Page namespace (page_namespace) | 0 |
Page title without namespace (page_title) | 'Tampax' |
Full page title (page_prefixedtitle) | 'Tampax' |
Old page wikitext, before the edit (old_wikitext) | '{{refimprove|date=January 2013}}
{{Infobox Brand
|logo=[[Image:Tampax.svg|200px|Tampax Logo]]
|name=Tampax
|image=
|type=[[Tampon]]
|currentowner=[[Procter & Gamble]]
|origin=United States
|discontinued=
|related=
|markets=World
|introduced=1936
|previousowners=
|trademarkregistrations=
|website= {{URL|http://www.tampax.com}}
}}
'''Tampax''' is a brand of [[tampon]] from [[Procter & Gamble]]. It was originally both the name of an independent company for over 50 years, based in Palmer, Massachusetts (with headquarters in New York), and the product itself. Renamed '''Tambrands, Inc.''' in 1984, P&G purchased it in 1997. It was noted for decades as having the dominant share of the tampon market, challenged in the USA mostly by [[Playtex]], J&J and Kimberly-Clark. P&G previously also competed against Tampax with the failed product from the 1970s called "[[Rely (brand)|Rely]]".
During [[World War II]], Tampax produced large quantities of wound dressings for the military. It was noted for having a mostly, almost exclusively, female workforce for much of its history. Financially, while still independent, it was also noted for carrying no debt for most of its corporate lifetime and ranked ~#4 on the [[Fortune 500]] list for return on equity. The original product was designed from the start as flushable and biodegradeable.
Marketing for the product includes the company's [[BeingGirl]] website.<ref name="dmnews palmer 2011">{{cite news | url=http://www.dmnews.com/marketers-strike-a-balance-between-skeptical-teens-and-their-cautious-parents/article/193154/ | title=Marketers strike a balance between skeptical teens and their cautious parents | work=Direct Marketing News | date=January 1, 2011 | accessdate=March 30, 2012 | author=Palmer, Alex}}</ref><ref name="imediaconnection nutter 2009">{{cite news | url=http://www.imediaconnection.com/article_full.aspx?id=24241 | title=5 rules for marketing in niche social networks | work=iMediaConnection | date=August 31, 2009 | accessdate=March 30, 2012 | author=Nutter, Blaise}}</ref>
==References==
{{Reflist}}
==External links==
* {{official website|http://www.tampax.com}}
* [http://www.beinggirl.com/ The Tampax FAQ website for young girls about puberty]
{{Procter & Gamble}}
[[Category:Procter & Gamble brands]]
[[Category:Feminine hygiene brands]]
[[Category:1936 introductions]]
{{product-stub}}
[[es:Tampax]]
[[fr:Tampax]]
[[pt:Tampax]]' |
New page wikitext, after the edit (new_wikitext) | '{{refimprove|date=January 2013}}
{{Infobox Brand
|logo=[[Image:Tampax.svg|200px|Tampax Logo]]
|name=Tampax
|image=
|type=[[Tampon]]
|currentowner=[[Procter & Gamble]]
|origin=United States
|discontinued=
|related=
|markets=World
|introduced=1936
|previousowners=
|trademarkregistrations=
|website= {{URL|http://www.tampax.com}}
}}
'''Tampax''' is a brand of [[tampon]] from [[Procter & Gamble]]. It was originally both the name of an independent company for over 50 years, based in Palmer, Massachusetts (with headquarters in New York), and the product itself. Renamed '''Tambrands, Inc.''' in 1984, P&G purchased it in 1997. It was noted for decades as having the dominant share of the tampon market, challenged in the USA mostly by [[Playtex]], J&J and Kimberly-Clark. P&G previously also competed against Tampax with the failed product from the 1970s called "[[Rely (brand)|Rely]]".
During [[World War II]], Tampax produced large quantities of wound dressings for the military. It was noted for having a mostly, almost exclusively, female workforce for much of its history. Financially, while still independent, it was also noted for carrying no debt for most of its corporate lifetime and ranked ~#4 on the [[Fortune 500]] list for return on equity. The original product was designed from the start as flushable and biodegradeable.
Marketing for the product includes the company's [[BeingGirl]] website.<ref name="dmnews palmer 2011">{{cite news | url=http://www.dmnews.com/marketers-strike-a-balance-between-skeptical-teens-and-their-cautious-parents/article/193154/ | title=Marketers strike a balance between skeptical teens and their cautious parents | work=Direct Marketing News | date=January 1, 2011 | accessdate=March 30, 2012 | author=Palmer, Alex}}</ref><ref name="imediaconnection nutter 2009">{{cite news | url=http://www.imediaconnection.com/article_full.aspx?id=24241 | title=5 rules for marketing in niche social networks | work=iMediaConnection | date=August 31, 2009 | accessdate=March 30, 2012 | author=Nutter, Blaise}}</ref>
For some reason, though, Tampax tampons expand lengthways rather than widthways. This makes them uncomfortable to remove.
==External links==
* {{official website|http://www.tampax.com}}
* [http://www.beinggirl.com/ The Tampax FAQ website for young girls about puberty]
{{Procter & Gamble}}
[[Category:Procter & Gamble brands]]
[[Category:Feminine hygiene brands]]
[[Category:1936 introductions]]
{{product-stub}}
[[es:Tampax]]
[[fr:Tampax]]
[[pt:Tampax]]' |
