Examine individual changes
This page allows you to examine the variables generated by the Edit Filter for an individual change.
Variables generated for this change
| Variable | Value |
|---|---|
Edit count of the user (user_editcount) | 0 |
Name of the user account (user_name) | 'Rhamni' |
Age of the user account (user_age) | 248525 |
Groups (including implicit) the user is in (user_groups) | [
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Whether the user is editing from mobile app (user_app) | false |
Whether or not a user is editing through the mobile interface (user_mobile) | false |
Page ID (page_id) | 0 |
Page namespace (page_namespace) | 118 |
Page title without namespace (page_title) | 'Digital Footprint Optimization' |
Full page title (page_prefixedtitle) | 'Draft:Digital Footprint Optimization' |
Edit protection level of the page (page_restrictions_edit) | [] |
Last ten users to contribute to the page (page_recent_contributors) | '' |
Page age in seconds (page_age) | 0 |
Action (action) | 'edit' |
Edit summary/reason (summary) | 'First draft of article.' |
Old content model (old_content_model) | '' |
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Digital Footprint Optimization (DFO) is the practice of promoting a brand or product online through various efforts, from Search Engine Optimization (SEO) to cultivating positive associations across articles and social media. The purpose of DFO is to make a brand or product more likely to be noticed organically, and for first impressions and visible discussions to be positive. DFO is practiced by corporations, charities, political and religious organisations, among others.
'''Search Engines'''
[[Search Engine Optimization (SEO)]] is the most visible aspect of DFO, consisting of a series of practices from keyword placement to back linking aimed at making a website or product rank highly in the unpaid results on related searches on search engines. Other aspects of DFO will typically benefit SEO as well, as any discussion or posting of links will increase engagement with the brand, causing it to rise in SEO rankings.
'''Social Media Engagement'''
Often the first impression people get of a brand or product is through social media, such as [[Facebook]], [[Twitter]] or [[Reddit]]. This impression can often be influenced, either by astroturfing or through more direct efforts such as promoting favourable posts and articles, maintaining an online presence and responding to customer feedback, claims and grievances, etc.
[[Astroturfing]] and paid advertising allows the brand to set any tone and narrative they wish, while active and open engagement involves interacting with customers and others who already have experience with the brand. While some interactions may be escalated to involve customer service to resolve a customer’s issues, the main purpose of engagement is typically to form the perception of potential customers who previously had no or limited experience with the brand, to avoid them seeing only negative claims with no rebuttal.
Social Media Engagement also allows a brand to direct potential customers to articles that educate them on a subject or portray the brand in a positive light.
'''Widespread use of Digital Footprint Optimization'''
DFO is a many pronged approach to growth, and many of the individual tools have their own, long histories, while others are newer. SEO is a well established branch of marketing, and often critical to the growth of a new or small brand, even a local store or restaurant.
Astroturfing is harder to measure as unlike direct advertising it is not easy for a third party to identify specific posts and articles that come from the brand. However, enough data exists to show that it is a very common approach to improving a brand’s image or affect change. Today many different companies, non-profits and even political and religious groups use organic online interactions with outsiders to enhance their brand and reach potential audiences.
== References ==
<!-- Inline citations added to your article will automatically display here. See en.wikipedia.org/wiki/WP:REFB for instructions on how to add citations. -->
{{reflist}}' |
Unified diff of changes made by edit (edit_diff) | '@@ -1,0 +1,29 @@
+{{subst:submit}}
+
+Digital Footprint Optimization (DFO) is the practice of promoting a brand or product online through various efforts, from Search Engine Optimization (SEO) to cultivating positive associations across articles and social media. The purpose of DFO is to make a brand or product more likely to be noticed organically, and for first impressions and visible discussions to be positive. DFO is practiced by corporations, charities, political and religious organisations, among others.
+
+
+'''Search Engines'''
+
+[[Search Engine Optimization (SEO)]] is the most visible aspect of DFO, consisting of a series of practices from keyword placement to back linking aimed at making a website or product rank highly in the unpaid results on related searches on search engines. Other aspects of DFO will typically benefit SEO as well, as any discussion or posting of links will increase engagement with the brand, causing it to rise in SEO rankings.
