us/elves/videos/webisode-1-crushing-it-c78ed6a78118407d9db3560151a00165
  5. ^ http://www.lego.com/en-us/elves/videos/webisode-2-elves-got-talent-02649844184343288ee6cf4b2819394c
  6. ^ http://www.lego.com/en-us/elves/videos/webisode-3-crib-notes-c87d21e28eed47759c7e35e3b5699d67
  7. ^ http://www.lego.com/en-us/elves/videos/webisode-4-never-cave-577221c6bc714033916c842d5de6ced7
  8. ^ http://www.lego.com/en-us/elves/videos/webisode-5-another-kind-of-magic-867373801b6d479196a2174d8f54df0c
  9. ^ http://www.lego.com/en-us/elves/videos/webisode-6-safety-first-5faa446e2c8042a0af3ee7a08e68ad1d
  10. ^ http://www.lego.com/en-us/elves/videos/webisode-7-the-dragon-whisperer-388001aca01343e287a01362d6b1cc72
  11. ^ http://www.lego.com/en-us/elves/videos/character-video-aira-2d9bd74eac854c989ca1b1f70c44a56b
  12. ^ http://www.lego.com/en-us/elves/videos/character-video-azari-15b103665fb845ff94bf939577402145
  13. ^ http://www.lego.com/en-us/elves/videos/character-video-baby-dragons-and-the-eggs-313cd44fe4ec43e0b03bd3b176b88242
  14. ^ http://www.lego.com/en-us/elves/videos/character-video-emily-and-the-dragons-6d3cf4a234264960b0b31125285c2f3b
  15. ^ http://www.lego.com/en-us/elves/videos/character-video-emily-7e266e917dd64f2cb5621ce9ae1a7b01
  16. ^ http://www.lego.com/en-us/elves/videos/character-video-emily-and-the-queen-dragon-43967066fcbd4e2ca024dcb6c60b679c
  17. ^ http://www.lego.com/en-us/elves/videos/character-video-farran-612ec6c023954be695a9b14e60a9438b
  18. ^ http://www.lego.com/en-us/elves/videos/character-video-naida-fbbe5bcfeb1543fd88d71caa3f3e7354
  19. ^ http://www.lego.com/en-us/elves/videos/character-video-ragana-jynx-and-dusti-83c853bf5e744636aa334bb9f65f15b2
  20. ^ http://www.lego.com/en-us/elves/videos/character-video-introducing-tidus-and-sira-7c2b4d67af3a404e96f84d344ec404a1
  21. ^ http://www.lego.com/en-us/elves/videos/behind-the-scenes-d27ddc087585407e89ec64635acc479e
  22. ^ http://www.lego.com/en-us/elves/videos/elves-dance-video-ba855d6f3e3d4044b5284a7e796ea61e
  23. ^ http://www.lego.com/en-us/elves/videos/lego-elves-generic-trailer-9f855f696cf0416e954612801ce4a34c
  24. ^ http://www.lego.com/en-us/elves/videos/music-video-if-you-dare-6499a8f94ca64f14ac4f068bdb7eb136
  25. ^ http://www.lego.com/en-us/elves/explore/interactive-video
  26. ^ http://www.lego.com/en-us/elves/videos/elves-teaser-a4963376e13647d1a1fd0838ac0a90be
  27. ^ http://www.lego.com/en-us/elves/videos/elves-trailer-c0e0eb298efa42a191c19ca653c9c900
  28. ^ http://www.lego.com/en-us/elves/videos/lego-elves-teaser-d63c1e89b9af4413870b8892f4cbedf3
  29. ^ http://www.lego.com/en-us/elves/videos/mini-movie-unite-the-magic-3b61765201234943824db73069124a22
  30. ^ http://kotaku.com/legos-new-netflix-series-isnt-very-lego-and-thats-a-go-1798386259
  31. ^ http://screenrant.com/lego-elves-toy-sets-trailers/
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