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Emma Blackery

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This is an old revision of this page, as edited by 84.46.52.65 (talk) at 01:31, 28 May 2019 (Undid revision 898715627 by Aerhx, in theory, if an album article is created. In practice we have Talk:Emma Blackery#Villains_Tracklist with a rationale for this oddity). The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.

Emma Blackery
Blackery in 2018
Background information
Birth nameEmma Louise Blackery
Born (1991-11-11) 11 November 1991 (age 33)
Basildon, Essex, England
OriginBrighton
Genres
Occupations
Instruments
Years active2012 (2012)–present
LabelsRWG Records
WebsiteEmma Blackery's channel on YouTube

Emma Louise Blackery (born 11 November 1991 in Basildon, England) is an English singer-songwriter, YouTube vlogger, record producer, and author.[1][2][3] Active since 2012, she has published EPs, singles, and Vevo music videos. She has toured with Busted, and headlined tours of her own for her first LP record Villains (2018) released on her label RWG Records.

In 2015 her main channel reached more than one million subscribers.[4][5] She performed and was a panelist at YouTube events including Summer in the City and VidCon.[6] She has also contributed twice to the YouTube Rewind video series. Her book Feel Good 101: The Outsiders' Guide to a Happier Life is based upon her 2013 Feel Good 101 video series.

In 2018, in addition to founding her second indie label, RWG Records,[7][8] Blackery experimented with a paid promotion in "Cute Without You" which was published under a CC-BY licence,[9] and explored influencer marketing on her blog.[10]

Career

Blackery worked as a waitress before her career as musician and YouTuber.[11][12] In 2018, she experimented with a paid promotion in "Cute Without You" which was published under a CC-BY licence,[13] and explored influencer marketing on her blog.[14]

Music

Manchester Arena 2016

She released her first EP, Human Behaviour, in early 2012.[15] She released her second EP, Distance, in July 2013, accompanied by a music video for the lead track, "Go the Distance," produced by Arthur Walwin.[16][17] Blackery released her third EP, Perfect, on 11 November 2014, her 23rd birthday.[18] The title song, "Perfect", topped the UK Independent Singles Breakers Chart for one week and entered the UK Rock & Metal Singles Chart at No. 8.[19] In 2015, Elle included her on a list of 30 Women Under 30 Who Are Changing the World.[20]

Jason Perry produced Blackery's fourth EP, Sucks to Be You, released in 2016.[21][22] The single peaked at No. 85 on the Scottish Singles Chart.[23] On 4 April 2016, Blackery announced that she would be joining pop punk band Busted as a special guest on their Pigs Can Fly Tour 2016.[24] "Sucks to Be You" was the runner-up for the first Summer in the City Song of the Year award.[25] After Pigs Can Fly, she toured on her own and performed her music at other YouTube events.[26]

On 26 May 2017, Blackery released her fifth EP, Magnetised.[27][28] It charted at No. 63 on the Official Album Chart,[19] peaked at No. 5 on the UK Independent Album Chart, and No. 2 on the Official Independent Album Breakers Chart.[29][30] On 6 August, Blackery received a Summer in the City Song of the Year award for "Nothing Without You".[31] The cover art for Magnetised was featured in the Apple Keynote event for the iPhone X in September 2017.[32][3][19]

In 2018 Blackery founded her second indie label, RWG Records,[33][8] On 16 March 2018, Blackery released the single "Dirt", produced by Toby Scott, and distributed it as a FLAC (Free Lossless Audio Codec) under her RWG Records label.[8][34] The song was featured on Spotify's New Music Friday UK playlist,[35][36] and Record of the Day described it as a "slick combination of Scandi-pop" and "sassy American pop."[8] Blackery herself described "Dirt" as "best served cold,"[37] and released her next single "Agenda" in May 2018 together with a lyric video on Vevo.[38] She later released "Icarus" and "Take Me Out."[34][39][40][41]

Brighton 2018

On 31 August 2018, Blackery released her first LP record, Villains,[42][11] which featured songs written in collaboration with Toby Scott, Maxwell Cooke, and Peter Hutchings.[43][44] BroadwayWorld noted that the song "Petty" "flirts with tropical house",[34] and the Express & Star detected elements of power pop.[45] Lisa Hafey enjoyed the "upbeat disco sound" with a "nice ABBA-y vibe" in "Third Eye", and regarded Villains as "a bit of a feminist album."[42] In June Blackery performed "Third Eye" live at the 9th VidCon Night Of Awesome.[46] She then partnered with HMV for a UK-wide tour. Villains reached No. 24 in the Official UK Charts,[47] and No. 18 in the Billboard Heatseekers Albums.[48][49]

