Jo Tu Chahey
Jo Tu Chahay is a 2019 Pakistani television series that premiered on Hum TV. Produced by Momina Duraid under MD Productions, it stars Imran Abbas, Alizeh Shah, Ahmad Taha Ghani, and Zarnish Khan in lead roles. It received mixed reviews from critics as well as viewers for being dragged.[1][2][3][4][5][6]
| Jo Tu Chahey جو تو چاھے | |
|---|---|
 Official title card | |
| Also known as | previously entitled Kun Faya Kun |
| جو تو چاھے | |
| Genre | Drama |
| Written by | Qaisra Hayat |
| Screenplay by | Qaisra Hayat |
| Directed by | Ilyas Kashmiri(actor) |
| Starring | Imran Abbas Alizeh Shah Zarnish Khan |
| Country of origin | Pakistan |
| Original language | Urdu |
| No. of seasons | 1 |
| No. of episodes | 43 |
| Production | |
| Producer | Momina Duraid |
| Production locations | Rawalpindi, Pakistan |
| Camera setup | Multi-camera setup |
| Running time | approx. 42-44 minutes |
| Production company | MD Productions |
| Original release | |
| Network | Hum TV |
| Release | 4 July 2019 – 5 June 2020 |
Synopsis
The general theme and focus of the series is the importance of keeping faith in a higher power, a soulful romance, and being careful about what you wish for.
The plot centres around Mashal, an orphan who lives with her grandmother, also known as Apa Ji. Mashal's parents died in a car accident when she was 5 years old. She is mistreated by her aunts, Tayi Ammi, Fasiha and Shama Cachi, and her cousins, Bisma and Areesha but her uncles and 2 of her cousins Hashir and Arman are always kind with her. Her cousin Burhan is always harassing her.
Controvery
The serial was earlier titled Kun Faya Kun. However, due to controversies and objections from a religious group (Kun Faya Kun is not only the attribute of Allah Almighty but also a Quranic verse), the program's producers rebranded it to Jo Tu Chahey.[7]
Reception
During the run of the series, it obtained mixed reviews from both critics and the audience.[8] However, by the season finale, it went on to be one of the top 10 trending dramas in Pakistan with a huge TRP of 10.3.[9] It has an extensive base in the YouTube community with over 3 million views per episode.[10] It toped thr trp chart and gained good ratings till it was re-branded. After re-branding, it faced a drastic decline in its viewership.
In its initial episodes, it also do well in UK where it several times tops the weekly chart of Pakistani and Asian TV shows.[11][12][13]
References
- ^ Javed, Faizan (5 December 2019). "Zarnish Khan makes waves with her drama "Jo Tu Chahay"". The Nation. Retrieved 29 December 2019.
{{cite web}}: CS1 maint: url-status (link) - ^ Shirazi, Maria. "In conversation with Imran Abbas". The News International. Retrieved 29 December 2019.
{{cite web}}: CS1 maint: url-status (link) - ^ Ahmad, Fouzia Nasir (8 September 2019). "THE TUBE". DAWN. Retrieved 29 December 2019.
{{cite web}}: CS1 maint: url-status (link) - ^ Zakir, Fatima. "Watch out for the new brigade!". The News International. Retrieved 29 December 2019.
{{cite web}}: CS1 maint: url-status (link) - ^ "Zarnish captivates fans with her brilliant performances". Daily Times. 21 November 2019. Retrieved 29 December 2019.
{{cite web}}: CS1 maint: url-status (link) - ^ NewsBytes. "Ehd e Wafa teasers tell the tale of true friends". The News. Retrieved 29 December 2019.
{{cite web}}: CS1 maint: url-status (link) - ^ "ڈرامہ جو تو چاہے کی اچانک بندش سے ناظرین میں تشویش". roznama92news.com. Retrieved 27 November 2020.
- ^ "Jo Tu Chahey: We're waiting for this unnecessary Cinderella story to end now". www.somethinghaute.com. Retrieved 27 November 2020.
- ^ "#JoTouChahay - A Perfect Ending! Thank you everyone for such an amazing response!🙏". facebook.com. Retrieved 27 November 2020.
- ^ "Jo Tou Chahey". youtube.com. Retrieved 27 November 2020.
- ^ "Overnights: Hum TV & New Vision TV top Pakistani genre on Friday in UK". www.bizasialive.com. Retrieved 27 November 2020.
- ^ "UK Ratings: 'Kun Faya Kun' leads Top 5 Pakistani shows in weekly chart". www.bizasialive.com. Retrieved 27 November 2020.
- ^ "UK Ratings: Hum TV continues to dominate Pakistani entertainment genre". bizasialive.com. Retrieved 27 November 2020.