+
+
+'''Social Media Engagement'''
+
+Often the first impression people get of a brand or product is through social media, such as [[Facebook]], [[Twitter]] or [[Reddit]]. This impression can often be influenced, either by astroturfing or through more direct efforts such as promoting favourable posts and articles, maintaining an online presence and responding to customer feedback, claims and grievances, etc.
+
+[[Astroturfing]] and paid advertising allows the brand to set any tone and narrative they wish, while active and open engagement involves interacting with customers and others who already have experience with the brand. While some interactions may be escalated to involve customer service to resolve a customer’s issues, the main purpose of engagement is typically to form the perception of potential customers who previously had no or limited experience with the brand, to avoid them seeing only negative claims with no rebuttal.
+
+Social Media Engagement also allows a brand to direct potential customers to articles that educate them on a subject or portray the brand in a positive light.
+
+
+'''Widespread use of Digital Footprint Optimization'''
+
+DFO is a many pronged approach to growth, and many of the individual tools have their own, long histories, while others are newer. SEO is a well established branch of marketing, and often critical to the growth of a new or small brand, even a local store or restaurant.
+
+Astroturfing is harder to measure as unlike direct advertising it is not easy for a third party to identify specific posts and articles that come from the brand. However, enough data exists to show that it is a very common approach to improving a brand’s image or affect change. Today many different companies, non-profits and even political and religious groups use organic online interactions with outsiders to enhance their brand and reach potential audiences.
+
+
+== References ==
+<!-- Inline citations added to your article will automatically display here. See en.wikipedia.org/wiki/WP:REFB for instructions on how to add citations. -->
+{{reflist}}
' |
New page size (new_size) | 3033 |
Old page size (old_size) | 0 |
Size change in edit (edit_delta) | 3033 |
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8 => '',
9 => '',
10 => ''''Social Media Engagement'''',
11 => '',
12 => 'Often the first impression people get of a brand or product is through social media, such as [[Facebook]], [[Twitter]] or [[Reddit]]. This impression can often be influenced, either by astroturfing or through more direct efforts such as promoting favourable posts and articles, maintaining an online presence and responding to customer feedback, claims and grievances, etc.',
13 => '',
14 => '[[Astroturfing]] and paid advertising allows the brand to set any tone and narrative they wish, while active and open engagement involves interacting with customers and others who already have experience with the brand. While some interactions may be escalated to involve customer service to resolve a customer’s issues, the main purpose of engagement is typically to form the perception of potential customers who previously had no or limited experience with the brand, to avoid them seeing only negative claims with no rebuttal.',
15 => '',
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17 => '',
18 => '',
19 => ''''Widespread use of Digital Footprint Optimization'''',
20 => '',
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22 => '',
23 => 'Astroturfing is harder to measure as unlike direct advertising it is not easy for a third party to identify specific posts and articles that come from the brand. However, enough data exists to show that it is a very common approach to improving a brand’s image or affect change. Today many different companies, non-profits and even political and religious groups use organic online interactions with outsiders to enhance their brand and reach potential audiences.',
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Lines removed in edit (removed_lines) | [] |
Parsed HTML source of the new revision (new_html) | '<div class="mw-parser-output"><table class="plainlinks ombox ombox-notice" role="presentation" style="background-color: #f3eba3;"><tbody><tr><td class="mbox-image"><div class="center"><div class="floatnone"><a href="/enwiki/wiki/File:AFC-Logo.svg" class="image"><img alt="AFC-Logo.svg" src="/upwiki/wikipedia/commons/thumb/2/21/AFC-Logo.svg/75px-AFC-Logo.svg.png" decoding="async" width="75" height="75" srcset="/upwiki/wikipedia/commons/thumb/2/21/AFC-Logo.svg/113px-AFC-Logo.svg.png 1.5x, /upwiki/wikipedia/commons/thumb/2/21/AFC-Logo.svg/150px-AFC-Logo.svg.png 2x" data-file-width="48" data-file-height="48" /></a></div></div></td><td class="mbox-text"><span style="font-size: 115%"><b>Review waiting, please be patient.</b></span>
<p>This may take more than six months, since drafts are reviewed in no specific order. There are 3,867 pending submissions <a href="/enwiki/wiki/Category:Pending_AfC_submissions" title="Category:Pending AfC submissions">waiting for review</a>.