The European Villains Tour planned for March 2018 was postponed to October.[50][51][52] London based singer-songwriter Lilly Ahlberg was the Special Guest on the tour.[53] On 4 October 2018, the tour started in the Parkteatret (Oslo), followed by performances in Stockholm, Copenhagen, Sugarfactory (Amsterdam), Hamburg, Berlin, Vienna, Munich, Cologne, Frankfurt, Academy 2 (Manchester), O2 Institute2 (Birmingham), The Garage (Glasgow), Tramshed (Cardiff), and ended at KOKO (London) on 25 October 2018.[54][55] A reviewer for Never Enough Notes at KOKO observed "angst, passion, and energy in every word" and stated that Blackery has "a knack for live shows; full of attitude, high energy and a phenomenal vocal performance".[56]

In April 2019, Blackery released the studio single "Cute Without You", which she produced with Toby Scott.[49][57]

YouTube

Brighton 2018

Blackery was initially inspired by Shane Dawson, Smosh, Dan Howell,[5] Phil Lester, and in 2017 by Troye Sivan.[11] In 2018 she had three active YouTube channels; other channels have since been deleted,[5] re-branded,[58] or left inactive:[59]

  • Emma Blackery – Blackery's main channel, created in May 2012, on which she hosts vlogs, music videos, comedy sketches, and other content.[4] She began to gain a following by reading excerpts from Fifty Shades of Grey on her channel, but these videos were later removed due to copyright complaints.[58] In 2018 this channel had nearly 1.5 million subscribers.[12]
  • EmmaBlackeryVEVO – created to upload her Vevo music videos, including Nothing Without You, Magnetised, Don't Come Home (lyric video), Dirt (with acoustic version), Agenda (with lyric video), Icarus (lyric video), and Take Me Out.[60]
  • Vloggery – dedicated to vlogs, including her IPOAD series of longer videos, and other content not fitting on her main channel.[28] She presented Summer in the City 2017 in three videos. Since May 2019 EmmaBlackeryVEVO, Vloggery, and the Topic channel cannot be subscribed anymore, and all videos belong to the main channel.[61][62]

In 2013, Blackery participated in YouTube's Geek Week,[63][64] and in 2014, Grace Helbig featured Emma Blackery in a "Not Too Deep" podcast.[65] In 2015, Blackery received a Gold YouTube Play Button for more than one million subscribers,[5] and in 2016, she joined PewDiePie's now defunct Revelmode network,[66] won in Tom Scott's Game On show, and was spotlighted by YouTube as one of 18 #MadeForYou UK YouTubers.[67] In 2017 she was featured in the Red Bull TV documentary Kings Of Content with Louis Cole and others.[68] After two appearances she expressed her unhappiness with YouTube Rewind,[69] and The Guardian picked Blackery as one of three case studies about pressure and burnout felt by YouTubers in 2018.[70]

Some of her most viewed videos are If Tampon Commercials Were Honest,[71] The Sims in Real Life,[72] and'If Websites Started Dating.[73] Her video My thoughts on Google+ went viral in 2013,[5][74] after Tubefilter featured it as best reaction to a new YouTube comment system.[75] Blackery sang it again in November 2018 to celebrate the end of Google+.[76] In December TenEighty featured her 2016 YouTube Heros (Parody) video as one of their Five of the Best: Parody Videos.[77]

Book

Brighton 2018

Blackery wrote Feel Good 101: The Outsiders' Guide to a Happier Life, based upon her 2013 Feel Good 101  video series,[5] where she addressed depression, self harm, and anxiety among other issues.[78] The book was released in September 2017.[79][80][81]

Personal life

Triforce

Blackery grew up in Basildon, Essex, finished sixth-form at Bromfords School,[82] and now lives in Brighton.[12] In 2007 her stepsister was born.[5] In 2015 she disclosed that she was diagnosed with chronic fatigue syndrome,[83] and supported Liberty in North Korea.[84] She is a Zelda and WWE fan.[65][85] TenEighty interviewed Blackery and noted that she admits "her flaws and lays her damages out for everyone to see".[5]

Blackery's music was influenced and inspired by blink-182, Green Day, Tessa Violet, The White Stripes, My Chemical Romance, Paramore, Avril Lavigne, Placebo, Nine Inch Nails, Twenty One Pilots,[86][87] and Taylor Swift.[85] On #WomanCrushWednesday 2017 The Daily Dot quoted Earnest Pettie, the lead on YouTube's Culture and Trends team, saying that Blackery is "a thoughtful, funny, ferocious feminist unafraid of having an opinion".[28]

