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African wax prints

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African waxprints, West Africa
Waxprints sold in a shop in West Africa
Lady selling colorful waxprint fabrics in Togo
"Afrika im Gewand - Textile Kreationen in bunter Vielfalt", African Textiles Exhibition Museum der Völker 2016

Dutch Wax Prints also known as African wax prints and ankara are omnipresent and common materials for clothing in Africa, especially West Africa. They are industrially produced, colorful cotton cloths with batik printing.[1] One feature of these materials is the lack of difference in the color intensity of front and back side. The wax fabric can be sorted into categories of quality due to the processes of manufacturing.

Normally, the fabrics are sold in 12 yards as "full piece" or 6 yards as "half piece". The colors comply with the local preferences of the customers. Mainly clothing for celebrations is made out of these.

The wax prints are part of a nonverbal way of communication among African women, and hereby they carry their message out into the world. Some wax prints can be named after personalities, cities, building, sayings or occasions. The producer, name of the product and registration number of the design is printed on the selvage, protecting the design and allowing reading the quality of the fabric. The wax fabrics constitute capital goods for the African women. Therefore, they are collected depending on the financial possibilities.

The design of the wax print fabrics already has an influence on the international world of fashion and lifestyle. They are an inspirational source for designers and companies. In Sub-Sahara Africa the African Print textiles belong to the most popular textiles with an annual sales volume of 2.1 billion yards, with an average production cost of $2.6 billion and retail value of $4 billion.[2]

Ghana has an annual consumption of textiles about 130 million yards. The three largest local manufacturers ATL, GTP and Printex produce 30 million yards. 100 million yard come from cheap, and smuggled Asian imports.[3]

The Vlisco group with its brands Vlisco, Uniwax, Woodin and GTP produced 58.8 million yards (53.8 million meters), of fabric in 2011. The net sales were €225 million, or $291.65 million.[4] In 2014 all of its 70 million yards of fabric (about 64 million meters) are produced in the Netherlands. In 2014 Vlisco made a turnover of 300 million euros.[5]

History

The process to make ankara is originally influenced by batik, an Indonesian (Javanese) method of dyeing cloth by using wax-resist techniques. For Batik, wax is melted and then patterned across the blank cloth. From there, the cloth is soaked in dye, which is prevented from covering the entire cloth by the wax. If additional colors are required, the wax-and-soak process is repeated with new patterns.

Ankara is different from Batik in that it is made through the Dutch wax method. This method was created by the Dutch during their colonization of Indonesia in the 1800s, with the goal of flooding markets with cheap machine-made imitations of Batik. Unfortunately for the Dutch, these imitation wax-resist fabrics did not successfully penetrate the Batik market. They did, however, experience a strong reception in West Africa when Dutch trading vessels began introducing the fabrics in those ports.

The Dutch wax prints quickly integrated themselves into African apparel. Women used the fabrics as a method of communication and expression, with certain patterns being used as a shared language, with widely understood meanings. Many patterns began receiving catchy names. Over time, the prints became more African-inspired, and African-owned by the mid-1900s. They also began to be used as formal wear by leaders, diplomats, and the wealthy population.

Wax Print Cloth Production

The process of manufacturing Wax Print cloth was developed by J.B. Previnaire, a 19th Century printer in Belgium, taking inspiration from the Javanese wax printed textiles seen during the colonial wars in Java. He used a French banknote-printing machine to develop a process for producing the printed cloth that applies the resin to both sides of the cloth.[6] To produce wax printed cloth, a wax resin is applied to the fabric before it is submerged into the dye, in order to allow the dye to repel the wax covered parts of the fabric. This process is repeated, to build up a coloured design on the fabric. Multiple wooden stamp blocks would be needed for each colour within the design. The cloth is then boiled to remove the wax and is usually reused.[7]

Sometimes the wax on the cloth can be crinkled in order to form cracks or lines that are known as ‘crackles’. The English and Dutch produced wax fabrics tended to have more cracking in the resin than those produced in Switzerland.[8]

Due to the lengthy stages of its production, wax prints are more expensive to make than other commercial printed fabrics but their finished designs are clear on both sides and have distinct colour combinations.[9]

Wax Print Manufacturers

Since the early 19th century, Vlisco formerly known as Vlissingen & Co has produced African wax prints. In 1846, industrialist Pieter Fentener van Vlissingen purchased a textile factory with the goal of selling upholstery fabric, bedspreads, and handkerchiefs abroad.[10] Van Vlissingen began creating imitation batik fabric based on designs from Indonesia — then known as the Dutch East Indies — with the goal of capitalizing on new roller printing technology that could effect the look of batik without all the labor-intensive work required to make the real thing.[11] In 1927, the company adopted the more modern name of Vlisco. Terms such as “Veritable Dutch Hollandais,” and “Wax Hollandais” were also commonly used for Vlisco fabrics which became popular item in different parts of the Dutch colonial ecosystem and Ghana, which was then called the Gold Coast.

Before the 1960s most of the African wax fabric sold in West and Central Africa was manufactured in Europe. Today, Africa is home to the production of high quality wax prints.[12] Manufacturers across Africa include ABC Wax, Woodin, Uniwax, Akosombo Textiles Limited (ATL), and GTP (Ghana Textiles Printing Company); the latter three being part a part of The Vlisco Group.[13] These companies have helped reduce the prices of African wax prints in the continent when compared to European imports.