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<ul><li><span class="plainlinks"><i>Find sources:</i> <a rel="nofollow" class="external text" href="/enwiki//www.google.com/search?as_eq=wikipedia&q=%22Digital+Footprint+Optimization%22">Google</a> (<a rel="nofollow" class="external text" href="/enwiki//www.google.com/search?tbs=bks:1&q=%22Digital+Footprint+Optimization%22+-wikipedia">books</a> <b>·</b> <a rel="nofollow" class="external text" href="/enwiki//www.google.com/search?tbm=nws&q=%22Digital+Footprint+Optimization%22+-wikipedia">news</a> <b>·</b> <a rel="nofollow" class="external text" href="/enwiki//www.google.com/search?&q=%22Digital+Footprint+Optimization%22+site:news.google.com/newspapers&source=newspapers">newspapers</a> <b>·</b> <a rel="nofollow" class="external text" href="/enwiki//scholar.google.com/scholar?q=%22Digital+Footprint+Optimization%22">scholar</a> <b>·</b> <a rel="nofollow" class="external text" href="https://www.google.com/search?safe=off&tbs=sur:fmc&tbm=isch&q=%22Digital+Footprint+Optimization%22+-site:wikipedia.org+-site:wikimedia.org">free images</a> <b>·</b> <a rel="nofollow" class="external text" href="https://www.google.com/custom?hl=en&cx=007734830908295939403%3Agalkqgoksq0&cof=FORID%3A13%3BAH%3Aleft%3BCX%3AWikipedia%2520Reference%2520Search&q=%22Digital+Footprint+Optimization%22">WP refs</a>) <b>·</b> <a class="external text" href="https://en.wikipedia.org/wiki/Wikipedia:Free_English_newspaper_sources">FENS</a> <b>·</b> <a rel="nofollow" class="external text" href="https://www.jstor.org/action/doBasicSearch?Query=%22Digital+Footprint+Optimization%22&acc=on&wc=on">JSTOR</a> <b>·</b> <a rel="nofollow" class="external text" href="https://www.nytimes.com/search/%22Digital+Footprint+Optimization%22">NYT</a> <b>·</b> <a rel="nofollow" class="external text" href="https://wikipedialibrary.wmflabs.org/partners/">TWL</a></span></li>
<li><i>Easy tools</i>: <a class="external text" href="https://tools.wmflabs.org/citations/process_page.php?edit=automated_tools&slow=1&page=Draft:Digital_Footprint_Optimization">Citation bot</a> (<a href="/enwiki/wiki/User:Citation_bot/use" title="User:Citation bot/use">help</a>) <b>|</b> <i>Advanced:</i> <a rel="nofollow" class="external text" href="https://dispenser.info.tm/~dispenser/cgi-bin/dab_solver.py?page=Draft:Digital_Footprint_Optimization&commonfixes=yes&client=Dablinks">Fix ambiguous links</a> <b>·</b> <a class="external text" href="https://tools.wmflabs.org/refill/result.php?page=Draft:Digital_Footprint_Optimization&defaults=y">Fix bare URLs</a> <b>·</b> <a rel="nofollow" class="external text" href="https://dispenser.info.tm/~dispenser/cgi-bin/webchecklinks.py?page=Draft:Digital_Footprint_Optimization#view:0.0.0.1.1.1">Fix broken links</a></li></ul>
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<ul><li><span id="afc-reviewer-tools" class="plainlinks"><a href="/enwiki/wiki/Wikipedia:WikiProject_Articles_for_creation/Reviewing_instructions" title="Wikipedia:WikiProject Articles for creation/Reviewing instructions">Instructions</a> <b>·</b> <a href="/enwiki/wiki/Special:WhatLinksHere/Digital_Footprint_Optimization" title="Special:WhatLinksHere/Digital Footprint Optimization">⋈</a> <b>·</b> <a href="/enwiki/w/index.php?title=Digital_Footprint_Optimization&action=edit&redlink=1" class="new" title="Digital Footprint Optimization (page does not exist)">Digital Footprint Optimization</a> (<a href="/enwiki/w/index.php?title=Talk:Digital_Footprint_Optimization&action=edit&redlink=1" class="new" title="Talk:Digital Footprint Optimization (page does