Discography

Albums

Title Peak chart
position 		Release details
Human Behaviour —
  • Released: 17 May 2012
  • Label: Independent
  • Formats: Digital, EP[86]
Distance —
  • Released: 16 July 2013
  • Label: Independent
  • Formats: Digital, EP
Perfect —
  • Released: 11 November 2014
  • Label: Fireflight[88]
  • Formats: Digital, EP
Sucks to Be You —
  • Released: 27 May 2016
  • Label: Independent
  • Formats: Digital, EP
Magnetised 63[47]
  • Released: 26 May 2017
  • Label: Emma Blackery Ltd.[89]
  • Formats: Digital, CD, EP, Vinyl
Villains 24[47]
Track listing for Villains
No.TitleMusicLength
1."Villains Pt. 1"Emma Blackery3:37
2."Dirt"Emma Blackery / Toby Scott3:17
3."Agenda"Emma Blackery / Toby Scott3:16
4."Fake Friends"Emma Blackery / Toby Scott3:35
5."Icarus"Emma Blackery / Toby Scott3:35
6."Take Me Out"Emma Blackery / Toby Scott3:05
7."Petty"Emma Blackery / Toby Scott2:48
8."Third Eye"Emma Blackery / Maxwell Cooke4:23
9."What I Felt With You"Emma Blackery / Toby Scott3:52
10."Burn The Witch"Emma Blackery / Toby Scott3:11
11."Villains Pt. 2"Emma Blackery / Peter Hutchings4:46

Singles

The EP tracks listed below are available as music videos,[62] the other singles are listed on discogs e.a.

Title Year Peak chart
position 		Album
"Eventide" 2012 — Human Behaviour
"Wisdom Teeth" —
"Glory Days (I Hate You More)" —
"Human Behaviour" —
"Go the Distance" 2013 — Distance
"Lies" —
"The Promise" —
"Fear the Future" —
"My Thoughts on Google+" — Non-album singles
"Perfect" 2014 — Perfect
"Next to You" (feat. Arthur Walwin) —
"Pictures" —
"Undercover Lover" —
"Perfect (acoustic)" —
"I've Been Worse" 2015 — Non-album singles
"Your Own Shoes" —
"Sucks to Be You" 2016 85[23] Sucks to Be You
"Look What You Made Me Do" —
"Let Me Be" —
"Nothing Without You" 2017 — Magnetised
"Fixation"[90] —
"Magnetised"[91] —
"Instead" —
"Don't Come Home" —
"Human Behaviour" —
"Don't Come Home (Demo)" — Non-album singles
"Dirt"[8] 2018 47[92] Villains
"Agenda" —
"Icarus" —
"Take Me Out" —
"Dirt (acoustic)"[93] — Non-album singles
"Cute Without You"[49] 2019 —

Bibliography

  • Feel Good 101: The Outsiders' Guide to a Happier Life (Sphere, 2017, ISBN 978-0751569230)

