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'{{Redirect|Money back|the song by Krokus|Round 13}} {{for|the 2014 Indian film|Money Back Guarantee}} {{refimprove|date=October 2013}} A '''money-back guarantee''', also known as a '''satisfaction guarantee''', is essentially a simple [[guarantee]] that, if a buyer is not satisfied with a product or service, a refund will be made. The 18th century entrepreneur [[Josiah Wedgwood]] pioneered many of the [[marketing]] strategies used today, including the satisfaction-or-money-back guarantee on the entire range of his [[pottery]] products.<ref>{{Cite web|url=https://www.nytimes.com/2009/01/10/opinion/10flanders.html?_r=3&|title=They Broke It}}</ref> He took advantage of his guarantee offer to send his products to rich clientele across [[Europe]] unsolicited. The money-back guarantee was also a major tool of early U.S. [[mail order]] sales pioneers in the United States such as [[Richard Warren Sears|Richard Sears]] and [[Powel Crosley Jr.]] to win the confidence of consumers. ==False claims== The use of money back guarantees has grown significantly over the last few years{{when|date=September 2020}} and has become standard practice in direct marketing across all media. Very often, unreliable businesses use it as a tactic to reel the customer into a false sense of safety. Many guarantees by sellers often fall outside the allowed scope of their merchant agreements with their banks. For example, [[Visa Inc.|Visa]] and [[MasterCard]] explicitly bar the seller from offering a money-back guarantee past 90 days from purchase. Issues relating to false guarantees have become so common in the [[United States]] that the [[Federal Trade Commission]] has specifically addressed the issue in the Code of Federal Regulations Handbook (§ 239.1). ==Customer recourse== There are many ways customers can take action to pressure a company to stick to its advertised guarantee, such as contacting authorities.{{strip categories|{{citation needed|date=May 2020}}|Shaun George=PayPal}} ==See also== {{Portal|Money}} *[[Returning]] *[[Service guarantee]] *[[Wardrobing]] *[[Bank guarantee]] ==References== {{Reflist}} ==External links== *[http://www.gpo.gov/fdsys/pkg/CFR-2005-title16-vol1/pdf/CFR-2005-title16-vol1-sec239-2.pdf FTC Guide to Guarantees] *[https://www.ftccomplaintassistant.gov/ Bureau of consumer protection] *[https://www.bbb.org/file-a-complaint/ Better Business Bureau] [[Category:Sales promotion]] [[Category:Contract clauses]] [[Category:Product return]] {{retailing-stub}}'