Thai Smile
File:THAI Smile logo.svg | |||||||
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Founded | 20 May 2011 | ||||||
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Commenced operations | 7 July 2012 | ||||||
Hubs | Suvarnabhumi Airport | ||||||
Focus cities | Chiang Mai International Airport | ||||||
Frequent-flyer program | Royal Orchid Plus | ||||||
Alliance | Star Alliance (Affiliate) | ||||||
Fleet size | 20 | ||||||
Destinations | 27 | ||||||
Parent company | Thai Airways | ||||||
Headquarters | 1704,1705-1708A AIA Capital Center, 17th Floor, 89 Ratchadapisek Road, Din Daeng, Bangkok, Thailand 10400 | ||||||
Key people | Wiwat Piyawiroj | ||||||
Website | www |
Thai Smile Airways (Template:Lang-th) is a Thai regional airline. It began operations in 2012 and is a wholly owned subsidiary of Thai Airways.[1]
History
On 20 May 2011, the Thai Airways board announced plans to create a new lower-cost airline, at the time dubbed Thai Wings.[2] The creation of the airline was announced by Ampon Kittiampon, the chairman of Thai's board of directors, on 19 August 2011.[3] It is planned to begin operations in July 2012.[3] According to Ampon, Thai Smile is intended to serve the market gap between low-cost carriers and full service airlines.[3] The name Thai Smile was chosen from a pool of 2,229 entries in a contest to name the airline.[3]
According to an official at Thai Airways, Thai Smile is planned to begin showing an annual profit of about five million baht within two years of the start of operations.[3]
Destinations
As of January 2019[update] Thai Smile flies to 13 destinations in Thailand and 19 destinations in Cambodia, China, Hong Kong, Taiwan, Laos, Malaysia, Myanmar, India.[4]
Fleet
As of 31 August 2017, THAI Smile's fleet consists of the following aircraft:[5]
Aircraft | In Service | Orders | Passengers | Notes | ||
---|---|---|---|---|---|---|
Y+ | Y | Total | ||||
Airbus A320-200 | 6 | — | 12 | 156 | 168 | |
— | 174 | 174 | ||||
Airbus A320-200SL | 14 | — | 12 | 150 | 162 | |
— | 168 | 168 | ||||
Total | 20 | — |
Sponsorship
Thai Smile Airways is currently an official sponsor of Thai Honda and Ratchaburi Mitr Phol.[6],[7]
References
- ^ "Thai Smile focuses on turning around unprofitable Thai Airways routes as new AOC is secured". Centre for Aviation (CAPA). 3 April 2014.
- ^ "THAI to launch new budget airline". Bangkok Post. 20 May 2011. Retrieved 22 August 2011.
- ^ a b c d e "THAI sister airline launch set for 2012". Bangkok Post. 20 August 2011. Retrieved 22 August 2011.
- ^ "Book". Thai Smile. Retrieved 21 September 2018.
- ^ Airbus Orders and Deliveries (XLS), accessed via "Orders & Deliveries". Airbus. 31 August 2017. Retrieved 4 October 2017.
- ^ ""ไทยฮอนด้า" ทุ่ม 100 ล้าน ลุยไทยลีก ตั้งเป้าท็อป 10". Retrieved 29 January 2017.
- ^ "สายการบินแรก!ราชบุรีจับมือไทยสมายล์". Retrieved 15 September 2017.
External links
Media related to Thai Smile at Wikimedia Commons