See also

References

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  4. ^ a b Emma Blackery's channel on YouTube.
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  8. ^ a b c d e "Dirt". recordoftheday.com. 20 March 2018. Archived from the original on 1 January 2019. Her previous releases have clocked up over 6 million combined streams {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  9. ^ Emma Blackery (14 April 2018). Cute Without You on YouTube, also available on WikiMedia.
  10. ^ Emma Blackery (23 November 2018). "Black(ery) Friday Picks". emmablackery.blogspot.com. Archived from the original on 30 March 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
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  13. ^ Emma Blackery (14 April 2018). Cute Without You on YouTube, also available on WikiMedia.
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  23. ^ a b "Official Scottish Singles Sales Chart Top 100 03 June 2016 - 09 June 2016". Official Charts. 3 June 2016. Archived from the original on 30 March 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
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  27. ^ Annemarie Cutruzzola (15 March 2017). "Emma Blackery Announces New EP 'Magnetised'". CelebMix.com. Archived from the original on 30 March 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  28. ^ a b c Carly Lanning (29 March 2017). "#WCW Emma Blackery rocks for all the Harry Potter-loving introverts out there". The Daily Dot. Archived from the original on 15 January 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
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  32. ^ Helen Meriel Thomas (13 September 2017). "DIY artist Emma Blackery reacts to album being featured during iPhone launch". NME. Archived from the original on 1 March 2018. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  33. ^ "RWG Records Limited". Companies House. 14 February 2018. Archived from the original on 22 April 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  34. ^ a b c TV News Desk (22 June 2018). "Emma Blackery Releases New Single 'Icarus'". BroadwayWorld. Archived from the original on 3 April 2019. Emma is forced to consider her own part in her downfall {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  35. ^ Joanna Turner (22 March 2018). "Emma Blackery Releases New Single Dirt". TenEightyMagazine.com. Archived from the original on 29 March 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  36. ^ Annemarie Cutruzzola (19 March 2018). "Emma Blackery Returns With Sassy New Single "Dirt"". CelebMix.com. Archived from the original on 29 March 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  37. ^ "We Talk Music In Our EXCLUSIVE Interview With Emma Blackery!". TrendingAllDay.com. March 2018. Archived from the original on 3 April 2019. The cover art of you holding a lemon is honestly iconic {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  38. ^ Emma Blackery – Agenda (Lyric Video) on YouTube, 2018.
  39. ^ Katrina Rees (23 June 2018). "Emma Blackery releases new single 'Icarus'". CelebMix.com. Archived from the original on 1 April 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  40. ^ Jon Stickler. "Emma Blackery Shares New Song Take Me Out From Upcoming Debut Album 'Villains' - Stereoboard". Stereoboard.com. Archived from the original on 1 April 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
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  42. ^ a b Lisa Hafey (30 August 2018). "Emma Blackery's New Album 'Villains' Is Deeply Introspective And Conceptual". Essentiallypop.com. Archived from the original on 25 December 2018. It's a rollercoaster of a listen, but it'll appeal to both fans and the casual listener alike. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  43. ^ Katrina Rees (1 September 2018). "Album review: Emma Blackery – 'Villains'". CelebMix.com. Archived from the original on 3 April 2019. Emma has declared 'Third Eye' as her favourite track {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
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  45. ^ Leigh Sanders (18 September 2018). "Emma Blackery, Villains - album review". Express & Star. Archived from the original on 3 April 2019. The big synths and invasive percussion in the chorus are enough to get anybody flailing limbs in a dance frenzy. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
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  58. ^ TheseSilentSeas channel on YouTube, 2011.
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  60. ^ Vloggery channel on YouTube, 2019.
  61. ^ a b Emma Blackery - Topic channel on YouTube. 2019.
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  75. ^ Emma Blackery (4 November 2018). My Thoughts on Google+ [2018 EDITION] on YouTube.
  76. ^ Rob Collingridge (7 December 2018). "Five of the Best: Parody Videos". TenEightyMagazine.com. Retrieved 29 April 2019.
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  78. ^ Liam Dryden (9 February 2017). "EXCLUSIVE: Emma Blackery Tells Us All You Need To Know About Her New Book". WeTheUnicorns. Archived from the original on 29 March 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  79. ^ Conor Riley (9 February 2017). "Emma Blackery Discusses Feel Good 101 Book". TenEightyMagazine.com. Archived from the original on 26 October 2017. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
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  81. ^ Louise Howeson (19 February 2015). "Emma Blackery YouTube blog has grossed 57 million views so far and helped launch her music career". Echo-News.co.uk. Archived from the original on 14 April 2016. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  82. ^ Emma Blackery (13 July 2015). I Have Chronic Fatigue Syndrome on YouTube.
  83. ^ Sam Gutelle (28 December 2015). "2015 Edition Of Vlogbrothers' Project For Awesome Raises $1,546,384". Tubefilter. Archived from the original on 11 April 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  84. ^ a b "Musician and Youtuber Emma Blackery opens up about debut album Villains". The Argus. 10 August 2018. Archived from the original on 3 April 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  85. ^ a b Rich Wilson (2018). "Emma Blackery". AllMusic. Archived from the original on 29 January 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  86. ^ Emma Blackery (25 March 2016). 10 Albums That Changed My Life! on YouTube.
  87. ^ Kiersten Nordin (14 July 2016). "Fireflight Merch Halts Sales". TenEightyMagazine.com. Archived from the original on 19 January 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  88. ^ "Emmy Blackery Limited". Companies House. 12 December 2016. Archived from the original on 7 April 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  89. ^ Benedict Townsend (6 November 2017). "Watch Emma Blackery Break Down Her EP 'Magnetised' Track By Track". WeTheUnicorns. Archived from the original on 25 January 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  90. ^ "Emma Blackery - Magnetised". AllMusic. Archived from the original on 25 January 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  91. ^ "Official Singles Sales Chart Top 100 23 March 2018 - 29 March 2018". Official Charts. Archived from the original on 23 May 2018. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  92. ^ "Dirt (acoustic) - Single". iTunes. 27 April 2018. Archived from the original on 7 January 2019. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
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