not exist)">talk</a>: <a class="external text" href="https://en.wikipedia.org/enwiki/w/index.php?title=Talk:Digital_Footprint_Optimization&action=edit&editintro=Template:AFC_submission/banner_editintro&preload=Template:AFC_submission/banner_preload">+</a> <a class="external text" href="https://en.wikipedia.org/enwiki/w/index.php?title=Talk:Digital_Footprint_Optimization&action=edit&editintro=Template:AFC_submission/banner_editintro&preload=Template:AFC_submission/banner_preload_(bio)">bio</a>) <b>·</b> (<a class="external text" href="https://en.wikipedia.org/enwiki/w/index.php?title=Index.php&title=Special:Log&page=Digital_Footprint_Optimization">log</a>) <b>·</b> <span class="plainlinks"><a class="external text" href="https://tools.wmflabs.org/copyvios?lang=en&project=wikipedia&title=Draft:Digital_Footprint_Optimization&url=">Copyvios report</a></span> <b>·</b> <a class="external text" href="https://tools.wmflabs.org/refill/result.php?page=Draft:Digital_Footprint_Optimization&defaults=y">reFill</a> <b>·</b> <a class="external text" href="https://tools.wmflabs.org/citations/process_page.php?edit=toolbar&slow=1&user=&page=Draft:Digital_Footprint_Optimization">Citation Bot</a> <b>·</b> (Search: <a rel="nofollow" class="external text" href="https://www.google.com/search?&q=Digital+Footprint+Optimization">Google</a>, <a rel="nofollow" class="external text" href="https://www.bing.com/search?q=Digital+Footprint+Optimization">Bing</a>, <a class="external text" href="https://en.wikipedia.org/enwiki/w/index.php?title=Special:Search&search=Digital+Footprint+Optimization&fulltext=Search">Wikipedia</a>) <b>·</b> Submitted 0 seconds ago by <a href="/enwiki/wiki/Special:Contributions/Rhamni" title="Special:Contributions/Rhamni">Rhamni</a> (<a href="/enwiki/w/index.php?title=User_talk:Rhamni&action=edit&redlink=1" class="new" title="User talk:Rhamni (page does not exist)">talk</a>: <a class="external text" href="https://en.wikipedia.org/enwiki/w/index.php?title=User_talk:Rhamni&action=edit&editintro=Template:AFC_submission/user_talk_editintro_(hold)&preload=Template:AFC_submission/user_talk_preload_(hold)&preloadtitle=Your+submission+at+%5B%5BWP%3AAFC%7CArticles+for+creation%5D%5D&section=new">H</a>  <a class="external text" href="https://en.wikipedia.org/enwiki/w/index.php?title=User_talk:Rhamni&action=edit&editintro=Template:AFC_submission/user_talk_editintro_(declined)&preload=Template:AFC_submission/user_talk_preload_(declined)&preloadtitle=Your+submission+at+%5B%5BWP%3AAFC%7CArticles+for+creation%5D%5D&section=new">D</a> <a class="external text" href="https://en.wikipedia.org/enwiki/w/index.php?title=User_talk:Rhamni&action=edit&editintro=Template:AFC_submission/user_talk_editintro&preload=Template:AFC_submission/user_talk_preload&preloadtitle=Your+submission+at+%5B%5BWP%3AAFC%7CArticles+for+creation%5D%5D&section=new">+</a>) <b>·</b> Last edited 0 seconds ago by <a href="/enwiki/w/index.php?title=User:Rhamni&action=edit&redlink=1" class="new" title="User:Rhamni (page does not exist)">Rhamni</a></span></li></ul></div></div></td></tr></tbody></table>
<p>Digital Footprint Optimization (DFO) is the practice of promoting a brand or product online through various efforts, from Search Engine Optimization (SEO) to cultivating positive associations across articles and social media. The purpose of DFO is to make a brand or product more likely to be noticed organically, and for first impressions and visible discussions to be positive. DFO is practiced by corporations, charities, political and religious organisations, among others.
