QubicaAMF Worldwide

QubicaAMF Worldwide

Company type	Private QubicaAMF combined trademark is owned by Qubica Holding.
Predecessor	AMF Bowling, Qubica Worldwide
Founded	June 14, 2005
Successor	QubicaAMF Worldwide
Headquarters	Mechanicsville, Virginia and Bologna, Italy
Website	www.qubicaamf.com

QubicaAMF Worldwide is the largest and most innovative bowling equipment provider in the world with 600 employees worldwide. We build and modernize more bowling entertainment centers than any other company in the industry, and have an installed base of more than 13,000 centers in 90 countries. The company has a sales and distribution network with worldwide reach and maintains the largest R&D team for electro-mechanical products, software, electronics and entertainment systems in the industry.

QubicaAMF has over 100 years of experience, and their mission is Making Bowling Amazing in order to attract and entertain even more people by helping customers fully unleash their potential with QubicaAMF bowling products.

The company has U.S. headquarters in Richmond, Virginia and European headquarters in Bologna, Italy.

History

Qubica S.p.A. was founded in Italy in 1993 by Roberto Vaioli, Luca Drusiani, and Emanuele Govoni to "bring amusement innovations to bowlers and center proprietors worldwide."

In 2003 Qubica acquired the Mendes company, a maker of pinsetters, ball returns, and automated scoring systems.

QubicaAMF Worldwide was then formed in July 2005 when AMF Bowling Worldwide contributed the assets of its Bowling Products Division and Qubica Lux S.á.r.l. (successor owner of Qubica) contributed Qubica S.p.A. to a new joint venture of which each company retained 50% interest.

In March 2012 the joint venture entered into a non-binding offer with Bowltech International B.V. for the possible acquisition of the joint venture.

On July 1, 2013, AMF Bowling Worldwide was reorganized out of Chapter 11 bankruptcy and combined with Strike Holdings LLC (doing business as Bowlmor Lanes) to form Bowlmor AMF (now known as Bowlero Corporation). On July 31, 2013, QubicaAMF Worldwide announced that it was no longer for sale, stating that, “Under the circumstances a year ago, a transaction with Bowltech presented a great opportunity for QubicaAMF. However, with the full support of our new ownership team a transaction is no longer needed.”

In September 2013 the Qubica founders, as well as legacy partners Guido Sorba, Pat Ciniello, Frank Mascadri and Rich Albright, bought the remaining shares from the European private equity fund that co-owned Qubica, giving them 50% ownership of QubicaAMF. In December 2014 the Qubica founders and partners acquired the 50% owned by Bowlmor AMF (Bowlero), giving them 100% ownership of QubicaAMF.

In November 2016 QubicaAMF acquired CDE Software, a major developer and marketer of software to track leagues and tournaments.

Product Overview

The company's bowling products include automatic scoring software, center management software, ten-pin pinspotters, furniture and design elements, center maintenance and mini bowling.

Many products of its predecessor companies remain in wide use. For example, the company's current pinspotter is the QubicaAMF XLi Edge, but many AMF 82-30, 82-70, and 82-90 models remain in active service in bowling centers on the world. Similarly, many centers still use Qubica Bowland, AMF AccuScore, AMF BOSS, or AMF MagicScore scoring systems while newer products have the QubicaAMF label such as the BES X Bowler Entertainment System.

Today QubicaAMF flagship products include the BES X, the world's only Bowler Entertainment System, and HyperBowling, a new revolutionary new bowling-based attraction built on an amazing blend of software, mechanical design, futuristic user interfaces, electronics, lights and sensors, which together deliver a never before seen on-lane experience. (HyperBowling is a registered trademark of QubicaAMF in the U.S. and in other countries. HyperBowling, its features and technologies are patent pending in the U.S. and in other countries).

Rounding out it's product ecosystem is its Conqueror Pro & POS management system, CenterPunch Intelligent Lighting Solutions, XLi EDGE and EDGE String Pinspotters, SPL Select and Boutique Bowling Lanes, Lane Machines, Harmony Furniture and Design Elements and Highway66 Mini Bowling.

QubicaAMF serves as a leader in center maintenance providing pinspotter parts, house balls, rental shoes, pins, lane care & supplies and extended warranty. As of 2018, the company introduced the QubicaAMF eShop which makes is amazingly easy to find the parts you need quickly, order the right parts and manage your purchases efficiently. The site includes features such as Smart Search, Easy Order forms, thousands of assembly diagrams, etc.

HyperBowling

HyperBowling is a new set of bowling games designed around a new bumper system, which is actually meant to be used as part of the game.

The lights on the bumpers create moving targets that players aim to hit (or avoid). Each game has its own set of challenges and levels and includes video-game elements such as progressive levels, increasing difficulty, real risk/reward decisions, high score and accomplishments.

Combined with visual action on the BES X scoring system overhead monitors and new user interfaces on the SuperTouch consoles, HyperBowling plays like a video game on a bowling lane.

HyperBowling includes 4 games: HyperBowl, HyperBowl Pro, HyperSquad and HyperActive

The rules of the game are simple. First, you must hit the bumper to score! Colorful targets on the bumpers are each worth a different multiplier value (2X, 3X,…) and each pin knocked down is worth 100 points. So, a 2X multiplier and 8 pins down scores 1,600 points! But watch out, the red target always results in a 0 score.

QubicaAMF Bowling World Cup

QubicaAMF Worldwide sponsors the QubicaAMF World Cup, an annual ten-pin bowling championship. It is the most prestigious amateur singles event in the sport of bowling and the largest annual international sports championship in terms of participating nations. Each year, the Bowling World Cup is held in a different country around the world, and has visited more than 40 nations since it's inaugural year in Dublin, Ireland.