National Student Marketing Corporation
National Student Marketing Corporation - N.S.M.C. - NSMC - was the name of a high flying stock started by Cortes Wesley Randell, a young Washington, D.C. business consultant in the mid 1960s. The corporation catered to servicing the youth market and was touted by various Wall Street professionals. Though publicity from acquisitions and the late 60s bull market, the stock rose from an original price of $6 a share to over $120. Several universities invested in NSMC. After the crash of 1970, and after Randell had cashed out a portion of his shares, several Wall Street professionals were convicted of wrongdoing by the government. Some of these accused were later acquited; at least one spent some time in jail.
An interesting titbit is that financial author Andrew Tobias ( http://www.andrewtobias.com/about.html ) was a young marketing director at NSMC and wrote a book about his experiences entitled "Funny Money".