</p><p><br />
<b>Search Engines</b>
</p><p><a href="/enwiki/wiki/Search_Engine_Optimization_(SEO)" class="mw-redirect" title="Search Engine Optimization (SEO)">Search Engine Optimization (SEO)</a> is the most visible aspect of DFO, consisting of a series of practices from keyword placement to back linking aimed at making a website or product rank highly in the unpaid results on related searches on search engines. Other aspects of DFO will typically benefit SEO as well, as any discussion or posting of links will increase engagement with the brand, causing it to rise in SEO rankings.
</p><p><br />
<b>Social Media Engagement</b>
</p><p>Often the first impression people get of a brand or product is through social media, such as <a href="/enwiki/wiki/Facebook" title="Facebook">Facebook</a>, <a href="/enwiki/wiki/Twitter" title="Twitter">Twitter</a> or <a href="/enwiki/wiki/Reddit" title="Reddit">Reddit</a>. This impression can often be influenced, either by astroturfing or through more direct efforts such as promoting favourable posts and articles, maintaining an online presence and responding to customer feedback, claims and grievances, etc.
</p><p><a href="/enwiki/wiki/Astroturfing" title="Astroturfing">Astroturfing</a> and paid advertising allows the brand to set any tone and narrative they wish, while active and open engagement involves interacting with customers and others who already have experience with the brand. While some interactions may be escalated to involve customer service to resolve a customer’s issues, the main purpose of engagement is typically to form the perception of potential customers who previously had no or limited experience with the brand, to avoid them seeing only negative claims with no rebuttal.
</p><p>Social Media Engagement also allows a brand to direct potential customers to articles that educate them on a subject or portray the brand in a positive light.
</p><p><br />
<b>Widespread use of Digital Footprint Optimization</b>
</p><p>DFO is a many pronged approach to growth, and many of the individual tools have their own, long histories, while others are newer. SEO is a well established branch of marketing, and often critical to the growth of a new or small brand, even a local store or restaurant.
</p><p>Astroturfing is harder to measure as unlike direct advertising it is not easy for a third party to identify specific posts and articles that come from the brand. However, enough data exists to show that it is a very common approach to improving a brand’s image or affect change. Today many different companies, non-profits and even political and religious groups use organic online interactions with outsiders to enhance their brand and reach potential audiences.
</p><p><br />
</p>
<h2><span class="mw-headline" id="References">References</span><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/enwiki/w/index.php?title=Draft:Digital_Footprint_Optimization&action=edit&section=1" title="Edit section: References">edit source</a><span class="mw-editsection-bracket">]</span></span></h2>
<div class="reflist" style="list-style-type: decimal;">
</div>
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Transclusion expansion time report (%,ms,calls,template)
100.00% 382.572 1 -total
98.86% 378.216 1 Template:AFC_submission
95.96% 367.114 1 Template:AFC_submission/pending
91.06% 348.369 1 Template:Ombox
69.48% 265.793 4 Template:Hidden
65.60% 250.956 1 Template:AFC_submission/helptools
46.10% 176.377 1 Template:Find_sources
7.31% 27.948 1 Template:Automated_tools
7.22% 27.641 1 Template:AFC_status/backlog
6.58% 25.174 1 Template:Namespace_detect
-->
</div>' |
Whether or not the change was made through a Tor exit node (tor_exit_node) | false |
Unix timestamp of change (timestamp) | 1579793600 |