African Fancy Print

The costly produced wax fabrics are increasingly imitated by alternative ways of manufacturing. The so-called "fancy fabrics" are produced in a printing procedure. Costly designs are printed digitally.

Fancy fabrics in general are cheap, industrially produced imitations of the wax prints and are based on industry print. Fancy fabrics are also called imiwax, Java print, roller print, le fancy or le légos. These fabrics are produced for mass consumption and stand for ephemerality and caducity. Fancy Fabrics are more intense and rich in colors than wax prints and are printed on only one side.

As for wax prints, producer, product name and registration number of the design are printed on the selvage. Even the fancy fabrics vary with a certain fashion. The fabrics are limited to amount and design and are sometimes exclusively sold in own shops.

At first the Fancy Prints were made with engraved metal rollers but more recently they are produced using rotary screen-printing process.[12]

The production of these imitation wax print fabrics, allow those who cannot afford the European imported wax prints to be able to purchase these. The fancy print designs often mimic or copy the designs of existing wax print designs but as they are cheaper to make, manufacturers tend to take risks and experiment with new designs.[12]

See also

References

  1. ^ Gabriele Gerlich: Waxprints im soziokulturellen Kontext Ghanas (PDF, 2,1 MB). Online Institut für Ethnologie und Afrikastudien, page 1.
  2. ^ "In textile industry, a hidden goldmine". In textile industry, a hidden goldmine. Retrieved 2018-05-20.
  3. ^ "Textile industry needs attention to boost local manufacturing". Textile industry needs attention to boost local manufacturing. Retrieved 2018-05-20.
  4. ^ "Africa's Fabric Is Dutch". Africa's Fabric Is Dutch. Retrieved 2018-05-20.
  5. ^ "Wax prints, like Vlisco, are still making believe that they are African". Wax prints, like Vlisco, are still making believe that they are African. Retrieved 2018-05-20.
  6. ^ LaGamma, Alisa (2009). The Essential Art of African Textiles: Design Without End. New York: The Metropolitan Museum of Art. p. 20.
  7. ^ Gillow, John (2009). Printed and Dyed textiles from Africa. London: The British Museum Press. p. 18.
  8. ^ Gillow, John (2009). Printed and Dyed textiles from Africa. London: The British Museum. p. 18.
  9. ^ LaGamma, Alisa (2009). The Essential Art of African Textiles: Design Without End. New York: The Metropolitan Museum of Art. p. 15.
  10. ^ "The Founding of Vlisco - Vlisco". Vlisco. Retrieved 2017-09-25.
  11. ^ "Latest Ankara Styles 2017". Latest Ankara Styles 2017. Retrieved 2017-09-25.
  12. ^ a b c Magie., Relph, (2010). African wax print : a textile journey. Irwin, Robert, 1952-. Meltham: Published by Words and Pixels for the African Fabric Shop. p. 32. ISBN 9780956698209. OCLC 751824945.{{cite book}}: CS1 maint: extra punctuation (link) CS1 maint: multiple names: authors list (link)
  13. ^ "About GTP - GTP Fashion". GTP Fashion. Retrieved 2017-09-25.

Literature

  • Gerlich, G.: „Waxprints im soziokulturellen Kontext Ghanas“. Arbeitspapier Nr. 54. Institut für Ethnologie und Afrikastudien. Johannes Gutenberg Universität Mainz, 2004
  • Gillow, J.: African textiles. Colour and creativity across a continent. London: Thames & Hudson Ltd, 2003
  • Joseph, M. L.: Introductory Textile Science. 2. Aufl. New York: Holt, Rinehart and Winston, 1972
  • Luttmann, I. : „Die Produktion von Mode: Stile und Bedeutungen.“ In: Ilsemargret Luttmann (Hrsg.): Mode in Afrika. Mode als Mittel der Selbstinszenierung und Ausdruck der Moderne. Museum für Völkerkunde Hamburg, 2005, pages 33–42.
  • Picton, J.: “Technology, tradition and lurex: The art of textiles in Africa.” In: John Picton (Hrsg.): The art of African textiles. Technology, tradition and lurex. London: Lund Humphries Publishers, 1995, page 9-32; 132.
  • Rabine, L. W.: The global circulation of African fashion. Oxford: Berg, 2002
  • Schaedler, K. F.: Afrikanische Kunst. Von der Frühzeit bis heute. München: Wilhelm Heyne Verlag, 1997
  • Sarlay A., Jurkowitsch, S.: „Entdecken der Vorarlberger Stickereien in Westafrika“, Wirtschaftskammer Vorarlberg, 2009
  • Sarlay A., Jurkowitsch, S.: An analysis of the current denotation and role of Wax & Fancy fabrics in the world of African textiles, International Journal of Management Cases 01/2010; 22:28-48.
  • Storey, J.: Manual of Textile Printing. New York: Van Nostrand Reinhold Company, 1974
  • Koné, F. B.: „Das Färben von Stoffen in Bamako.“ In: Bernhard Gardi (Hrsg.): Boubou c´est chic. Gewänder aus Mali und anderen Ländern Westafrikas. Museum der Kulturen Basel. Basel: Christoph Merian Verlag, 2000, pages 164-171.